10.6K South Africa Shopify Stores: Analytics & Data (2026)

Shopify
Country: South Africa
Last Updated: 02/16/2026

Unlock the full South Africa Shopify market. This report gives you access to 10,640 stores, with 617 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

πŸ“Š Key Metrics at a Glance

Total Stores
10,640
Active Shopify stores
New Stores (30d)
617
Recently added
Avg. Products
385
Per store
Social Media
74.1%
Adoption rate
FB Ads
53.5%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 5.8% monthly growth rate with 617 new stores added in the past 30 days.

πŸ›οΈ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Most stores (50.5%) maintain compact catalogs of under 50 products, suggesting a preference for focused curation over broad inventory.

Price Range Distribution

Premium pricing dominates, with 80.4% of stores focusing on $200+ products β€” indicating a luxury-oriented market.

Top Product Type

# Product Type Store Count
1 Gift Cards 594
2 Accessories 422
3 Bracelets 213
4 Earrings 197
5 Pants 194
6 Bags 187
7 Jackets 186
8 Dress 173
9 Tops 170
10 Rings 165

πŸ’Ό Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.3%
139 stores
Print on Demand
1.2%
133 stores
Shopify Plus
2.0%
215 stores
Cash on Delivery
0.2%
25 stores

πŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
59.9%
6371 stores
Facebook
48.0%
5109 stores
Email
43.5%
4624 stores
Tiktok
16.9%
1796 stores
Phone
12.1%
1291 stores
Youtube
11.9%
1265 stores
Twitter
7.5%
800 stores
Whatsapp
5.3%
569 stores
Pinterest
1.9%
197 stores

Social media adoption is strong at 74.1%, driven primarily by Instagram (59.9%).

πŸ”§ Technology Stack

A look at the most popular apps, technologies, and themes used by stores in South Africa.

Popular Themes

Dawn (1968)
Horizon (454)
Debut (343)
Spotlight (205)
Refresh (191)
Craft (189)
Sense (140)
Trade (124)
Studio (107)
Build Your Store Theme (97)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 Gauteng 4617
2 Western Cape 3235
3 KwaZulu-Natal 1087
4 Eastern Cape 259
5 Mpumalanga 197
6 North West 173
7 Free State 133
8 Limpopo 125
9 England 69
10 Northern Cape 49

Top Cities

# City Stores
1 Cape Town 2304
2 Johannesburg 1031
3 Pretoria 794
4 Sandton 473
5 Durban 368
6 Randburg 275
7 Centurion 269
8 Midrand 169
9 Roodepoort 126
10 Stellenbosch 118

Top Shipping Destinations

ZA (10172)
US (3484)
GB (3366)
CA (3286)
DE (3269)
FR (3264)
NL (3258)
BE (3254)
IT (3252)
AU (3251)

πŸ’³ Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Paypal Express
7.6% (805)
Apple Pay
3.1% (327)
Google Pay
2.8% (301)
Shop Pay
2.8% (296)
Amazon Pay
0.1% (14)

Top Currencies

ZAR 10003 stores
USD 463 stores
EUR 57 stores
GBP 32 stores
AUD 17 stores
CAD 16 stores
NZD 6 stores
AED 5 stores
Cash on Delivery (COD)
0.2%
of stores offer COD payment option
Shop Pay Installments
1.0%
of stores offer installment payments

πŸͺ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
homebasetv.shop favicon
homebasetv.shop
ZA
147 $71.21 ZAR 2026-02-19
www.911comics.store favicon
www.911comics.store
ZA
156 $151.3 ZAR 2026-02-19
jozichic.com favicon
jozichic.com
ZA
529 $1035.47 ZAR 2026-02-19
lighting.co.za favicon
lighting.co.za
ZA
3987 $2208.8 ZAR 2026-02-19
whinnyandwoof.co.za favicon
whinnyandwoof.co.za
ZA
838 $619.11 ZAR 2026-02-19
hydrobiz.co.za favicon
hydrobiz.co.za
ZA
508 $374.25 ZAR 2026-02-19
africaglobalpackaging.co.za favicon
africaglobalpackaging.co.za
ZA
1547 $1163.99 ZAR 2026-02-19
bigvalue.co.za favicon
bigvalue.co.za
ZA
452 $448.75 ZAR 2026-02-19
incensehaven.co.za favicon
incensehaven.co.za
ZA
854 $83.13 ZAR 2026-02-19
canvasandmore.co.za favicon
canvasandmore.co.za
ZA
2417 $262.97 ZAR 2026-02-19
cozinteriors.com favicon
cozinteriors.com
ZA
90 $354.57 ZAR 2026-02-19
whitewillowhome.co.za favicon
whitewillowhome.co.za
ZA
134 $6498.6 ZAR 2026-02-19

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❓ Frequently Asked Questions

How many Shopify stores are based in South Africa?

Our latest data shows 10,640 active Shopify stores in South Africa.

What are the most popular Shopify apps among South Africa stores?

The most popular apps are Conversion Bear Trust Badges, Omnisend Email Marketing & SMS, and Loox ‑ Visual Product Reviews, widely used for marketing, customer service, and automation.

What is the average product catalog size for South Africa Shopify stores?

The average Shopify store in South Africa carries about 385 products, depending on industry and business model.

How fast are South Africa Shopify stores growing?

In the past 30 days, 617 new Shopify stores launched in South Africa, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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