4531 Shopify Stores Using Variant Option Product Options: Analytics & Growth Trends (2026)

Shopify
Last Updated: 01/26/2026

Get full access to every Shopify store using the Variant Option Product Options app. You get data on 4,531 stores, which you can use to identify integration partners, analyze competitors, and find new customers.

📊 Key Metrics at a Glance

Total Stores
4,531
Active Shopify stores
New Stores (30d)
18
Recently added
Avg. Products
626
Per store
Social Media
84.2%
Adoption rate
FB Ads
33.0%
Using Facebook ads

Market Growth: Monthly growth is modest at 0.40% (18 new stores), indicating a mature segment with selective expansion.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Catalog sizes are relatively balanced across the segment, with 25.6% maintaining compact assortments (<50 products) and 12.7% offering extensive selections (1000+ products).

Price Range Distribution

The segment serves both mainstream and premium audiences, with 32.2% targeting the $20-50 range and 26.3% offering premium $200+ products.

Top Product Type

# Product Type Store Count
1 Gift Cards 455
2 Accessories 243
3 T-Shirt 222
4 Bracelets 195
5 Hats 168
6 Earrings 155
7 Hoodie 142
8 Sweatshirt 125
9 Shirts 123
10 Necklace 107

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
1.1%
52 stores
Print on Demand
8.1%
366 stores
Shopify Plus
3.6%
165 stores
Cash on Delivery
0.4%
18 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
71.4%
3237 stores
Facebook
59.5%
2697 stores
Email
41.0%
1858 stores
Tiktok
18.1%
818 stores
Youtube
17.9%
812 stores
Twitter
13.2%
600 stores
Pinterest
12.9%
583 stores
Phone
12.4%
564 stores
Whatsapp
2.4%
109 stores

Social media engagement is exceptionally high, with 84.2% of stores active — led by Instagram (71.4%) and Facebook (59.5%).

🔧 Technology Stack

Discover the apps, marketing tools, and themes that stores using Variant Option Product Options pair with their setup.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 2632
2 Google Analytics 2582
3 Google Ads 1481
4 Facebook pixel 62
5 Tiktok pixel 9
6 Pinterest pixel 5

Popular Themes

Dawn (541)
Debut (434)
Craft (85)
Impulse (69)
Studio (61)
Minimal (59)
Brooklyn (49)
Prestige (43)
Venture (43)
Supply (35)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
76.2% (3452)
Apple Pay
75.5% (3420)
Google Pay
69.6% (3154)
Paypal Express
67.1% (3042)
Amazon Pay
5.0% (227)

Top Currencies

USD 2569 stores
EUR 477 stores
GBP 399 stores
AUD 251 stores
CAD 244 stores
JPY 63 stores
MXN 63 stores
INR 55 stores
Cash on Delivery (COD)
0.4%
of stores offer COD payment option
Shop Pay Installments
43.7%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
www.alvaandpassion.com.hk favicon
www.alvaandpassion.com.hk
HK
190 $683.79 HKD 2026-01-26
lovecraftgift.com favicon
lovecraftgift.com
IN
2878 $573.19 INR 2026-01-24
www.chic-loco.com favicon
www.chic-loco.com
DZ
706 $30.75 USD 2026-01-23
prettypolosbyjessie.com favicon
prettypolosbyjessie.com
CO
2230 $43.29 USD 2026-01-23
fusionthreadsco.com favicon
fusionthreadsco.com
CO
195 $98.93 USD 2026-01-23
www.reignbnt.com favicon
www.reignbnt.com
US
143 $41.52 USD 2026-01-23
thelittlelemonscompany.com favicon
thelittlelemonscompany.com
US
1323 $24.57 USD 2026-01-23
www.tailoredequestrian.com favicon
www.tailoredequestrian.com
IN
2517 $435.56 EUR 2026-01-23
theigt.com favicon
theigt.com
US
1270 $672.17 USD 2026-01-23
pawsafe.com favicon
pawsafe.com
US
88 $214.49 USD 2026-01-22
www.qutool.com favicon
www.qutool.com
PH
17 $44.29 USD 2026-01-22
kaeruleon.jp favicon
kaeruleon.jp
JP
2510 $70429.78 JPY 2026-01-23

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❓ Frequently Asked Questions

How many Shopify stores currently use Variant Option Product Options?

Our database tracks 4,531 active Shopify stores using Variant Option Product Options, showing strong adoption within the ecosystem.

What other apps do Variant Option Product Options users typically install?

Stores using Variant Option Product Options often pair it with complementary apps for marketing, analytics, and support. See the 'Complementary Technology Stack' section for examples.

What is the average catalog size for stores using Variant Option Product Options?

On average, Shopify stores using Variant Option Product Options have around 626 products, indicating the scale of typical adopters.

How fast is adoption of Variant Option Product Options growing?

In the last 30 days, 18 new stores began using Variant Option Product Options, highlighting growing interest among merchants.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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