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Updated Apr 13, 2026
Shopify

14.2K Shopify Stores in Indonesia: Stats & Trends (2026)

We track 14,239 active Shopify stores in Indonesia, with 171 newly added in the last 30 days (1% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Home & Garden. 70% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

70%
Social media
2%
Meta ads
55%
Contact info
Total Stores
14,239
Active Shopify stores
New (30d)
171
Newly added in the last 30 days
Avg. Products
491
Among 13,279 stores with catalog data
Avg. Price
$278
Among 13,128 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

273 136 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

171 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Shopify average of 6%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,167 · 16%
10-49 4,091 · 31%
50-199 3,581 · 27%
200-999 2,307 · 17%
1k-4.9k 917 · 7%
5k+ 216 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
34% coverage
Arts & Entertainment
10% coverage
Home & Garden
9% coverage
Beauty & Cosmetics
8% coverage
Jewelry & Watches
7% coverage
Food & Beverages
5% coverage
Electronics
4% coverage
Celebrations & Gifts
4% coverage
Health
3% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 491 because some stores carry much larger inventories. That's larger than the Shopify average of 450. The most popular store categories in this market are Apparel & Accessories, Arts & Entertainment, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,656 · 28%
$25-$49 3,882 · 30%
$50-$99 2,365 · 18%
$100-$199 1,315 · 10%
$200-$499 959 · 7%
$500+ 951 · 7%
Store currencies
USD 7,663 IDR 1,469 EUR 1,380 GBP 677 AUD 501 CAD 474 INR 335 JPY 116

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $278 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (63%), Facebook (52%), YouTube (17%).

Instagram
63%
Facebook
52%
YouTube
17%
Twitter / X
15%
TikTok
13%
Pinterest
9%
LinkedIn
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
29%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Debut, Dawn, Prestige.

Debut 15% Dawn 14% Prestige 3% Brooklyn 3% Horizon 3% Minimal 2% Venture 2% Impulse 2%

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Geographic breakdown

Province and city-level distribution within Indonesia

Top provinces / states
Province Stores Share
California 1,114 8%
Jakarta 687 5%
England 652 5%
Florida 552 4%
New York 534 4%
Texas 524 4%
Ontario 311 2%
Georgia 253 2%
New Jersey 217 2%
Top cities
City Stores Share
Jakarta 258 2%
London 224 2%
Los Angeles 168 1%
Singapore 132 1%
New York 129 1%
Toronto 96 1%
Brooklyn 92 1%
Dubai 91 1%
Kota Jakarta Selatan 87 1%
Paris 79 1%
Top shipping destinations
United States · 9,648 United Kingdom · 5,774 Canada · 5,700 France · 5,475 Germany · 5,436 Italy · 5,398 Netherlands · 5,384 Spain · 5,383 Belgium · 5,353

Representative stores

A varied sample — weighted by data completeness, refreshed daily

MOVI Indonesia
171 products $7 avg 1 ads
Smoking & Vaping vaping e-cigarettes
77 products $15 avg 2 ads
Apparel & Accessories phone case slim case
STORMYY Indonesia
116 products $66 avg 1 ads
Apparel & Accessories clothing fashion accessories UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
530 products $117 avg 3 ads
Apparel & Accessories streetwear fashion contemporary apparel Lucky Orange Heatmaps & Replay
60 products $68 avg 27 ads
Apparel & Accessories embroidered dresses luxury dresses Kiwi Size Chart & Recommender
80 products $13 avg 1 ads
Apparel & Accessories sportswear women's clothing Conversion Bear Trust Badges
999 products $11 avg 14 ads
Apparel & Accessories mens fashion shirts kids designer t-shirts
55 products $23 avg 1 ads
Apparel & Accessories women's fashion clothing store
125 products $16 avg 4 ads
Apparel & Accessories clothing store women's fashion
54 products $8 avg 3 ads
Apparel & Accessories women's lingerie underwear
275 products $106 avg 2 ads
Apparel & Accessories leather handbags luxury handbags Lucky Orange Heatmaps & Replay Omnisend Email Marketing & SMS
651 products $179 avg 3 ads
Apparel & Accessories sarees handcrafted sarees

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FAQ

How many Shopify stores are in Indonesia?

Our database tracks 14,239 active Shopify stores in Indonesia.

How fast is the Indonesia Shopify market growing?

In the past 30 days, 171 new Shopify stores were indexed in Indonesia, reflecting a 1% monthly growth rate.

What is the average catalog size for Indonesia Shopify stores?

Among Shopify stores in Indonesia with catalog data, the average is about 491 products. The most common catalog size range is 10-49.

What are the most popular apps among Indonesia Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.