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Updated June 8, 2026
Magento

250 Magento Baby & Kids Stores: Stats & Market Data (2026)

250 active Magento stores fall into the Baby & Kids segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. 71% maintain social media profiles — Instagram leads — and 17% run Meta ad campaigns.

71%
Social media
17%
Meta ads
68%
Contact info
Total Stores
250
Active Magento stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
4,761
Among 233 stores with catalog data
Avg. Price
$133
Among 131 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

20 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Magento average of 29%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 11 · 5%
50-199 28 · 12%
200-999 47 · 20%
1k-4.9k 81 · 35%
5k+ 66 · 28%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
6% coverage
Apparel & Accessories
5% coverage
Home & Garden
4% coverage
Health
2% coverage
Celebrations & Gifts
2% coverage
Furniture
2% coverage
Beauty & Cosmetics
2% coverage
Books & Literature
2% coverage
Office Supplies
1% coverage
Education & Courses
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,761 products. That's larger than the Magento average of 3,798. The strongest country concentrations are United Kingdom, Netherlands, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 24%
$25-$49 28 · 21%
$50-$99 30 · 23%
$100-$199 21 · 16%
$200-$499 14 · 11%
$500+ 7 · 5%
Store currencies
EUR 69 USD 19 GBP 16 CHF 6 AED 5 SGD 5 CAD 3 HKD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $133 because some stores price much higher, pulling it up. That's below the Magento average of $635.

Social media platforms

Instagram (68%), Facebook (66%), YouTube (32%).

Instagram
68%
Facebook
66%
YouTube
32%
TikTok
22%
Twitter / X
18%
Pinterest
11%
LinkedIn
9%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 17% run Meta ads. That's 16 percentage points above the Magento average of 55%.

Marketing & analytics tools

Google Tag Manager (78%), Google Analytics (37%), Facebook Pixel (27%).

Google Tag Manager
78%
Google Analytics
37%
Facebook Pixel
27%
Google Ads
9%
TikTok Pixel
4%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

麗嬰房購物網 Taiwan (Province of China)
2,493 products $158 avg 18 ads
Baby & Kids baby bodysuit newborn clothing
1,036 products $56 avg
Baby & Kids baby products children's room
74 products $115 avg
Home & Garden Baby & Kids children's bedding kids rugs
901 products $232 avg
Baby & Kids children baby products
2,237 products $219 avg
Baby & Kids special needs equipment adaptive strollers
3,126 products $19 avg 4 ads
Baby & Kids baby clothes kids clothing
38 products $67 avg
Baby & Kids children clothing baby rompers
146 products $680 avg 2 ads
Baby & Kids premium baby strollers baby car seats
1,120 products $41 avg
Baby & Kids baby room decor nursery furniture
699 products $51 avg
Baby & Kids pregnancy products maternity care
2,326 products $16 avg
Baby & Kids premature babies clothing toddler clothing
968 products $82 avg
Baby & Kids Home & Garden nursery furniture children's bedding

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FAQ

How many Magento Baby & Kids stores are there?

We currently track 250 active Magento stores in the Baby & Kids segment.

Are Magento Baby & Kids stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Baby & Kids segment, showing a 8% monthly growth rate.

What is the average product price in Magento Baby & Kids stores?

Among stores with pricing data, the average listed price is about $133, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.