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Magento subcategory analytics
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Updated Apr 27, 2026
Magento

146 Magento Haircare Stores: Stats & Market Data (2026)

146 active Magento stores fall into the Haircare segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 84% maintain social media profiles — Facebook leads — and 19% run Meta ad campaigns.

84%
Social media
19%
Meta ads
73%
Contact info
Total Stores
146
Active Magento stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
5,249
Among 123 stores with catalog data
Avg. Price
$82
Among 84 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

17 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Magento average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 1%
10-49 5 · 4%
50-199 20 · 16%
200-999 31 · 25%
1k-4.9k 27 · 22%
5k+ 39 · 32%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Health
5% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 5,249 products. That's larger than the Magento average of 4,340. The strongest country concentrations are Netherlands, Italy, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 46 · 55%
$25-$49 16 · 19%
$50-$99 9 · 11%
$100-$199 7 · 8%
$200-$499 5 · 6%
$500+ 1 · 1%
Store currencies
EUR 37 AUD 9 USD 8 GBP 4 BRL 3 KWD 3 PLN 3 SAR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $82 because some stores price much higher, pulling it up. That's below the Magento average of $573.

Social media platforms

Facebook (79%), Instagram (78%), YouTube (38%).

Facebook
79%
Instagram
78%
YouTube
38%
TikTok
24%
Twitter / X
23%
Pinterest
10%
LinkedIn
8%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 19% run Meta ads. That's 19 percentage points above the Magento average of 65%.

Marketing & analytics tools

Google Tag Manager (82%), Google Analytics (41%), Facebook Pixel (34%).

Google Tag Manager
82%
Google Analytics
41%
Facebook Pixel
34%
Google Ads
10%
TikTok Pixel
8%
Pinterest Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

1,214 products $20 avg 1 ads
Beauty & Cosmetics cosmetics beauty products
597 products $109 avg 1 ads
Beauty & Cosmetics raw virgin hair lace wig 360 lace wig glueless
752 products $10 avg
Beauty & Cosmetics beauty salon products
190 products $24 avg
Beauty & Cosmetics hair mask nutritive shampoo
96 products $36 avg
Beauty & Cosmetics supplements hair products
104 products $24 avg
Beauty & Cosmetics hair extensions beauty
143 products $96 avg
Beauty & Cosmetics wigs hair extensions
121 products $40 avg
Beauty & Cosmetics dietary supplements skincare
3,378 products $6 avg
Beauty & Cosmetics health and beauty store ireland pharmacy
3,285 products $26 avg 21 ads
Beauty & Cosmetics hair salon beauty products
65 products $47 avg 1 ads
Beauty & Cosmetics cosmetic hair fibers hair thickening
282 products $126 avg
Beauty & Cosmetics anti-hair loss anti-dandruff

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FAQ

How many Magento Haircare stores are there?

We currently track 146 active Magento stores in the Haircare segment.

Are Magento Haircare stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Haircare segment, showing a 12% monthly growth rate.

What is the average product price in Magento Haircare stores?

Among stores with pricing data, the average listed price is about $82, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.