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Magento subcategory analytics
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Updated May 18, 2026
Magento

167 Magento Haircare Stores: Stats & Market Data (2026)

167 active Magento stores fall into the Haircare segment, with 38 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 77% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

77%
Social media
11%
Meta ads
74%
Contact info
Total Stores
167
Active Magento stores
New (30d)
38
Newly added in the last 30 days
Avg. Products
4,886
Among 146 stores with catalog data
Avg. Price
$91
Among 85 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

38 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 39%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 5 · 3%
50-199 27 · 18%
200-999 38 · 26%
1k-4.9k 33 · 23%
5k+ 43 · 29%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Health
7% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 4,886 products. That's larger than the Magento average of 4,026. The strongest country concentrations are Netherlands, Italy, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 42 · 49%
$25-$49 18 · 21%
$50-$99 8 · 9%
$100-$199 10 · 12%
$200-$499 6 · 7%
$500+ 1 · 1%
Store currencies
EUR 40 AUD 12 USD 6 BRL 3 GBP 3 KWD 3 PLN 3 SAR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $91 because some stores price much higher, pulling it up. That's below the Magento average of $708.

Social media platforms

Instagram (75%), Facebook (73%), YouTube (36%).

Instagram
75%
Facebook
73%
YouTube
36%
TikTok
23%
Twitter / X
22%
Pinterest
10%
LinkedIn
8%

Social media engagement is exceptionally high: 77% of stores maintain social profiles and 11% run Meta ads. That's 23 percentage points above the Magento average of 54%.

Marketing & analytics tools

Google Tag Manager (77%), Google Analytics (43%), Facebook Pixel (30%).

Google Tag Manager
77%
Google Analytics
43%
Facebook Pixel
30%
Google Ads
11%
TikTok Pixel
7%
Pinterest Pixel
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

752 products $10 avg
Beauty & Cosmetics beauty salon products
84 products $323 avg
Beauty & Cosmetics wigs reviews
17 products $95 avg
Beauty & Cosmetics hairdryers shavers
73 products $148 avg
Beauty & Cosmetics hair wigs extensions
104 products $52 avg
Beauty & Cosmetics dermocosmetics innovative beauty products
104 products $23 avg
Beauty & Cosmetics hair extensions beauty
3,549 products $12 avg
Beauty & Cosmetics professional hair products hair care store
1,556 products $206 avg
Beauty & Cosmetics beauty products cosmetics
438 products 1 ads
Beauty & Cosmetics luxury shampoos hair masks
3,556 products $19 avg
Beauty & Cosmetics hairdresser supplies beautician products
2,068 products 2 ads
Beauty & Cosmetics professional hair products balmain
181 products $90 avg
Beauty & Cosmetics luxury hair products cosmetics

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FAQ

How many Magento Haircare stores are there?

We currently track 167 active Magento stores in the Haircare segment.

Are Magento Haircare stores growing?

Yes. In the last 30 days, 38 new stores were indexed in the Haircare segment, showing a 23% monthly growth rate.

What is the average product price in Magento Haircare stores?

Among stores with pricing data, the average listed price is about $91, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.