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Updated June 8, 2026
Magento

847 Magento Beauty & Cosmetics Stores: Stats & Market Data (2026)

847 active Magento stores fall into the Beauty & Cosmetics segment, with 76 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. 75% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

75%
Social media
11%
Meta ads
72%
Contact info
Total Stores
847
Active Magento stores
New (30d)
76
Newly added in the last 30 days
Avg. Products
4,529
Among 757 stores with catalog data
Avg. Price
$147
Among 402 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

150 75 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

76 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Magento average of 29%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 0%
10-49 21 · 3%
50-199 113 · 15%
200-999 252 · 33%
1k-4.9k 199 · 26%
5k+ 170 · 22%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
11% coverage
Food & Beverages
3% coverage
Home & Garden
3% coverage
Apparel & Accessories
2% coverage
Electronics
1% coverage
Arts & Entertainment
0% coverage
Baby & Kids
0% coverage
Celebrations & Gifts
0% coverage
Furniture
0% coverage
Office Supplies
0% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,529 products per store. That's larger than the Magento average of 3,781. The strongest country concentrations are Italy, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 172 · 43%
$25-$49 95 · 24%
$50-$99 62 · 15%
$100-$199 39 · 10%
$200-$499 23 · 6%
$500+ 11 · 3%
Store currencies
EUR 205 USD 65 GBP 36 AUD 32 CHF 12 PLN 10 CAD 9 AED 8

Among stores with pricing data, the most common price range is Under $25. The average is higher at $147 because some stores price much higher, pulling it up. That's below the Magento average of $633.

Social media platforms

Instagram (72%), Facebook (69%), YouTube (31%).

Instagram
72%
Facebook
69%
YouTube
31%
Twitter / X
20%
TikTok
18%
LinkedIn
10%
Pinterest
7%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 11% run Meta ads. That's 20 percentage points above the Magento average of 55%.

Marketing & analytics tools

Google Tag Manager (80%), Google Analytics (34%), Facebook Pixel (25%).

Google Tag Manager
80%
Google Analytics
34%
Facebook Pixel
25%
Google Ads
12%
TikTok Pixel
4%
Pinterest Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

StylecraftUS ® United States
261 products $264 avg 1 ads
Beauty & Cosmetics hair styling tools professional hair tools
1,088 products $34 avg 12 ads
Beauty & Cosmetics detox supplements weight loss
534 products $83 avg 14 ads
Beauty & Cosmetics colored contacts cosmetic lenses
3,285 products $26 avg 12 ads
Beauty & Cosmetics hair salon beauty products
511 products $43 avg 5 ads
Beauty & Cosmetics natural products organic
207 products $88 avg 1 ads
Beauty & Cosmetics luxury skincare store cosmetics and serums
1,213 products $14 avg 1 ads
Beauty & Cosmetics cosmetics beauty products
445 products $53 avg
Beauty & Cosmetics online shopping beauty products
3,066 products $88 avg
Beauty & Cosmetics perfume store beauty products
429 products $35 avg
Beauty & Cosmetics detox products weight loss
3,091 products $44 avg
Beauty & Cosmetics Food & Beverages duty free shopping online duty free
189 products $24 avg
Beauty & Cosmetics hair mask nutritive shampoo

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FAQ

How many Magento Beauty & Cosmetics stores are there?

We currently track 847 active Magento stores in the Beauty & Cosmetics segment.

Are Magento Beauty & Cosmetics stores growing?

Yes. In the last 30 days, 76 new stores were indexed in the Beauty & Cosmetics segment, showing a 9% monthly growth rate.

What is the average product price in Magento Beauty & Cosmetics stores?

Among stores with pricing data, the average listed price is about $147, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.