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PrestaShop category analytics
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Updated June 22, 2026
PrestaShop

60 PrestaShop Beauty & Cosmetics Stores: Stats & Market Data (2026)

60 active PrestaShop stores fall into the Beauty & Cosmetics segment, with 28 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. 58% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

58%
Social media
0%
Meta ads
57%
Contact info
Total Stores
60
Active PrestaShop stores
New (30d)
28
Newly added in the last 30 days
Avg. Products
4,319
Among 60 stores with catalog data
Avg. Price
$1,023
Among 14 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

36 18 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

28 new stores were added in the past 30 days — 47% of the total, making this one of the fastest-growing areas on the platform. This is below the PrestaShop average of 56%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 2 · 3%
50-199 8 · 13%
200-999 17 · 28%
1k-4.9k 22 · 37%
5k+ 11 · 18%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
15% coverage
Apparel & Accessories
5% coverage
Baby & Kids
3% coverage
Home & Garden
3% coverage
Food & Beverages
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,319 products. That's larger than the PrestaShop average of 3,899. The strongest country concentrations are Spain, France, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6 · 43%
$25-$49 3 · 21%
$50-$99 2 · 14%
$100-$199 2 · 14%
$500+ 1 · 7%
Store currencies
EUR 42 TND 4 MAD 3 IRR 2 IRT 2 RON 2 CHF 1 GBP 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $1,023 because some stores price much higher, pulling it up. That's above the PrestaShop average of $551.

Social media platforms

Instagram (53%), Facebook (50%), YouTube (8%).

Instagram
53%
Facebook
50%
YouTube
8%
LinkedIn
3%
TikTok
3%
Twitter / X
3%
Pinterest
2%

Social media adoption is strong at 58%, and 0% of stores run Meta ad campaigns. That's 17 percentage points above the PrestaShop average of 41%.

Marketing & analytics tools

Google Tag Manager (53%), Google Analytics (50%), Facebook Pixel (20%).

Google Tag Manager
53%
Google Analytics
50%
Facebook Pixel
20%
Google Ads
13%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Home United Kingdom
103 products $17 avg
Beauty & Cosmetics
54 products
Beauty & Cosmetics Skincare Haircare
727 products $29 avg
Beauty & Cosmetics Home & Garden Aromatherapy
1,880 products
Beauty & Cosmetics
265 products
Beauty & Cosmetics
152 products $100 avg
Beauty & Cosmetics Beauty Products
200 products
Beauty & Cosmetics Haircare
22 products
Health Beauty & Cosmetics Gift Cards
53 products $56 avg
Beauty & Cosmetics Cosmetics Specialty Foods
4,924 products
Beauty & Cosmetics Health Supplements

Want the full dataset?

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FAQ

How many PrestaShop Beauty & Cosmetics stores are there?

We currently track 60 active PrestaShop stores in the Beauty & Cosmetics segment.

Are PrestaShop Beauty & Cosmetics stores growing?

Yes. In the last 30 days, 28 new stores were indexed in the Beauty & Cosmetics segment, showing a 47% monthly growth rate.

What is the average product price in PrestaShop Beauty & Cosmetics stores?

Among stores with pricing data, the average listed price is about $1,023, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.