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Updated Apr 13, 2026
Shopify

106.3K Shopify Stores in India: Stats & Trends (2026)

We track 106,310 active Shopify stores in India, with 8,071 newly added in the last 30 days (8% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 65% maintain social media profiles — Instagram leads — and 14% run Meta ad campaigns.

65%
Social media
14%
Meta ads
62%
Contact info
Total Stores
106,310
Active Shopify stores
New (30d)
8,071
Newly added in the last 30 days
Avg. Products
357
Among 102,104 stores with catalog data
Avg. Price
$138
Among 101,615 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8,013 4,006 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8,071 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19,356 · 19%
10-49 32,642 · 32%
50-199 27,756 · 27%
200-999 16,535 · 16%
1k-4.9k 4,509 · 4%
5k+ 1,306 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
34% coverage
Home & Garden
12% coverage
Beauty & Cosmetics
10% coverage
Jewelry & Watches
8% coverage
Arts & Entertainment
6% coverage
Food & Beverages
6% coverage
Electronics
5% coverage
Health
5% coverage
Celebrations & Gifts
3% coverage
Toys & Games
2% coverage
Hardware
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 357 because some stores carry much larger inventories. That's smaller than the Shopify average of 450. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Beauty & Cosmetics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 57,304 · 56%
$25-$49 19,252 · 19%
$50-$99 10,060 · 10%
$100-$199 6,190 · 6%
$200-$499 4,760 · 5%
$500+ 4,049 · 4%
Store currencies
INR 59,246 USD 29,126 EUR 5,509 GBP 2,543 CAD 1,955 AUD 1,723 JPY 459 MXN 459

Among stores with pricing data, the most common price range is Under $25. The average is higher at $138 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (60%), Facebook (47%), YouTube (19%).

Instagram
60%
Facebook
47%
YouTube
19%
Twitter / X
11%
Pinterest
5%
TikTok
4%
LinkedIn
4%

Social media adoption is strong at 65%, and 14% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (11%), Facebook Pixel (6%).

Google Analytics
33%
Google Tag Manager
11%
Facebook Pixel
6%
Google Ads
5%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 21% Debut 8% Horizon 7% Refresh 3% Sense 2% Prestige 2% Ella 2% Minimog - Os 2.0 2%

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Geographic breakdown

Province and city-level distribution within India

Top provinces / states
Province Stores Share
Maharashtra 10,053 9%
Delhi 7,988 8%
Gujarat 6,319 6%
Uttar Pradesh 5,654 5%
Karnataka 4,377 4%
Haryana 4,193 4%
California 4,146 4%
Rajasthan 3,560 3%
Tamil Nadu 3,165 3%
Top cities
City Stores Share
Mumbai 4,601 4%
New Delhi 3,731 4%
Delhi 2,846 3%
Bengaluru 2,444 2%
Surat 2,387 2%
Jaipur 1,857 2%
Gurugram 1,742 2%
Ahmedabad 1,356 1%
Pune 1,337 1%
Hyderabad 1,287 1%
Top shipping destinations
United States · 69,616 India · 68,980 United Kingdom · 54,145 Canada · 53,990 France · 52,560 Germany · 52,472 Italy · 52,244 Spain · 52,057 Netherlands · 52,010 Belgium · 51,951

Representative stores

A varied sample — weighted by data completeness, refreshed daily

80 products $12 avg 17 ads
Apparel & Accessories ergonomic backpack posture support Avada Boost Sales Trust Badges LayoutHub ‑ Easy Page Builder
HBKART India
38 products $6 avg 1 ads
Apparel & Accessories fashion clothing
72 products $14 avg 70 ads
Home & Garden bed skirt home decor
20 products $11 avg 24 ads
Food & Beverages Health nutrition health supplements Pop Convert ‑ Pop Ups, Banners Upsell & Cross Sell — Selleasy
460 products $13 avg 3 ads
Jewelry & Watches earrings pendant set Pop Convert ‑ Pop Ups, Banners
17 products $12 avg 4 ads
Health home insemination kit sperm test kit
79 products $15 avg 2 ads
Apparel & Accessories kurti cotton kurti
27 products $14 avg 9 ads
Apparel & Accessories women clothing trendy women wear
156 products $27 avg 4 ads
Home & Garden brass decor home accents
Glowkey India
14 products $7 avg 23 ads
Beauty & Cosmetics glowy skin products makeup essentials
899 products $12 avg 14 ads
Home & Garden home decor tableware Bundler ‑ Product Bundles App Rebuy Personalization Engine
645 products $13 avg 71 ads
Electronics Vehicles & Parts car charger phone holder Hulk Contact Form Builder

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FAQ

How many Shopify stores are in India?

Our database tracks 106,310 active Shopify stores in India.

How fast is the India Shopify market growing?

In the past 30 days, 8,071 new Shopify stores were indexed in India, reflecting a 8% monthly growth rate.

What is the average catalog size for India Shopify stores?

Among Shopify stores in India with catalog data, the average is about 357 products. The most common catalog size range is 10-49.

What are the most popular apps among India Shopify stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.