11.3K Shopify Supplements Stores: Analytics & Insights (2026)

Shopify
Category: Supplements
Last Updated: 02/09/2026

Explore the entire Shopify Supplements market. This report gives you access to 11,299 stores so you can identify top performers, spot trends, and find your next customers.

๐Ÿ“Š Key Metrics at a Glance

Total Stores
11,299
Active Shopify stores
New Stores (30d)
251
Recently added
Avg. Products
276
Per store
Social Media
85.5%
Adoption rate
FB Ads
54.7%
Using Facebook ads

Market Growth: The segment shows steady and healthy growth at 2.2% monthly, adding 251 new stores over the last 30 days.

๐Ÿ›๏ธ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

Most stores (67.7%) maintain compact catalogs of under 50 products, suggesting a preference for focused curation over broad inventory.

Price Range Distribution

Most stores focus on the accessible $20-50 range (48.6%), signaling clear mass-market positioning.

Top Product Type

# Product Type Store Count
1 Supplements 1427
2 Vitamins & Supplements 801
3 Gift Cards 649
4 Vitamins & Minerals 502
5 Specialty Supplements 500
6 Protein 398
7 Creatine 385
8 Natural Extracts 371
9 Accessories 365
10 Bundle 329

๐Ÿ’ผ Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
0.7%
79 stores
Print on Demand
4.1%
461 stores
Shopify Plus
5.6%
632 stores
Cash on Delivery
1.6%
183 stores

๐Ÿ“ฑ Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
72.2%
8161 stores
Facebook
60.4%
6826 stores
Email
51.9%
5863 stores
Tiktok
26.6%
3008 stores
Youtube
26.3%
2973 stores
Twitter
18.0%
2037 stores
Phone
16.4%
1858 stores
Pinterest
9.2%
1037 stores
Whatsapp
3.1%
355 stores

Social media engagement is exceptionally high, with 85.5% of stores active โ€” led by Instagram (72.2%) and Facebook (60.4%).

๐Ÿ”ง Technology Stack

An overview of the popular apps, technologies, and themes for stores in the Supplements category.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 7746
2 Google Analytics 7722
3 Google Ads 5029
4 Facebook pixel 214
5 Tiktok pixel 78

Popular Themes

Dawn (1115)
Debut (304)
Refresh (226)
Horizon (116)
Sense (113)
Spotlight (82)
Impulse (62)
Taste (56)
Venture (49)
Supply (45)

๐Ÿ’ณ Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
64.8% (7325)
Apple Pay
63.8% (7208)
Paypal Express
63.2% (7144)
Google Pay
62.8% (7091)
Amazon Pay
6.0% (679)

Top Currencies

USD 6182 stores
GBP 1283 stores
EUR 729 stores
AUD 724 stores
INR 589 stores
CAD 510 stores
NZD 262 stores
PKR 172 stores
Cash on Delivery (COD)
1.6%
of stores offer COD payment option
Shop Pay Installments
31.7%
of stores offer installment payments

๐Ÿช Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
autoimmune-institute.com favicon
autoimmune-institute.com
GB
50 $63.58 GBP 2026-02-09
www.lukaree.net favicon
www.lukaree.net
US
101 $29.22 USD 2026-02-08
za.usn.global favicon
za.usn.global
ZA
101 $345.16 ZAR 2026-02-08
nutristar.in favicon
nutristar.in
IN
1194 $1885.18 INR 2026-02-07
calmerceuticals.com favicon
calmerceuticals.com
AU
10 $132.58 AUD 2026-02-07
fitspire.online favicon
fitspire.online
IN
97 $1462.07 INR 2026-02-07
www.microingredients.com favicon
www.microingredients.com
US
404 $68.59 USD 2026-02-06
truenutrition.com favicon
truenutrition.com
US
246 $26.74 USD 2026-02-06
protekt.com favicon
protekt.com
US
39 $27.78 USD 2026-02-06
www.robertfrank615.com favicon
www.robertfrank615.com
DZ
36 $20.06 USD 2026-02-06
shop.heartandsoil.co favicon
shop.heartandsoil.co
US
63 $66.11 USD 2026-02-06
www.metabolicnutrition.com favicon
www.metabolicnutrition.com
US
118 $30.78 USD 2026-02-06

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โ“ Frequently Asked Questions

How many Shopify Supplements stores are there?

We currently track 11,299 active Shopify stores in the Supplements category.

What is the average product price in Shopify Supplements stores?

Product pricing among Shopify Supplements stores varies by niche and target audience. See the 'Pricing Strategy' section for details.

What apps are most popular for Shopify Supplements stores?

The most popular apps in this category are Recharge Subscriptions App, Seal Subscriptions App, and GOAFFPRO โ€‘ Affiliate Marketing, supporting inventory management, marketing automation, and customer engagement.

Are Shopify Supplements stores growing?

Yes. In the last 30 days, 251 new stores launched in the Supplements category, showing continued expansion.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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