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Updated June 29, 2026
Magento

182 Magento Cosmetics Stores: Stats & Market Data (2026)

182 active Magento stores fall into the Cosmetics segment, with 0 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Food & Beverages. 75% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

75%
Social media
7%
Meta ads
76%
Contact info
Total Stores
182
Active Magento stores
New (30d)
0
Newly added in the last 30 days
Avg. Products
7,310
Among 157 stores with catalog data
Avg. Price
$869
Among 80 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

23 11 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

0 new stores were added in the past 30 days (0% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Magento average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 1%
10-49 5 · 3%
50-199 19 · 12%
200-999 41 · 26%
1k-4.9k 41 · 26%
5k+ 50 · 32%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Health
8% coverage
Food & Beverages
3% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Arts & Entertainment
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 7,310 products. That's larger than the Magento average of 3,454. The strongest country concentrations are Germany, Italy, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 37 · 46%
$25-$49 19 · 24%
$50-$99 13 · 16%
$100-$199 5 · 6%
$200-$499 3 · 4%
$500+ 3 · 4%
Store currencies
EUR 38 USD 16 AUD 5 MXN 4 DKK 3 PLN 3 RSD 3 UAH 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $869 because some stores price much higher, pulling it up. That's above the Magento average of $598.

Social media platforms

Instagram (70%), Facebook (68%), YouTube (22%).

Instagram
70%
Facebook
68%
YouTube
22%
TikTok
18%
Twitter / X
14%
LinkedIn
11%
Pinterest
4%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 7% run Meta ads. That's 23 percentage points above the Magento average of 52%.

Marketing & analytics tools

Google Tag Manager (74%), Google Analytics (31%), Facebook Pixel (27%).

Google Tag Manager
74%
Google Analytics
31%
Facebook Pixel
27%
Google Ads
8%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,238 products $94 avg 23 ads
Beauty & Cosmetics Fragrance Beauty Products
754 products $20 avg 3 ads
Beauty & Cosmetics Cosmetics Skincare
524 products $46 avg
Beauty & Cosmetics Skincare Cosmetics
277 products $52 avg
Beauty & Cosmetics Cosmetics Skincare
3,066 products $88 avg
Beauty & Cosmetics Fragrance Beauty Products
2,752 products $93 avg 7 ads
Beauty & Cosmetics Skincare Cosmetics
PUPA Milano Netherlands
326 products $28 avg
Beauty & Cosmetics Beauty Products Cosmetics
375 products $10 avg
Beauty & Cosmetics Cosmetics Beauty Products
1,340 products $39 avg
Beauty & Cosmetics Beauty Products Wellness
940 products $106 avg
Beauty & Cosmetics Beauty Products Cosmetics
1,499 products 9 ads
Beauty & Cosmetics Beauty Products Cosmetics

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FAQ

How many Magento Cosmetics stores are there?

We currently track 182 active Magento stores in the Cosmetics segment.

Are Magento Cosmetics stores growing?

Yes. In the last 30 days, 0 new stores were indexed in the Cosmetics segment, showing a 0% monthly growth rate.

What is the average product price in Magento Cosmetics stores?

Among stores with pricing data, the average listed price is about $869, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.