4937 Portugal Shopify Stores: Analytics & Data (2025)

Shopify
Country: Portugal
Last Updated: 12/22/2025

Unlock the full Portugal Shopify market. This report gives you access to 4,937 stores, with 395 added in the last 30 days alone. Use this data to find new leads, analyze competitors, and understand market trends.

📊 Key Metrics at a Glance

Total Stores
4,937
Active Shopify stores
New Stores (30d)
395
Recently added
Avg. Products
491
Per store
Social Media
75.8%
Adoption rate
FB Ads
53.4%
Using Facebook ads

Market Growth: The segment is expanding quickly, recording a 8.0% monthly growth rate with 395 new stores added in the past 30 days.

🛍️ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (46.9%) operate with smaller catalogs (<50 products), while 9.4% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

Most stores focus on the accessible $20-50 range (42.6%), signaling clear mass-market positioning.

Top Product Type

# Product Type Store Count
1 T-Shirt 160
2 Colares 115
3 Vestidos 110
4 Casacos 110
5 Acessórios 101
6 Pulseiras 97
7 Brincos 89
8 Calças 78
9 Hoodie 64
10 Top 60

💼 Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
2.0%
97 stores
Print on Demand
3.0%
150 stores
Shopify Plus
1.2%
60 stores
Cash on Delivery
3.5%
172 stores

📱 Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
65.4%
3228 stores
Facebook
46.2%
2279 stores
Email
38.1%
1883 stores
Tiktok
20.8%
1027 stores
Youtube
12.3%
607 stores
Phone
7.3%
362 stores
Whatsapp
5.7%
280 stores
Twitter
3.5%
175 stores
Pinterest
2.8%
140 stores

Social media adoption is strong at 75.8%, driven primarily by Instagram (65.4%).

🔧 Technology Stack

A look at the most popular apps, technologies, and themes used by stores in Portugal.

Marketing & Analytics Tools

# Tool Usage
1 Google Analytics 2428
2 Google search console 2307
3 Google Ads 1395
4 Facebook pixel 50
5 Tiktok pixel 49

Popular Themes

Dawn (1012)
Horizon (147)
Spotlight (119)
Craft (113)
Refresh (80)
Sense (77)
Debut (63)
Trade (38)
Studio (37)
Rise (33)

🌍 Geographic Distribution

A closer look at where these stores are located, down to the province and city.

Top Provinces/States

# Province/State Stores
1 Lisboa 1415
2 Porto 924
3 Braga 407
4 Setúbal 327
5 Aveiro 225
6 Faro 220
7 Leiria 186
8 Coimbra 127
9 Santarém 98
10 Viana do Castelo 63

Top Cities

# City Stores
1 Lisboa 502
2 Porto 250
3 Braga 111
4 Vila Nova de Gaia 80
5 Guimarães 60
6 Lisbon 58
7 Leiria 52
8 Coimbra 48
9 Cascais 44
10 Maia 41

Top Shipping Destinations

PT (4742)
ES (3616)
FR (3336)
DE (3256)
IT (3194)
BE (3184)
NL (3146)
AT (3035)
IE (3000)
DK (2985)

💳 Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Paypal Express
66.2% (3270)
Google Pay
66.0% (3258)
Apple Pay
64.9% (3204)
Shop Pay
54.0% (2664)

Top Currencies

EUR 4718 stores
USD 148 stores
GBP 30 stores
Cash on Delivery (COD)
3.5%
of stores offer COD payment option
Shop Pay Installments
0.5%
of stores offer installment payments

🏪 Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
www.aolon.net favicon
www.aolon.net
PT
39 $40.03 USD 2025-12-22
hannahmartin.pt favicon
hannahmartin.pt
PT
1303 $45.26 EUR 2025-12-22
mixify-store-com.myshopify.com favicon
mixify-store-com.myshopify.com
PT
33 $54.95 EUR 2025-12-21
www.ethoshome.eu favicon
www.ethoshome.eu
PT
31 $1415.6 EUR 2025-12-21
nicetyjewels.pt favicon
nicetyjewels.pt
PT
4171 $10.35 EUR 2025-12-21
maroneboutique.com favicon
maroneboutique.com
PT
114 $169.64 CAD 2025-12-21
caemabycarolina.com favicon
caemabycarolina.com
PT
120 $25.89 EUR 2025-12-21
cravopreto.com favicon
cravopreto.com
PT
182 $8.09 EUR 2025-12-21
nexo-store-7149.myshopify.com favicon
nexo-store-7149.myshopify.com
PT
12 $67.21 EUR 2025-12-21
ines-braga.pt favicon
ines-braga.pt
PT
1757 $43.78 EUR 2025-12-20
www.no23skateboards.com favicon
www.no23skateboards.com
PT
4132 $49.37 EUR 2025-12-20
mila-porto.pt favicon
mila-porto.pt
PT
565 $43.73 EUR 2025-12-20

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❓ Frequently Asked Questions

How many Shopify stores are based in Portugal?

Our latest data shows 4,937 active Shopify stores in Portugal.

What are the most popular Shopify apps among Portugal stores?

The most popular apps are Loox ‑ Visual Product Reviews, Conversion Bear Trust Badges, and Klaviyo: Email Marketing & SMS, widely used for marketing, customer service, and automation.

What is the average product catalog size for Portugal Shopify stores?

The average Shopify store in Portugal carries about 491 products, depending on industry and business model.

How fast are Portugal Shopify stores growing?

In the past 30 days, 395 new Shopify stores launched in Portugal, reflecting steady market growth.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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