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Shopify subcategory analytics
Subcategory
Updated June 29, 2026
Shopify

24.6K Shopify Craft Supplies Stores: Stats & Market Data (2026)

24,551 active Shopify stores fall into the Craft Supplies segment, with 886 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 71% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

71%
Social media
5%
Meta ads
51%
Contact info
Total Stores
24,551
Active Shopify stores
New (30d)
886
Newly added in the last 30 days
Avg. Products
714
Among 24,183 stores with catalog data
Avg. Price
$45
Among 23,985 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,322 1,161 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

886 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 19%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,847 · 8%
10-49 6,006 · 25%
50-199 7,064 · 29%
200-999 5,941 · 25%
1k-4.9k 2,640 · 11%
5k+ 685 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
100% coverage
Home & Garden
5% coverage
Apparel & Accessories
5% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage
Jewelry & Watches
1% coverage
Books & Literature
1% coverage
Baby & Kids
1% coverage
Hardware
1% coverage
Beauty & Cosmetics
1% coverage
Office Supplies
1% coverage
Education & Courses 116

Among stores with catalog data, the 50-199 product range is most common. The average is 714 products per store. That's larger than the Shopify average of 407. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 14,446 · 60%
$25-$49 5,452 · 23%
$50-$99 2,421 · 10%
$100-$199 1,023 · 4%
$200-$499 437 · 2%
$500+ 206 · 1%
Store currencies
USD 13,429 EUR 2,922 GBP 2,229 CAD 1,525 AUD 1,296 INR 522 NZD 263 JPY 228

Among stores with pricing data, the most common price range is Under $25. The average is higher at $45 because some stores price much higher, pulling it up. That's below the Shopify average of $218.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (65%), Facebook (51%), YouTube (22%).

Instagram
65%
Facebook
51%
YouTube
22%
TikTok
20%
Pinterest
15%
Twitter / X
8%
LinkedIn
1%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 5% run Meta ads. That's 15 percentage points above the Shopify average of 56%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (6%), Google Ads (3%).

Google Analytics
31%
Google Tag Manager
6%
Google Ads
3%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Craft, Debut.

Dawn 25% Craft 7% Debut 7% Horizon 5% Studio 4% Spotlight 3% Sense 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $61 avg 3 ads
Arts & Entertainment Art Supplies Craft Supplies Powerful Contact Form Builder TagFly Google Tag Tracking GTM
9 products $47 avg 1 ads
Arts & Entertainment Craft Supplies Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
1,932 products $8 avg 2 ads
Arts & Entertainment Pandectes GDPR Compliance Gorgias: AI, Helpdesk & Chat
505 products $31 avg 4 ads
Arts & Entertainment Gifts UpPromote Affiliate Marketing Judge.me Product Reviews App
Ugeargeek United States
302 products $77 avg 3 ads
Toys & Games Arts & Entertainment FBP: Fast Bundle & Upsell App Shopify Inbox
2,979 products $25 avg 3 ads
Arts & Entertainment Printing & Embroidery Craft Supplies Instafeed ‑ Instagram Feed Judge.me Product Reviews App
31 products $102 avg 77 ads
Arts & Entertainment Art Supplies CartBot: Gift with purchase Gorgias: AI, Helpdesk & Chat
232 products $53 avg 40 ads
Arts & Entertainment Music Rise Gift Cards & Store Credit Privy ‑ Email, SMS & Pop Ups
299 products $2 avg 6 ads
Arts & Entertainment TA Banner Slider, Sales Pop up Judge.me Product Reviews App
105 products $208 avg 44 ads
Hardware Arts & Entertainment AfterShip Email Marketing,SMS Awin ‑ Affiliate Marketing
2,362 products $24 avg 84 ads
Toys & Games Arts & Entertainment Toys Avada AI SEO Image Optimizer GSC Countdown Timer Bar
4,787 products $8 avg 23 ads
Arts & Entertainment Fashion Accessories Fly Bundles Quantity Breaks Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Craft Supplies stores are there?

We currently track 24,551 active Shopify stores in the Craft Supplies segment.

Are Shopify Craft Supplies stores growing?

Yes. In the last 30 days, 886 new stores were indexed in the Craft Supplies segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Craft Supplies stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at Under $25.

What apps are most popular for Shopify Craft Supplies stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.