10.0K South Africa Shopify Stores: Analytics & Data (2025)

Shopify
Country: South Africa
Last Updated: 12/29/2025

Unlock the full South Africa Shopify market. This report gives you access to 10,034 stores, with 699 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

πŸ“Š Key Metrics at a Glance

Total Stores
10,034
Active Shopify stores
New Stores (30d)
699
Recently added
Avg. Products
385
Per store
Social Media
75.2%
Adoption rate
FB Ads
52.3%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 7.0% monthly growth rate with 699 new stores added in the past 30 days.

πŸ›οΈ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (49.5%) operate with smaller catalogs (<50 products), while 7.6% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

Premium pricing dominates, with 80.8% of stores focusing on $200+ products β€” indicating a luxury-oriented market.

Top Product Type

# Product Type Store Count
1 Gift Cards 584
2 Accessories 403
3 Bracelets 205
4 Bags 200
5 Earrings 190
6 Pants 189
7 Jackets 185
8 Tops 178
9 Dress 173
10 Rings 162

πŸ’Ό Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.3%
130 stores
Print on Demand
1.3%
132 stores
Shopify Plus
2.1%
210 stores
Cash on Delivery
0.2%
22 stores

πŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
60.4%
6058 stores
Facebook
48.4%
4856 stores
Email
45.2%
4537 stores
Tiktok
16.6%
1665 stores
Youtube
12.1%
1213 stores
Phone
11.9%
1197 stores
Twitter
7.7%
768 stores
Whatsapp
5.2%
518 stores
Pinterest
1.9%
195 stores

Social media adoption is strong at 75.2%, driven primarily by Instagram (60.4%).

πŸ”§ Technology Stack

A look at the most popular apps, technologies, and themes used by stores in South Africa.

Popular Themes

Dawn (1971)
Horizon (349)
Debut (330)
Spotlight (202)
Craft (187)
Refresh (183)
Sense (149)
Trade (125)
Studio (113)
Brooklyn (93)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 Gauteng 4359
2 Western Cape 3057
3 KwaZulu-Natal 1052
4 Eastern Cape 238
5 Mpumalanga 168
6 North West 158
7 Free State 133
8 Limpopo 113
9 England 65
10 Northern Cape 39

Top Cities

# City Stores
1 Cape Town 2200
2 Johannesburg 1019
3 Pretoria 718
4 Sandton 443
5 Durban 378
6 Centurion 264
7 Randburg 264
8 Midrand 160
9 Roodepoort 119
10 Stellenbosch 117

Top Shipping Destinations

ZA (9577)
US (3217)
GB (3123)
DE (3033)
CA (3032)
FR (3020)
NL (3015)
BE (3009)
ES (3008)
AU (3006)

πŸ’³ Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Paypal Express
5.6% (561)
Apple Pay
3.0% (306)
Google Pay
2.8% (278)
Shop Pay
2.7% (273)
Amazon Pay
0.1% (11)

Top Currencies

ZAR 9498 stores
USD 381 stores
EUR 57 stores
GBP 32 stores
AUD 17 stores
CAD 9 stores
Cash on Delivery (COD)
0.2%
of stores offer COD payment option
Shop Pay Installments
1.0%
of stores offer installment payments

πŸͺ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
afrobeautyza.myshopify.com favicon
afrobeautyza.myshopify.com
ZA
13 $22.94 ZAR 2025-12-29
botanicaza.store favicon
botanicaza.store
ZA
28 $576.91 ZAR 2025-12-29
luxisitysa.myshopify.com favicon
luxisitysa.myshopify.com
ZA
8 $983.33 ZAR 2025-12-29
elainesboutiquecape-town.co.za favicon
elainesboutiquecape-town.co.za
ZA
1298 $1302.05 ZAR 2025-12-28
exclusivefootprint.myshopify.com favicon
exclusivefootprint.myshopify.com
ZA
21 $1511.52 ZAR 2025-12-28
urbanstyleedit.myshopify.com favicon
urbanstyleedit.myshopify.com
ZA
27 $553.44 ZAR 2025-12-28
gxbclothing.co.za favicon
gxbclothing.co.za
ZA
35 $554.43 ZAR 2025-12-28
capetown-outfitters.co.za favicon
capetown-outfitters.co.za
ZA
987 $1259.93 ZAR 2025-12-28
elenza-boutique.co.za favicon
elenza-boutique.co.za
ZA
854 $1072.44 ZAR 2025-12-28
trinketandtote.com favicon
trinketandtote.com
ZA
114 $295.23 ZAR 2025-12-27
www.pawcaresa.co.za favicon
www.pawcaresa.co.za
ZA
7 $257.5 ZAR 2025-12-27
auveraclobber.com favicon
auveraclobber.com
ZA
246 $881.08 ZAR 2025-12-27

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❓ Frequently Asked Questions

How many Shopify stores are based in South Africa?

Our latest data shows 10,034 active Shopify stores in South Africa.

What are the most popular Shopify apps among South Africa stores?

The most popular apps are Omnisend Email Marketing & SMS, Conversion Bear Trust Badges, and Loox ‑ Visual Product Reviews, widely used for marketing, customer service, and automation.

What is the average product catalog size for South Africa Shopify stores?

The average Shopify store in South Africa carries about 385 products, depending on industry and business model.

How fast are South Africa Shopify stores growing?

In the past 30 days, 699 new Shopify stores launched in South Africa, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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