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Updated June 22, 2026
Magento

1,993 Magento Stores in Netherlands: Stats & Trends (2026)

We track 1,993 active Magento stores in Netherlands, with 426 newly added in the last 30 days (21% of the current base). Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Home & Garden, Hardware, Apparel & Accessories. 54% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

54%
Social media
2%
Meta ads
72%
Contact info
Total Stores
1,993
Active Magento stores
New (30d)
426
Newly added in the last 30 days
Avg. Products
4,473
Among 1,331 stores with catalog data
Avg. Price
$411
Among 534 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

548 274 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

426 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 29 · 2%
10-49 41 · 3%
50-199 164 · 12%
200-999 335 · 25%
1k-4.9k 458 · 34%
5k+ 304 · 23%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
11% coverage
Hardware
5% coverage
Apparel & Accessories
5% coverage
Food & Beverages
3% coverage
Electronics
3% coverage
Vehicles & Parts
3% coverage
Health
2% coverage
Sporting Goods
2% coverage
Business & Industrial
2% coverage
Celebrations & Gifts
2% coverage
Furniture
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,473 products. That's larger than the Magento average of 3,587. The most popular store categories in this market are Home & Garden, Hardware, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 146 · 27%
$25-$49 79 · 15%
$50-$99 97 · 18%
$100-$199 62 · 12%
$200-$499 64 · 12%
$500+ 86 · 16%
Store currencies
EUR 614 USD 22 GBP 19 IDR 18 DKK 5 CHF 4 AUD 3 PLN 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $411 because some stores price much higher, pulling it up. That's below the Magento average of $587.

Social media platforms

Facebook (47%), Instagram (42%), YouTube (21%).

Facebook
47%
Instagram
42%
YouTube
21%
LinkedIn
12%
Twitter / X
11%
TikTok
5%
Pinterest
3%

Social media adoption is strong at 54%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (67%), Google Analytics (35%), Facebook Pixel (11%).

Google Tag Manager
67%
Google Analytics
35%
Facebook Pixel
11%
Google Ads
3%
Pinterest Pixel
1%
TikTok Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,000 products $45 avg 1 ads
Home & Garden Tools Home Improvement
700 products $11 avg 1 ads
Health Supplements Wellness
2,973 products $1219 avg 2 ads
Electronics Electronics Fashion Accessories
105 products $21 avg
Home & Garden
Oxfam Novib Shop Netherlands
165 products $15 avg
Celebrations & Gifts Gifts Specialty Foods
4,979 products $52 avg
Electronics
1,371 products $552 avg
Office Supplies Office Supplies
2,739 products $37 avg
Electronics
2,976 products $41 avg
Vehicles & Parts Home & Garden Car Accessories Outdoor Furniture
3,338 products $90 avg 7 ads
Apparel & Accessories Hoodies

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FAQ

How many Magento stores are in Netherlands?

Our database tracks 1,993 active Magento stores in Netherlands.

How fast is the Netherlands Magento market growing?

In the past 30 days, 426 new Magento stores were indexed in Netherlands, reflecting a 21% monthly growth rate.

What is the average catalog size for Netherlands Magento stores?

Among Magento stores in Netherlands with catalog data, the average is about 4,473 products. The most common catalog size range is 1k-4.9k.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.