4491 Shopify Stores Using Variant Option Product Options: Analytics & Growth Trends (2025)

Shopify
Last Updated: 12/15/2025

Get full access to every Shopify store using the Variant Option Product Options app. You get data on 4,491 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
4,491
Active Shopify stores
New Stores (30d)
14
Recently added
Avg. Products
643
Per store
Social Media
83.3%
Adoption rate
FB Ads
32.1%
Using Facebook ads

Market Growth: Monthly growth is modest at 0.31% (14 new stores), indicating a mature segment with selective expansion.

đŸ›ïž Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Catalog sizes are relatively balanced across the segment, with 25.8% maintaining compact assortments (<50 products) and 13.2% offering extensive selections (1000+ products).

Price Range Distribution

The segment serves both mainstream and premium audiences, with 33.1% targeting the $20-50 range and 26.1% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 456
2 Accessories 219
3 Bracelets 195
4 Hats 183
5 T-Shirt 165
6 Earrings 163
7 Hoodie 138
8 Sweatshirt 125
9 Shirts 120
10 Necklace 114

đŸ’Œ Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.2%
53 stores
Print on Demand
7.9%
357 stores
Shopify Plus
3.5%
157 stores
Cash on Delivery
0.4%
16 stores

đŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
70.2%
3153 stores
Facebook
58.2%
2613 stores
Email
40.4%
1813 stores
Youtube
17.7%
794 stores
Tiktok
17.6%
792 stores
Twitter
13.2%
595 stores
Pinterest
12.4%
555 stores
Phone
12.2%
547 stores

Social media engagement is exceptionally high, with 83.3% of stores active — led by Instagram (70.2%) and Facebook (58.2%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Variant Option Product Options pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 2573
2 Google Analytics 2513
3 Google Ads 1430
4 Facebook pixel 54
5 Tiktok pixel 16
6 Pinterest pixel 5

Popular Themes

Dawn (545)
Debut (433)
Craft (86)
Minimal (65)
Impulse (64)
Studio (54)
Prestige (50)
Venture (48)
Brooklyn (45)
Supply (39)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
75.9% (3407)
Apple Pay
74.7% (3355)
Google Pay
68.9% (3096)
Paypal Express
66.2% (2974)
Amazon Pay
1.8% (83)

Top Currencies

USD 2535 stores
EUR 468 stores
GBP 406 stores
AUD 245 stores
CAD 235 stores
JPY 64 stores
MXN 60 stores
INR 53 stores
Cash on Delivery (COD)
0.4%
of stores offer COD payment option
Shop Pay Installments
42.8%
of stores offer installment payments

đŸȘ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
orientexpressed.com favicon
orientexpressed.com
US
2141 $28.23 USD 2025-12-15
techniice.com favicon
techniice.com
AU
173 $82.36 AUD 2025-12-16
www.thebellabeanshop.com favicon
www.thebellabeanshop.com
VN
643 $28.56 USD 2025-12-15
mjleatherdesigns.com favicon
mjleatherdesigns.com
US
139 $54.36 USD 2025-12-15
dwellhomeshoppe.com favicon
dwellhomeshoppe.com
US
1174 $33.97 USD 2025-12-15
southernbeautyscrubsandboutique.com favicon
southernbeautyscrubsandboutique.com
IN
604 $34.38 USD 2025-12-15
www.montblanc-boutique-cannes.com favicon
www.montblanc-boutique-cannes.com
ID
2045 $506.06 EUR 2025-12-15
shop.theabayalab.com favicon
shop.theabayalab.com
XK
333 $464.13 AED 2025-12-15
theigt.com favicon
theigt.com
US
1314 $587.61 USD 2025-12-15
capturethevisiondesigns.com favicon
capturethevisiondesigns.com
IN
49 $24.0 USD 2025-12-14
vita-plus.ca favicon
vita-plus.ca
CA
761 $31.42 CAD 2025-12-13
www.shopsimplycarolina.com favicon
www.shopsimplycarolina.com
US
4504 $59.72 USD 2025-12-13

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❓ Frequently Asked Questions

How many Shopify stores currently use Variant Option Product Options?

Our database tracks 4,491 active Shopify stores using Variant Option Product Options, showing strong adoption within the ecosystem.

What other apps do Variant Option Product Options users typically install?

Stores using Variant Option Product Options often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Variant Option Product Options?

On average, Shopify stores using Variant Option Product Options have around 643 products, indicating the scale of typical adopters.

How fast is adoption of Variant Option Product Options growing?

In the last 30 days, 14 new stores began using Variant Option Product Options, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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