3,618 Shopify Greeting Cards Stores: Stats & Market Data (2026)
3,618 active Shopify stores fall into the Greeting Cards segment, with 209 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Home & Garden. 75% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
209 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Shopify average of 13%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 397 products per store. The strongest country concentrations are United States, United Kingdom, Canada.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $42 because some stores price much higher, pulling it up. That's below the Shopify average of $217.
Popular apps
The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.
Marketing & analytics tools
Google Analytics (29%), Google Tag Manager (4%), Google Ads (1%).
Popular themes
The most used are Dawn, Studio, Debut.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Consentmo GDPR Compliance
Klaviyo: Email Marketing & SMS
CartBot: Gift with purchase
Fly Bundles Quantity Breaks
AfterShip Email Marketing,SMS
Vitals: Reviews, Bundles & 40+
Frequently Bought Together CBB
Klaviyo: Email Marketing & SMS
Recharge Subscriptions App
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
AdRoll Marketing & Advertising
Klaviyo: Email Marketing & SMS
Attentive: AI‑led Email &SMS
Klaviyo: Email Marketing & SMS
Covet Instagram Feed & Reviews
EG Auto Add to Cart Free Gift
GemPages Landing Page Builder
Judge.me Product Reviews App
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Start Free TrialFAQ
How many Shopify Greeting Cards stores are there?
We currently track 3,618 active Shopify stores in the Greeting Cards segment.
Are Shopify Greeting Cards stores growing?
Yes. In the last 30 days, 209 new stores were indexed in the Greeting Cards segment, showing a 6% monthly growth rate.
What is the average product price in Shopify Greeting Cards stores?
Among stores with pricing data, the average listed price is about $42, with the most common pricing band at Under $25.
What apps are most popular for Shopify Greeting Cards stores?
The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (71%), Facebook (49%), TikTok (16%).
Social media engagement is exceptionally high: 75% of stores maintain social profiles and 2% run Meta ads. That's 20 percentage points above the Shopify average of 55%.