20.5K Magento Stores: Stats, Trends & Data (2026)
We track 20,521 active Magento stores across all markets, with 664 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 75% maintain social media profiles — Facebook leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
664 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,445 products. The strongest country concentrations are United Kingdom, United States, Netherlands.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $563 because some stores price much higher, pulling it up.
Marketing & analytics tools
Google Tag Manager (61%), Google Analytics (39%), Facebook Pixel (19%).
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Start Free TrialFAQ
How many Magento stores are there?
We currently track 20,521 active Magento stores.
Is the Magento market still growing?
Yes. In the last 30 days, 664 new Magento stores were indexed, representing 3% of the current base.
What is the average product price across Magento stores?
Among stores with pricing data, the average listed price is about $563, with the most common pricing band at Under $25.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (69%), Instagram (61%), YouTube (31%).
Social media engagement is exceptionally high: 75% of stores maintain social profiles and 9% run Meta ads.