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Updated July 13, 2026
Magento

2,144 Magento Stores in Netherlands: Stats & Trends (2026)

We track 2,144 active Magento stores in Netherlands, with 369 newly added in the last 30 days (17% of the current base). Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Hardware, Apparel & Accessories. 45% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

45%
Social media
1%
Meta ads
67%
Contact info
Total Stores
2,144
Active Magento stores
New (30d)
369
Newly added in the last 30 days
Avg. Products
4,557
Among 1,414 stores with catalog data
Avg. Price
$379
Among 555 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

540 270 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

369 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 60 · 4%
10-49 46 · 3%
50-199 176 · 12%
200-999 339 · 24%
1k-4.9k 464 · 33%
5k+ 329 · 23%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
9% coverage
Hardware
4% coverage
Apparel & Accessories
4% coverage
Food & Beverages
3% coverage
Electronics
3% coverage
Vehicles & Parts
2% coverage
Furniture
2% coverage
Celebrations & Gifts
1% coverage
Business & Industrial
1% coverage
Health
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,557 products. That's larger than the Magento average of 3,170. The most popular store categories in this market are Home & Garden, Hardware, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 153 · 28%
$25-$49 87 · 16%
$50-$99 96 · 17%
$100-$199 70 · 13%
$200-$499 64 · 12%
$500+ 85 · 15%
Store currencies
EUR 626 IDR 24 USD 24 GBP 20 DKK 6 AUD 4 CHF 4 PLN 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $379 because some stores price much higher, pulling it up. That's below the Magento average of $519.

Social media platforms

Facebook (39%), Instagram (35%), YouTube (17%).

Facebook
39%
Instagram
35%
YouTube
17%
LinkedIn
11%
Twitter / X
9%
TikTok
5%
Pinterest
2%

About 45% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Tag Manager (63%), Google Analytics (37%), Facebook Pixel (9%).

Google Tag Manager
63%
Google Analytics
37%
Facebook Pixel
9%
Google Ads
3%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,508 products $1333 avg 2 ads
4,377 products $316 avg 3 ads
Apparel & Accessories
1,860 products $16 avg 6 ads
Home & Garden Animals & Pet Supplies Outdoor Furniture Pet Supplies
359 products $13 avg
Food & Beverages Supplements
3,093 products $45 avg
Home & Garden Bathroom Accessories Home Improvement
2,976 products $41 avg
Vehicles & Parts Home & Garden Car Accessories Outdoor Furniture
401 products $103 avg
Food & Beverages
2,984 products $163 avg
Travel Cycling
Home - QVSelect Netherlands
540 products $31 avg
Food & Beverages Wine & Spirits

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FAQ

How many Magento stores are in Netherlands?

Our database tracks 2,144 active Magento stores in Netherlands.

How fast is the Netherlands Magento market growing?

In the past 30 days, 369 new Magento stores were indexed in Netherlands, reflecting a 17% monthly growth rate.

What is the average catalog size for Netherlands Magento stores?

Among Magento stores in Netherlands with catalog data, the average is about 4,557 products. The most common catalog size range is 1k-4.9k.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.