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Category report Updated Aug. 28, 2026
Magento

Magento Beauty & Cosmetics stores

BootLeads currently tracks 674 active Magento stores in the Beauty & Cosmetics category.

Open the store database View store examples
Active stores
674
Stores included in this report
First detected in the last 30 days
7
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
1.1%
Share of active Magento stores tracked by BootLeads
Median products
889
Data available for 594 stores (88%)

Browse subcategory reports for Magento Beauty & Cosmetics stores

Subcategory reports

Magento Skincare Stores 359 · 53%
Makeup 148 · 22%
Haircare 142 · 21%
Fragrances 82 · 12%

Top identified countries

United Kingdom 37 · 5%

A store can appear in more than one category or subcategory. Data available for 674 stores (100%).

Key findings

  • This report covers 1.1% of the active Magento stores currently tracked by BootLeads.

  • The median store lists 889 products, 16% below the platform median for categorized stores.

  • The median store prices its products at $32.27 on average, 50% below the platform median for categorized stores.

  • United Kingdom accounts for 37 of these stores, more than any other country.

Examples of Magento Beauty & Cosmetics stores

The sample changes weekly and covers Magento Beauty & Cosmetics stores with enough data to show. It is not a ranking.

Search all stores →

Commerce benchmarks for Magento Beauty & Cosmetics stores

Catalog size

The median is 889 products. Half of stores with catalog data have between 252 and 3,732 products.
1-9 10 · 2%
10-49 16 · 3%
50-199 99 · 17%
200-999 185 · 31%
1k-4.9k 163 · 27%
5k+ 121 · 20%

Store-average product prices

The median store-average price is $32.27. Half of stores with price data fall between $15.4 and $78.81.
Under $25 144 · 42%
$25-$49 76 · 22%
$50-$99 59 · 17%
$100-$199 31 · 9%
$200-$499 20 · 6%
$500+ 12 · 4%

Store currencies

EUR 25% USD 9% GBP 5%

Data availability: Product counts: 594 stores (88%) · Store-average prices: 342 stores (51%) · Currencies: 437 stores (65%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for Magento Beauty & Cosmetics stores (all devices)

CrUX covers 81.8% of active Magento Beauty & Cosmetics stores. Field data shows 25.2% of the active report set passing all three Core Web Vitals (33.7% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    674
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 81.8%
    551
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 74.9%
    505
    91.7% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 25.2%
    170
    33.7% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
2.40 s
Good ≤ 2.5 s
INP
125 ms
Good ≤ 200 ms
CLS
0.050
Good ≤ 0.100
TTFB
1.50 s
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation.

Marketing presence across Magento Beauty & Cosmetics stores

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
53%
Detected on public storefronts
Meta advertising
15%
Meta ads detected in the past 30 days
Contact data
57%
Detected email, phone, or WhatsApp

Social platforms

Instagram 334 · 50%
Facebook 330 · 49%
YouTube 162 · 24%
Twitter / X 106 · 16%
TikTok 95 · 14%
LinkedIn 59 · 9%

Analytics and advertising tools

Google Tag Manager 542 · 80%
Google Analytics 227 · 34%
Facebook Pixel 149 · 22%
Google Ads 64 · 9%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains across Magento Beauty & Cosmetics stores

Store languages

English 259 · 38%
Spanish 53 · 8%
German 51 · 8%
French 45 · 7%
Italian 36 · 5%
Dutch 33 · 5%

Domain registration periods

Data available for 547 stores (81%)
Before 2016 330 · 60%
2016-2019 101 · 18%
2020-2022 67 · 12%
2023 or later 49 · 9%

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Compare ecommerce Core Web Vitals by platform Compare CrUX coverage, complete samples, and observed pass rates across six ecommerce platforms. Open resource → Build an ecommerce lead list for cold email Turn a focused store segment into a reviewed list for a cold email campaign. Open resource → Use ecommerce store data for agency prospecting Learn how agencies turn store, contact, technology, and growth data into lead lists. Open resource →

Questions about this report

How many active Magento Beauty & Cosmetics stores are in this report?

BootLeads currently tracks 674 active Magento stores in the Beauty & Cosmetics category.

How does BootLeads decide which stores appear under Beauty & Cosmetics?

BootLeads groups stores using public storefront and catalog information. A store can appear in more than one category, and these totals do not represent the full size of the market.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include Magento stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Categories are available for 24% of active Magento stores, and comparisons use only those categorized stores. A store can appear in more than one category; totals do not represent the full size of the market.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.