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Shopify subcategory analytics
Subcategory
Updated July 13, 2026
Shopify

16.9K Shopify Physical Books Stores: Stats & Market Data (2026)

16,900 active Shopify stores fall into the Physical Books segment, with 843 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Books & Literature, Apparel & Accessories, Celebrations & Gifts. 66% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

66%
Social media
5%
Meta ads
48%
Contact info
Total Stores
16,900
Active Shopify stores
New (30d)
843
Newly added in the last 30 days
Avg. Products
1,276
Among 16,720 stores with catalog data
Avg. Price
$69
Among 16,642 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,985 992 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

843 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,845 · 17%
10-49 4,356 · 26%
50-199 3,871 · 23%
200-999 2,908 · 17%
1k-4.9k 1,709 · 10%
5k+ 1,031 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
100% coverage
Apparel & Accessories
10% coverage
Celebrations & Gifts
6% coverage
Home & Garden
4% coverage
Arts & Entertainment
4% coverage
Toys & Games
4% coverage
Education & Courses
3% coverage
Office Supplies
1% coverage
Food & Beverages
1% coverage
Jewelry & Watches
1% coverage
Baby & Kids
1% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,276 because some stores carry much larger inventories. That's larger than the Shopify average of 409. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9,878 · 59%
$25-$49 4,396 · 26%
$50-$99 1,309 · 8%
$100-$199 566 · 3%
$200-$499 290 · 2%
$500+ 203 · 1%
Store currencies
USD 8,469 EUR 2,364 GBP 1,470 CAD 798 AUD 744 INR 509 PKR 189 JPY 186

Among stores with pricing data, the most common price range is Under $25. The average is higher at $69 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (59%), Facebook (47%), YouTube (19%).

Instagram
59%
Facebook
47%
YouTube
19%
TikTok
17%
Twitter / X
17%
Pinterest
7%
LinkedIn
3%

Social media adoption is strong at 66%, and 5% of stores run Meta ad campaigns. That's 11 percentage points above the Shopify average of 55%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (6%), Google Ads (2%).

Google Analytics
30%
Google Tag Manager
6%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 25% Debut 7% Horizon 6% Studio 3% Craft 3% Spotlight 2% Refresh 2% Minimal 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

40 products $21 avg 20 ads
Books & Literature Books Klaviyo: Email Marketing & SMS Upsell & Cross Sell — Selleasy
2,689 products $22 avg 1 ads
Books & Literature Books EComposer Landing Page Builder
126 products $21 avg 1 ads
Books & Literature Books Pandectes GDPR Compliance Hoppy Free Shipping Bar Upsell
Jessica S. Taylor United States
54 products $19 avg 3 ads
Books & Literature Blockify Fraud Filter, Blocker Pandectes GDPR Compliance
1,233 products $16 avg 2 ads
Books & Literature Books Evey Events & Tickets Shopify Inbox
1,119 products $11 avg 2 ads
Books & Literature Books LayoutHub ‑ Easy Page Builder Wishlist Hero
71 products $17 avg 2 ads
Books & Literature Hulk Contact Form Builder Judge.me Product Reviews App
534 products $68 avg 3 ads
Apparel & Accessories Home & Garden Books & Literature Women's Clothing EG Auto Add to Cart Free Gift Simprosys Google Shopping Feed
217 products $26 avg 2 ads
Books & Literature Jewelry & Watches Books UpPromote Affiliate Marketing Microsoft Clarity: AI Insights
40 products $142 avg 18 ads
Books & Literature Toys & Games Gifts Affiliatly Affiliate Marketing Klaviyo: Email Marketing & SMS
185 products $48 avg 1 ads
Celebrations & Gifts Books & Literature BM: Country blocker IP blocker Hextom: Countdown Timer Bar
19 products $38 avg 1 ads
Books & Literature

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FAQ

How many Shopify Physical Books stores are there?

We currently track 16,900 active Shopify stores in the Physical Books segment.

Are Shopify Physical Books stores growing?

Yes. In the last 30 days, 843 new stores were indexed in the Physical Books segment, showing a 5% monthly growth rate.

What is the average product price in Shopify Physical Books stores?

Among stores with pricing data, the average listed price is about $69, with the most common pricing band at Under $25.

What apps are most popular for Shopify Physical Books stores?

The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.