29.1K Shopify Stores Using Omnisend Email Marketing & SMS: Analytics & Growth Trends (2025)

Shopify
Last Updated: 12/15/2025

Get full access to every Shopify store using the Omnisend Email Marketing & SMS app. You get data on 29,146 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
29,146
Active Shopify stores
New Stores (30d)
1,194
Recently added
Avg. Products
534
Per store
Social Media
79.7%
Adoption rate
FB Ads
57.3%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 4.1% monthly growth rate with 1,194 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (45.1%) operate with smaller catalogs (<50 products), while 9.6% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

The segment serves both mainstream and premium audiences, with 35.0% targeting the $20-50 range and 24.7% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 1822
2 Accessories 1299
3 T-Shirt 944
4 Hats 885
5 Hoodie 863
6 Bracelets 821
7 Tops 768
8 Earrings 739
9 Pants 575
10 Shorts 540

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
3.3%
969 stores
Print on Demand
6.4%
1,873 stores
Shopify Plus
2.8%
818 stores
Cash on Delivery
1.9%
565 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
66.5%
19393 stores
Facebook
49.2%
14345 stores
Email
43.8%
12763 stores
Tiktok
23.4%
6819 stores
Youtube
19.2%
5608 stores
Twitter
11.0%
3217 stores
Pinterest
10.1%
2953 stores
Phone
10.1%
2944 stores
Whatsapp
3.0%
867 stores

Social media adoption is strong at 79.7%, driven primarily by Instagram (66.5%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Omnisend Email Marketing & SMS pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 17421
2 Google Analytics 16937
3 Google Ads 10661
4 Facebook pixel 392
5 Tiktok pixel 237
6 Pinterest pixel 24

Popular Themes

Dawn (4020)
Debut (845)
Horizon (363)
Refresh (362)
Sense (350)
Spotlight (311)
Craft (263)
Prestige (253)
Impulse (218)
Updated copy of Updated copy of Updated copy of... (177)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
67.1% (19570)
Shop Pay
66.1% (19258)
Paypal Express
64.7% (18852)
Google Pay
63.8% (18609)
Amazon Pay
2.1% (618)

Top Currencies

USD 14238 stores
EUR 4165 stores
GBP 2518 stores
AUD 1534 stores
CAD 1228 stores
INR 1058 stores
ZAR 474 stores
COP 245 stores
Cash on Delivery (COD)
1.9%
of stores offer COD payment option
Shop Pay Installments
33.8%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
newtrnd.com favicon
newtrnd.com
GB
29 $36.63 GBP 2025-12-16
nottoys.wtf favicon
nottoys.wtf
IQ
33 $19178.12 EGP 2025-12-16
creekvillespirits.com favicon
creekvillespirits.com
US
1375 $43.11 USD 2025-12-16
www.oceandreamboutique.com favicon
www.oceandreamboutique.com
US
686 $28.79 USD 2025-12-16
themump.co.uk favicon
themump.co.uk
PH
39 $57.09 GBP 2025-12-16
nulyely.com favicon
nulyely.com
NL
726 $23.2 EUR 2025-12-16
madanojewels.com favicon
madanojewels.com
US
241 $273.09 USD 2025-12-16
eurmarkt.com favicon
eurmarkt.com
DE
820 $26.38 EUR 2025-12-16
swiftstylin.shop favicon
swiftstylin.shop
IN
95 $43.82 USD 2025-12-16
www.asraderm.pk favicon
www.asraderm.pk
PK
173 $6559.06 PKR 2025-12-16
laclo.com.br favicon
laclo.com.br
GT
184 $400.94 BRL 2025-12-16
vikri.lt favicon
vikri.lt
LT
390 $13.26 EUR 2025-12-16

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❓ Frequently Asked Questions

How many Shopify stores currently use Omnisend Email Marketing & SMS?

Our database tracks 29,146 active Shopify stores using Omnisend Email Marketing & SMS, showing strong adoption within the ecosystem.

What other apps do Omnisend Email Marketing & SMS users typically install?

Stores using Omnisend Email Marketing & SMS often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Omnisend Email Marketing & SMS?

On average, Shopify stores using Omnisend Email Marketing & SMS have around 534 products, indicating the scale of typical adopters.

How fast is adoption of Omnisend Email Marketing & SMS growing?

In the last 30 days, 1,194 new stores began using Omnisend Email Marketing & SMS, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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