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Topic
Updated July 13, 2026
Shopify

3,593 Shopify Holiday Decor Stores: Stats & Market Data (2026)

3,593 active Shopify stores fall into the Holiday Decor segment, with 100 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Home & Garden, Arts & Entertainment. 60% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

60%
Social media
3%
Meta ads
48%
Contact info
Total Stores
3,593
Active Shopify stores
New (30d)
100
Newly added in the last 30 days
Avg. Products
492
Among 3,488 stores with catalog data
Avg. Price
$73
Among 3,445 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

280 140 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

100 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 428 · 12%
10-49 960 · 28%
50-199 1,045 · 30%
200-999 713 · 20%
1k-4.9k 287 · 8%
5k+ 55 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
80% coverage
Home & Garden
22% coverage
Arts & Entertainment
4% coverage
Apparel & Accessories
2% coverage
Toys & Games
1% coverage
Jewelry & Watches
0% coverage
Electronics
0% coverage
Antiques & Collectibles 14 Baby & Kids 11 Beauty & Cosmetics 9 Books & Literature 8

Among stores with catalog data, the 50-199 product range is most common. The average is 492 products per store. That's larger than the Shopify average of 409. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,598 · 46%
$25-$49 1,055 · 31%
$50-$99 457 · 13%
$100-$199 193 · 6%
$200-$499 100 · 3%
$500+ 42 · 1%
Store currencies
USD 2,156 EUR 375 GBP 292 CAD 179 AUD 137 INR 50 MXN 39 NZD 34

Among stores with pricing data, the most common price range is Under $25. The average is higher at $73 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (54%), Facebook (44%), TikTok (14%).

Instagram
54%
Facebook
44%
TikTok
14%
Pinterest
10%
YouTube
8%
Twitter / X
6%
LinkedIn
1%

Social media adoption is strong at 60%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (6%), Google Ads (3%).

Google Analytics
24%
Google Tag Manager
6%
Google Ads
3%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 25% Debut 8% Craft 6% Horizon 4% Spotlight 3% Studio 3% Refresh 3% Minimal 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

100 products $228 avg 8 ads
Celebrations & Gifts Gift Cards Gifts Cozy AntiTheft Essential Announcement Bar
396 products $88 avg 12 ads
Celebrations & Gifts Home & Garden Holiday Decor Blockify Fraud Filter, Blocker Shopify Inbox
1,222 products $79 avg 4 ads
Celebrations & Gifts Flowers & Florists Holiday Decor Shopify Inbox
Studio-Fika Netherlands
46 products $8 avg 3 ads
Home & Garden Holiday Decor Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
1,153 products $14 avg 4 ads
Celebrations & Gifts Baby & Kids Baby Products Party Supplies BM: Country blocker IP blocker Instafeed ‑ Instagram Feed
12 products $11 avg 7 ads
Celebrations & Gifts Gifts Party Supplies Judge.me Product Reviews App Shiprocket: eCommerce Shipping
1,224 products $90 avg 4 ads
Celebrations & Gifts Holiday Decor BM: Country blocker IP blocker Shopify Inbox
27 products $15 avg 8 ads
Celebrations & Gifts Personalized Gifts Holiday Decor Judge.me Product Reviews App
1,210 products $21 avg 2 ads
Celebrations & Gifts Gifts Party Supplies XCloud Search & Product Filter Pandectes GDPR Compliance
2,653 products $89 avg 15 ads
Celebrations & Gifts Gifts Party Supplies Hextom: Free Shipping Bar Klaviyo: Email Marketing & SMS
Mr. Christmas United States
367 products $35 avg 4 ads
Celebrations & Gifts Holiday Decor AdRoll Marketing & Advertising UpPromote Affiliate Marketing
1,492 products $83 avg 6 ads
Arts & Entertainment Home Decor Holiday Decor Hextom: Free Shipping Bar Instafeed ‑ Instagram Feed

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FAQ

How many Shopify Holiday Decor stores are there?

We currently track 3,593 active Shopify stores in the Holiday Decor segment.

Are Shopify Holiday Decor stores growing?

Yes. In the last 30 days, 100 new stores were indexed in the Holiday Decor segment, showing a 3% monthly growth rate.

What is the average product price in Shopify Holiday Decor stores?

Among stores with pricing data, the average listed price is about $73, with the most common pricing band at Under $25.

What apps are most popular for Shopify Holiday Decor stores?

The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.