5018 Shopify Stores Using Variant Option Product Options: Analytics & Growth Trends (2026)

Shopify
Last Updated: 03/23/2026

Get full access to every Shopify store using the Variant Option Product Options app. You get data on 5,018 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
5,018
Active Shopify stores
New Stores (30d)
17
Recently added
Avg. Products
608
Per store
Social Media
82.2%
Adoption rate
FB Ads
32.1%
Using Facebook ads

Market Growth: Monthly growth is modest at 0.34% (17 new stores), indicating a mature segment with selective expansion.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Catalog sizes are relatively balanced across the segment, with 25.3% maintaining compact assortments (<50 products) and 12.9% offering extensive selections (1000+ products).

Price Range Distribution

The segment serves both mainstream and premium audiences, with 32.9% targeting the $20-50 range and 25.9% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 488
2 Accessories 254
3 T-Shirt 239
4 Bracelets 209
5 Hats 176
6 Earrings 164
7 Hoodie 145
8 Shirts 140
9 Sweatshirt 122
10 Necklace 113

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.2%
58 stores
Print on Demand
7.9%
395 stores
Shopify Plus
3.4%
173 stores
Cash on Delivery
0.4%
20 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
68.9%
3458 stores
Facebook
57.8%
2900 stores
Email
40.6%
2035 stores
Tiktok
17.5%
879 stores
Youtube
17.4%
871 stores
Twitter
13.0%
652 stores
Pinterest
12.3%
619 stores
Phone
12.1%
608 stores
Whatsapp
2.4%
119 stores

Social media engagement is exceptionally high, with 82.2% of stores active — led by Instagram (68.9%) and Facebook (57.8%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Variant Option Product Options pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 2862
2 Google Analytics 2797
3 Google Ads 1594
4 Facebook pixel 67
5 Tiktok pixel 16
6 Pinterest pixel 7

Popular Themes

Dawn (602)
Debut (481)
Craft (91)
Impulse (75)
Minimal (71)
Studio (64)
Venture (53)
Brooklyn (50)
Prestige (50)
Supply (43)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
76.3% (3827)
Apple Pay
75.2% (3772)
Google Pay
69.4% (3483)
Paypal Express
67.7% (3395)
Amazon Pay
5.6% (280)

Top Currencies

USD 2856 stores
EUR 519 stores
GBP 448 stores
AUD 273 stores
CAD 265 stores
MXN 73 stores
JPY 70 stores
INR 57 stores
Cash on Delivery (COD)
0.4%
of stores offer COD payment option
Shop Pay Installments
42.7%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
thesaltyanchor.com favicon
thesaltyanchor.com
PH
416 $18.73 USD 2026-03-25
reasonclothing.com favicon
reasonclothing.com
VN
877 $35.93 USD 2026-03-25
danielklaes.shop favicon
danielklaes.shop
PH
467 $25.7 USD 2026-03-24
picovs.ca favicon
picovs.ca
CA
3469 $139.03 CAD 2026-03-24
slrecliners.com favicon
slrecliners.com
US
604 $3745.3 USD 2026-03-24
racemaps.com favicon
racemaps.com
US
77 $271.25 USD 2026-03-24
s-kin.com.au favicon
s-kin.com.au
AU
945 $203.88 AUD 2026-03-24
airandanchor.com favicon
airandanchor.com
IN
239 $102.19 USD 2026-03-23
jawhitney.com favicon
jawhitney.com
US
2088 $48.98 USD 2026-03-23
www.baileyofsheffield.com favicon
www.baileyofsheffield.com
US
549 $264.96 GBP 2026-03-22
manngiri.com favicon
manngiri.com
IN
535 $1673.23 INR 2026-03-22
iconic-puzzles.com favicon
iconic-puzzles.com
IN
645 $86.66 USD 2026-03-21

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❓ Frequently Asked Questions

How many Shopify stores currently use Variant Option Product Options?

Our database tracks 5,018 active Shopify stores using Variant Option Product Options, showing strong adoption within the ecosystem.

What other apps do Variant Option Product Options users typically install?

Stores using Variant Option Product Options often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Variant Option Product Options?

On average, Shopify stores using Variant Option Product Options have around 608 products, indicating the scale of typical adopters.

How fast is adoption of Variant Option Product Options growing?

In the last 30 days, 17 new stores began using Variant Option Product Options, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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