5,888 Shopify Candles & Fragrance Stores: Stats & Market Data (2026)
5,888 active Shopify stores fall into the Candles & Fragrance segment, with 1,640 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Celebrations & Gifts. 69% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
1,640 new stores were added in the past 30 days — 28% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 17%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Baby & Kids 22Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 246 because some stores carry much larger inventories. That's smaller than the Shopify average of 448. The strongest country concentrations are United States, United Kingdom, India.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $54 because some stores price much higher, pulling it up. That's below the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App.
Marketing & analytics tools
Google Analytics (32%), Google Tag Manager (8%), Google Ads (3%).
Popular themes
The most used are Dawn, Craft, Horizon.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
LayoutHub ‑ Easy Page Builder
Wiser AI ‑ Upsell & Cross Sell
Fera Product Reviews App
Hextom: Free Shipping Bar
Infinite Product Options
Recharge Subscriptions App
Seal Subscriptions App
Upsell & Cross Sell — Selleasy
AfterShip Email Marketing,SMS
Wyllo
ShareASale
Hextom: Free Shipping Bar
Variant Option Product Options
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Start Free TrialFAQ
How many Shopify Candles & Fragrance stores are there?
We currently track 5,888 active Shopify stores in the Candles & Fragrance segment.
Are Shopify Candles & Fragrance stores growing?
Yes. In the last 30 days, 1,640 new stores were indexed in the Candles & Fragrance segment, showing a 28% monthly growth rate.
What is the average product price in Shopify Candles & Fragrance stores?
Among stores with pricing data, the average listed price is about $54, with the most common pricing band at Under $25.
What apps are most popular for Shopify Candles & Fragrance stores?
The top apps are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (65%), Facebook (51%), TikTok (21%).
Social media adoption is strong at 69%, and 10% of stores run Meta ad campaigns. That's 7 percentage points above the Shopify average of 62%.