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Topic
Updated May 18, 2026
Shopify

3,166 Shopify Greeting cards Stores: Stats & Market Data (2026)

3,166 active Shopify stores fall into the Greeting cards segment, with 863 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Home & Garden. 75% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

75%
Social media
3%
Meta ads
49%
Contact info
Total Stores
3,166
Active Shopify stores
New (30d)
863
Newly added in the last 30 days
Avg. Products
453
Among 3,142 stores with catalog data
Avg. Price
$44
Among 3,128 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

552 276 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

863 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 122 · 4%
10-49 605 · 19%
50-199 1,232 · 39%
200-999 927 · 30%
1k-4.9k 219 · 7%
5k+ 37 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
59% coverage
Arts & Entertainment
41% coverage
Home & Garden
9% coverage
Office Supplies
8% coverage
Books & Literature
6% coverage
Apparel & Accessories
5% coverage
Toys & Games
2% coverage
Jewelry & Watches
1% coverage
Wedding
1% coverage
Baby & Kids
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 453 products per store. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,118 · 68%
$25-$49 559 · 18%
$50-$99 226 · 7%
$100-$199 121 · 4%
$200-$499 71 · 2%
$500+ 33 · 1%
Store currencies
USD 1,597 GBP 606 EUR 326 CAD 229 AUD 178 NZD 44 INR 30 CHF 19

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (71%), Facebook (52%), Pinterest (18%).

Instagram
71%
Facebook
52%
Pinterest
18%
TikTok
16%
Twitter / X
10%
YouTube
10%
LinkedIn
2%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 3% run Meta ads. That's 16 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (31%), Google Tag Manager (4%), Google Ads (2%).

Google Analytics
31%
Google Tag Manager
4%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Studio.

Dawn 24% Debut 8% Studio 7% Craft 4% Minimal 4% Horizon 4% Impulse 2% Spotlight 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

582 products $13 avg 1 ads
Celebrations & Gifts Office Supplies greeting cards stationery sets Hulk Contact Form Builder Judge.me Product Reviews App
31 products $118 avg 11 ads
Celebrations & Gifts gift cards personalized gifts Firework Shoppable Video & UGC Simprosys Google Shopping Feed
118 products $23 avg 1 ads
Celebrations & Gifts personalized gifts special occasions Consentmo GDPR Compliance Gelato: Print on Demand
Jenni Earle United States
230 products $24 avg 2 ads
Apparel & Accessories Celebrations & Gifts inspirational gifts ethical accessories Attentive: AI‑led Email &SMS Klaviyo: Email Marketing & SMS
167 products $281 avg 1 ads
Arts & Entertainment fine art original artwork Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
96 products $9 avg 3 ads
Celebrations & Gifts Toys & Games personalized gifts gift hampers Judge.me Product Reviews App Upload‑Lift Image Upload
847 products $16 avg 9 ads
Apparel & Accessories Celebrations & Gifts couple outfits matching t-shirts Instafeed ‑ Instagram Feed Judge.me Product Reviews App
45 products $6 avg 1 ads
Arts & Entertainment stationery faith-inspired
Tiny and Snail United States
171 products $6 avg 22 ads
Arts & Entertainment mail art greeting cards Amp Back in Stock | PreOrder Bundler ‑ Product Bundles App
Wick & Fern – Wick & Fern Moldova (the Republic of)
37 products $19 avg
Home & Garden Celebrations & Gifts soy wax candles scented tealights
76 products $24 avg
Arts & Entertainment print art greeting cards Wholesale Gorilla
142 products $4 avg
Books & Literature Celebrations & Gifts Arts & Entertainment book lover gifts literary gifts Hextom: Free Shipping Bar

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FAQ

How many Shopify Greeting cards stores are there?

We currently track 3,166 active Shopify stores in the Greeting cards segment.

Are Shopify Greeting cards stores growing?

Yes. In the last 30 days, 863 new stores were indexed in the Greeting cards segment, showing a 27% monthly growth rate.

What is the average product price in Shopify Greeting cards stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

What apps are most popular for Shopify Greeting cards stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.