28.5K Shopify Stores Using Omnisend Email Marketing & SMS: Analytics & Growth Trends (2026)

Shopify
Last Updated: 01/19/2026

Get full access to every Shopify store using the Omnisend Email Marketing & SMS app. You get data on 28,518 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
28,518
Active Shopify stores
New Stores (30d)
824
Recently added
Avg. Products
561
Per store
Social Media
81.4%
Adoption rate
FB Ads
57.1%
Using Facebook ads

Market Growth: The segment shows steady and healthy growth at 2.9% monthly, adding 824 new stores over the last 30 days.

đŸ›ïž Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (43.8%) operate with smaller catalogs (<50 products), while 9.9% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

The segment serves both mainstream and premium audiences, with 34.7% targeting the $20-50 range and 24.4% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 1840
2 Accessories 1266
3 T-Shirt 920
4 Hoodie 854
5 Hats 839
6 Bracelets 836
7 Tops 769
8 Earrings 747
9 Rings 711
10 Pants 607

đŸ’Œ Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
3.0%
858 stores
Print on Demand
6.4%
1,838 stores
Shopify Plus
3.0%
845 stores
Cash on Delivery
1.6%
452 stores

đŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
68.9%
19657 stores
Facebook
51.5%
14679 stores
Email
44.3%
12621 stores
Tiktok
24.3%
6940 stores
Youtube
20.0%
5702 stores
Twitter
11.5%
3267 stores
Pinterest
10.8%
3077 stores
Phone
10.6%
3011 stores
Whatsapp
3.3%
930 stores

Social media engagement is exceptionally high, with 81.4% of stores active — led by Instagram (68.9%) and Facebook (51.5%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Omnisend Email Marketing & SMS pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 17641
2 Google Analytics 17265
3 Google Ads 10850
4 Facebook pixel 378
5 Tiktok pixel 243
6 Pinterest pixel 31

Popular Themes

Dawn (3778)
Debut (846)
Horizon (356)
Refresh (316)
Prestige (273)
Sense (272)
Spotlight (259)
Craft (255)
Impulse (238)
Updated copy of Updated copy of Updated copy of... (168)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Apple Pay
68.3% (19488)
Shop Pay
67.1% (19129)
Paypal Express
65.3% (18609)
Google Pay
64.9% (18514)
Amazon Pay
4.8% (1371)

Top Currencies

USD 13917 stores
EUR 4138 stores
GBP 2455 stores
AUD 1524 stores
CAD 1189 stores
INR 877 stores
ZAR 470 stores
JPY 264 stores
Cash on Delivery (COD)
1.6%
of stores offer COD payment option
Shop Pay Installments
34.3%
of stores offer installment payments

đŸȘ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
teerific.co.uk favicon
teerific.co.uk
IN
3582 $17.05 GBP 2026-01-23
teerific.co favicon
teerific.co
IN
3582 $17.05 GBP 2026-01-23
andyokay.com favicon
andyokay.com
US
1435 $12.88 USD 2026-01-24
fascinate-store.com favicon
fascinate-store.com
FI
15 $75.81 USD 2026-01-23
www.sprigbeautyco.com favicon
www.sprigbeautyco.com
US
745 $98.37 USD 2026-01-23
meidestudio.co favicon
meidestudio.co
EC
89 $67.49 USD 2026-01-23
blumibaby.com favicon
blumibaby.com
PH
71 $39.2 USD 2026-01-23
stilecorsa.shop favicon
stilecorsa.shop
US
532 $45.67 USD 2026-01-23
prettyperfectproducts.com favicon
prettyperfectproducts.com
GB
163 $21.38 GBP 2026-01-23
touzmoda.com favicon
touzmoda.com
TR
4164 $591.72 TRY 2026-01-23
loja.rosasanta.com.br favicon
loja.rosasanta.com.br
BR
463 $202.33 BRL 2026-01-23
thecaep.com favicon
thecaep.com
IN
412 $74.73 USD 2026-01-23

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❓ Frequently Asked Questions

How many Shopify stores currently use Omnisend Email Marketing & SMS?

Our database tracks 28,518 active Shopify stores using Omnisend Email Marketing & SMS, showing strong adoption within the ecosystem.

What other apps do Omnisend Email Marketing & SMS users typically install?

Stores using Omnisend Email Marketing & SMS often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Omnisend Email Marketing & SMS?

On average, Shopify stores using Omnisend Email Marketing & SMS have around 561 products, indicating the scale of typical adopters.

How fast is adoption of Omnisend Email Marketing & SMS growing?

In the last 30 days, 824 new stores began using Omnisend Email Marketing & SMS, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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