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Topic
Updated May 18, 2026
Magento

37 Magento Makeup Stores: Stats & Market Data (2026)

37 active Magento stores fall into the Makeup segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories. 84% maintain social media profiles — Instagram leads — and 14% run Meta ad campaigns.

84%
Social media
14%
Meta ads
81%
Contact info
Total Stores
37
Active Magento stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
5,200
Among 34 stores with catalog data
Avg. Price
$59
Among 19 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

6 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 38%.

Products & categories

How many products stores carry, plus category breakdown.

50-199 4 · 12%
200-999 13 · 38%
1k-4.9k 7 · 21%
5k+ 10 · 29%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Apparel & Accessories
3% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 5,200 products per store. That's larger than the Magento average of 4,050. The strongest country concentrations are Netherlands, Brazil, Italy.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 37%
$25-$49 8 · 42%
$50-$99 1 · 5%
$100-$199 1 · 5%
$200-$499 2 · 11%
Store currencies
EUR 8 USD 2 BGN 1 BRL 1 CAD 1 CLP 1 DKK 1 KWD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the Magento average of $705.

Social media platforms

Instagram (81%), Facebook (73%), YouTube (32%).

Instagram
81%
Facebook
73%
YouTube
32%
TikTok
24%
LinkedIn
14%
Pinterest
8%
Twitter / X
5%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 14% run Meta ads. That's 29 percentage points above the Magento average of 55%.

Marketing & analytics tools

Google Tag Manager (86%), Google Analytics (32%), Facebook Pixel (30%).

Google Tag Manager
86%
Google Analytics
32%
Facebook Pixel
30%
Google Ads
14%
Pinterest Pixel
3%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,722 products $245 avg 1 ads
Beauty & Cosmetics Apparel & Accessories beauty skincare
418 products $371 avg
Beauty & Cosmetics beauty cosmetics
PUPA Milano Netherlands
324 products $28 avg
Beauty & Cosmetics beauty cosmetics
858 products $29 avg
Beauty & Cosmetics natural cosmetics skincare products
145 products $136 avg
Beauty & Cosmetics beauty cosmetics
PUPA Milano Netherlands
324 products $28 avg
Beauty & Cosmetics beauty cosmetics
3,174 products $52 avg
Beauty & Cosmetics beauty haircare
564 products $34 avg
Beauty & Cosmetics beauty devices skincare
2,842 products
Beauty & Cosmetics beauty cosmetics
810 products
Beauty & Cosmetics cosmetics beauty products
2,408 products 2 ads
Beauty & Cosmetics beauty cosmetics
2,313 products
Beauty & Cosmetics cosmetics beauty products

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FAQ

How many Magento Makeup stores are there?

We currently track 37 active Magento stores in the Makeup segment.

Are Magento Makeup stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Makeup segment, showing a 16% monthly growth rate.

What is the average product price in Magento Makeup stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.