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Updated June 22, 2026
Magento

222 Magento Baby & Kids Stores: Stats & Market Data (2026)

222 active Magento stores fall into the Baby & Kids segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the $50-$99 range. 72% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.

72%
Social media
15%
Meta ads
70%
Contact info
Total Stores
222
Active Magento stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
4,951
Among 205 stores with catalog data
Avg. Price
$128
Among 119 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

4 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Magento average of 23%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 11 · 5%
50-199 24 · 12%
200-999 42 · 20%
1k-4.9k 69 · 34%
5k+ 59 · 29%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
5% coverage
Toys & Games
5% coverage
Home & Garden
3% coverage
Health
3% coverage
Celebrations & Gifts
2% coverage
Beauty & Cosmetics
2% coverage
Furniture
2% coverage
Books & Literature
1% coverage
Office Supplies
1% coverage
Education & Courses
1% coverage
Electronics
1% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,951 products. That's larger than the Magento average of 3,587. The strongest country concentrations are Netherlands, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 27 · 23%
$25-$49 27 · 23%
$50-$99 29 · 24%
$100-$199 18 · 15%
$200-$499 12 · 10%
$500+ 6 · 5%
Store currencies
EUR 64 USD 17 GBP 14 AED 5 CAD 4 CHF 3 HKD 3 SGD 3

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $128. That's below the Magento average of $587.

Social media platforms

Instagram (69%), Facebook (67%), YouTube (31%).

Instagram
69%
Facebook
67%
YouTube
31%
TikTok
23%
Twitter / X
17%
Pinterest
12%
LinkedIn
9%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 15% run Meta ads. That's 20 percentage points above the Magento average of 52%.

Marketing & analytics tools

Google Tag Manager (78%), Google Analytics (38%), Facebook Pixel (25%).

Google Tag Manager
78%
Google Analytics
38%
Facebook Pixel
25%
Google Ads
9%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

麗嬰房購物網 Taiwan (Province of China)
2,493 products $158 avg 14 ads
Baby & Kids
1,553 products $33 avg 1 ads
Baby & Kids Baby Gear
247 products $98 avg 6 ads
Apparel & Accessories Baby & Kids
387 products $1009 avg
Baby & Kids
968 products $82 avg
Baby & Kids Home & Garden
186 products $28 avg
Baby & Kids Baby Products
2,356 products $24 avg
Baby & Kids Celebrations & Gifts Baby Products
1,655 products $119 avg
Home & Garden Toys & Games Baby & Kids
4,455 products $9 avg
Baby & Kids
3,290 products $104 avg
Baby & Kids Baby Products

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FAQ

How many Magento Baby & Kids stores are there?

We currently track 222 active Magento stores in the Baby & Kids segment.

Are Magento Baby & Kids stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Baby & Kids segment, showing a 2% monthly growth rate.

What is the average product price in Magento Baby & Kids stores?

Among stores with pricing data, the average listed price is about $128, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.