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Updated June 8, 2026
Magento

2,004 Magento Stores in Netherlands: Stats & Trends (2026)

We track 2,004 active Magento stores in Netherlands, with 615 newly added in the last 30 days (31% of the current base). Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Hardware. 56% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

56%
Social media
2%
Meta ads
72%
Contact info
Total Stores
2,004
Active Magento stores
New (30d)
615
Newly added in the last 30 days
Avg. Products
4,508
Among 1,380 stores with catalog data
Avg. Price
$428
Among 564 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

699 349 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

615 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 27 · 2%
10-49 40 · 3%
50-199 147 · 11%
200-999 355 · 26%
1k-4.9k 488 · 35%
5k+ 323 · 23%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
13% coverage
Apparel & Accessories
5% coverage
Hardware
5% coverage
Food & Beverages
4% coverage
Electronics
3% coverage
Vehicles & Parts
3% coverage
Furniture
2% coverage
Health
2% coverage
Sporting Goods
2% coverage
Celebrations & Gifts
2% coverage
Business & Industrial
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,508 products. That's larger than the Magento average of 3,800. The most popular store categories in this market are Home & Garden, Apparel & Accessories, Hardware.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 155 · 27%
$25-$49 93 · 16%
$50-$99 89 · 16%
$100-$199 72 · 13%
$200-$499 68 · 12%
$500+ 87 · 15%
Store currencies
EUR 660 GBP 22 USD 22 IDR 12 AUD 5 DKK 4 CHF 3 PLN 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $428 because some stores price much higher, pulling it up. That's below the Magento average of $636.

Social media platforms

Facebook (50%), Instagram (46%), YouTube (22%).

Facebook
50%
Instagram
46%
YouTube
22%
LinkedIn
13%
Twitter / X
11%
TikTok
6%
Pinterest
3%

Social media adoption is strong at 56%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (70%), Google Analytics (33%), Facebook Pixel (12%).

Google Tag Manager
70%
Google Analytics
33%
Facebook Pixel
12%
Google Ads
3%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,587 products $1741 avg
Home & Garden home decor kitchen
1,242 products $36 avg
Electronics led-verlichting groothandel
596 products $30 avg
Food & Beverages chocolate store lindt chocolates
4,703 products $231 avg 2 ads
3,000 products $45 avg 1 ads
Home & Garden verf verfwinkel
556 products $84 avg
Home & Garden rvs spoelbakken keuken werkbladen
3,824 products $26 avg
Business & Industrial industrial supplies packaging equipment
3,000 products $4 avg
General Merchandise banner printing custom flags
1,900 products $23 avg
Animals & Pet Supplies pets animal-care
455 products $4767 avg
Home & Garden persian carpets oriental carpets
3,361 products $123 avg
Adult gay sex toys bdsm gear
1,060 products $136 avg
Home & Garden lighting home decor

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FAQ

How many Magento stores are in Netherlands?

Our database tracks 2,004 active Magento stores in Netherlands.

How fast is the Netherlands Magento market growing?

In the past 30 days, 615 new Magento stores were indexed in Netherlands, reflecting a 31% monthly growth rate.

What is the average catalog size for Netherlands Magento stores?

Among Magento stores in Netherlands with catalog data, the average is about 4,508 products. The most common catalog size range is 1k-4.9k.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.