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BigCommerce category analytics
Category
Updated May 18, 2026
BigCommerce

223 BigCommerce Baby & Kids Stores: Stats & Market Data (2026)

223 active BigCommerce stores fall into the Baby & Kids segment, with 36 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. 57% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

57%
Social media
5%
Meta ads
61%
Contact info
Total Stores
223
Active BigCommerce stores
New (30d)
36
Newly added in the last 30 days
Avg. Products
1,712
Among 221 stores with catalog data
Avg. Price
$62
Among 141 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

24 12 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

36 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 3%
10-49 29 · 13%
50-199 51 · 23%
200-999 72 · 33%
1k-4.9k 51 · 23%
5k+ 11 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
22% coverage
Celebrations & Gifts
13% coverage
Home & Garden
11% coverage
Toys & Games
8% coverage
Beauty & Cosmetics
7% coverage
Health
5% coverage
Arts & Entertainment
4% coverage
Food & Beverages
2% coverage
Education & Courses
2% coverage
Jewelry & Watches
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,712 products per store. That's smaller than the BigCommerce average of 2,668. The strongest country concentrations are Australia, United Kingdom, New Zealand.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 61 · 43%
$25-$49 34 · 24%
$50-$99 30 · 21%
$100-$199 9 · 6%
$200-$499 6 · 4%
$500+ 1 · 1%
Store currencies
USD 108 AUD 18 EUR 13 GBP 10 NZD 8 CAD 7 SGD 2 AED 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the BigCommerce average of $351.

Social media platforms

Facebook (52%), Instagram (48%), Pinterest (25%).

Facebook
52%
Instagram
48%
Pinterest
25%
Twitter / X
21%
YouTube
17%
TikTok
6%
LinkedIn
6%

Social media adoption is strong at 57%, and 5% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (67%), Facebook Pixel (47%), Google Tag Manager (26%).

Google Analytics
67%
Facebook Pixel
47%
Google Tag Manager
26%
Google Ads
13%
Pinterest Pixel
9%
TikTok Pixel
6%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

196 products $23 avg
Baby & Kids kids clothing store children's apparel singapore
578 products $68 avg
Baby & Kids baby clothes infant outfits
465 products $43 avg
Baby & Kids baby nursery
2,464 products $3 avg
Arts & Entertainment Celebrations & Gifts Baby & Kids craft supplies party decorations
262 products $26 avg
Baby & Kids personalised babies products baby bibs
781 products $168 avg
Animals & Pet Supplies Jewelry & Watches Baby & Kids affordable prices free shipping
281 products $17 avg
Baby & Kids Toys & Games baby party kids toys
979 products $18 avg
Apparel & Accessories Baby & Kids fashion accessories children clothing
3,335 products $63 avg 8 ads
Baby & Kids Apparel & Accessories baby clothes ladies apparel
85 products $45 avg 30 ads
Baby & Kids baby sleepwear children sleep products
511 products $19 avg
Baby & Kids baby children
48 products $38 avg
Baby & Kids Toys & Games baby gifts personalized baby gifts

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FAQ

How many BigCommerce Baby & Kids stores are there?

We currently track 223 active BigCommerce stores in the Baby & Kids segment.

Are BigCommerce Baby & Kids stores growing?

Yes. In the last 30 days, 36 new stores were indexed in the Baby & Kids segment, showing a 16% monthly growth rate.

What is the average product price in BigCommerce Baby & Kids stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.