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Updated Apr 27, 2026
Magento

81 Magento Wellness Stores: Stats & Market Data (2026)

81 active Magento stores fall into the Wellness segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Health, Beauty & Cosmetics, Home & Garden. 69% maintain social media profiles — Facebook leads — and 12% run Meta ad campaigns.

69%
Social media
12%
Meta ads
67%
Contact info
Total Stores
81
Active Magento stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
4,159
Among 66 stores with catalog data
Avg. Price
$75
Among 43 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

12 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1 · 2%
10-49 2 · 3%
50-199 9 · 14%
200-999 28 · 42%
1k-4.9k 12 · 18%
5k+ 14 · 21%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
79% coverage
Beauty & Cosmetics
21% coverage
Home & Garden
6% coverage
Food & Beverages
2% coverage
Arts & Entertainment
1% coverage
Electronics
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,159 products per store. That's smaller than the Magento average of 4,354. The strongest country concentrations are Netherlands, Denmark, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 42%
$25-$49 11 · 26%
$50-$99 8 · 19%
$200-$499 6 · 14%
Store currencies
EUR 26 USD 7 GBP 4 DKK 3 AUD 2 BRL 2 AED 1 AFN 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $75 because some stores price much higher, pulling it up. That's below the Magento average of $573.

Social media platforms

Facebook (67%), Instagram (60%), YouTube (21%).

Facebook
67%
Instagram
60%
YouTube
21%
LinkedIn
15%
Twitter / X
14%
TikTok
11%
Pinterest
5%

Social media adoption is strong at 69%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (79%), Google Analytics (41%), Facebook Pixel (30%).

Google Tag Manager
79%
Google Analytics
41%
Facebook Pixel
30%
Google Ads
7%
TikTok Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

511 products $39 avg 1 ads
Beauty & Cosmetics natural products organic
84 products $22 avg
Health gummies wellness
54 products $61 avg
Health health wellness
614 products $23 avg
Health wellness vitamins
717 products 1 ads
Health online pharmacy belgium
286 products $256 avg
Health acupuncture healthcare
202 products $42 avg
Health health supplements
528 products $55 avg
Health nutrition supplements health products
672 products $46 avg
Beauty & Cosmetics luxury skincare spa products
153 products
Health usana health supplements
531 products
Health health products medical supplies

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FAQ

How many Magento Wellness stores are there?

We currently track 81 active Magento stores in the Wellness segment.

Are Magento Wellness stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Wellness segment, showing a 15% monthly growth rate.

What is the average product price in Magento Wellness stores?

Among stores with pricing data, the average listed price is about $75, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.