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Updated July 13, 2026
Magento

784 Magento Stores in Brazil: Stats & Trends (2026)

We track 784 active Magento stores in Brazil, with 92 newly added in the last 30 days (12% of the current base). Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 51% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

51%
Social media
3%
Meta ads
67%
Contact info
Total Stores
784
Active Magento stores
New (30d)
92
Newly added in the last 30 days
Avg. Products
3,080
Among 311 stores with catalog data
Avg. Price
$551
Among 186 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

215 107 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

92 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Magento average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 6%
10-49 22 · 7%
50-199 45 · 14%
200-999 91 · 29%
1k-4.9k 84 · 27%
5k+ 50 · 16%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
4% coverage
Apparel & Accessories
3% coverage
Electronics
3% coverage
Health
3% coverage
Education & Courses
2% coverage
Beauty & Cosmetics
2% coverage
Food & Beverages
2% coverage
Hardware
2% coverage
Vehicles & Parts
2% coverage
Books & Literature
1% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,080 products per store. That's smaller than the Magento average of 3,179. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Electronics.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 80 · 43%
$25-$49 27 · 15%
$50-$99 19 · 10%
$100-$199 20 · 11%
$200-$499 20 · 11%
$500+ 20 · 11%
Store currencies
BRL 228 IDR 4 USD 4 EUR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $551 because some stores price much higher, pulling it up. That's above the Magento average of $518.

Social media platforms

Instagram (49%), Facebook (42%), YouTube (23%).

Instagram
49%
Facebook
42%
YouTube
23%
LinkedIn
11%
Twitter / X
10%
TikTok
6%
Pinterest
1%

Social media adoption is strong at 51%, and 3% of stores run Meta ad campaigns. That's 7 percentage points above the Magento average of 44%.

Marketing & analytics tools

Google Tag Manager (60%), Google Analytics (38%), Facebook Pixel (17%).

Google Tag Manager
60%
Google Analytics
38%
Facebook Pixel
17%
Google Ads
8%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

152 products $30 avg 2 ads
Health Wellness
1,674 products $13 avg
Jewelry & Watches
2,075 products $3 avg
Electronics
Lua Luá Brazil
4,470 products $41 avg 1 ads
Apparel & Accessories Clothing Lingerie
700 products $3 avg
Animals & Pet Supplies Pet Supplies
389 products $139 avg
Apparel & Accessories
113 products $8 avg
Food & Beverages Food & Beverages Specialty Foods
138 products $8 avg
Health Supplements Wellness
377 products $277 avg
Education & Courses

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FAQ

How many Magento stores are in Brazil?

Our database tracks 784 active Magento stores in Brazil.

How fast is the Brazil Magento market growing?

In the past 30 days, 92 new Magento stores were indexed in Brazil, reflecting a 12% monthly growth rate.

What is the average catalog size for Brazil Magento stores?

Among Magento stores in Brazil with catalog data, the average is about 3,080 products. The most common catalog size range is 200-999.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.