51.6K Shopify Apparel Stores: Analytics & Insights (2026)

Shopify
Category: Apparel
Last Updated: 02/16/2026

Explore the entire Shopify Apparel market. This report gives you access to 51,557 stores so you can identify top performers, spot trends, and find your next customers.

πŸ“Š Key Metrics at a Glance

Total Stores
51,557
Active Shopify stores
New Stores (30d)
1,169
Recently added
Avg. Products
442
Per store
Social Media
76.8%
Adoption rate
FB Ads
38.8%
Using Facebook ads

Market Growth: The segment shows steady and healthy growth at 2.3% monthly, adding 1,169 new stores over the last 30 days.

πŸ›οΈ Product & Pricing Strategy

An analysis of what's being sold and at what price, from catalog size to popular product types.

Product Count Distribution

A large share (41.4%) operate with smaller catalogs (<50 products), while 8.3% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.

Price Range Distribution

Most stores focus on the accessible $20-50 range (59.1%), signaling clear mass-market positioning.

Top Product Type

# Product Type Store Count
1 T-Shirts 12605
2 Hats 8135
3 Hoodie 8042
4 Accessories 5008
5 Sweatshirt 4837
6 Gift Cards 3627
7 Shirts 3478
8 Mug 2936
9 Shorts 2865
10 Bags 2573

πŸ’Ό Common Business Models

A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.

Dropshipping
2.5%
1,270 stores
Print on Demand
27.4%
14,126 stores
Shopify Plus
2.6%
1,317 stores
Cash on Delivery
0.7%
377 stores

πŸ“± Social Media & Contact Channels

Discover which social platforms are most popular and the common ways stores offer customer contact.

Instagram
66.9%
34514 stores
Facebook
51.3%
26465 stores
Email
30.0%
15466 stores
Tiktok
20.7%
10689 stores
Youtube
16.9%
8712 stores
Twitter
15.2%
7814 stores
Pinterest
11.1%
5738 stores
Phone
6.4%
3321 stores
Whatsapp
0.9%
462 stores

Social media adoption is strong at 76.8%, driven primarily by Instagram (66.9%).

πŸ”§ Technology Stack

An overview of the popular apps, technologies, and themes for stores in the Apparel category.

Marketing & Analytics Tools

# Tool Usage
1 Google search console 26126
2 Google Analytics 24372
3 Google Ads 12266
4 Facebook pixel 417
5 Tiktok pixel 113
6 Pinterest pixel 9

Popular Themes

Dawn (9483)
Debut (2639)
Spotlight (1997)
Horizon (1102)
Venture (629)
Refresh (618)
Ride (593)
Brooklyn (560)
Minimal (544)
Craft (531)

πŸ’³ Payment & Shipping Options

An overview of the payment gateways, currencies, and shipping options these stores offer.

Payment Methods

Shop Pay
84.5% (43578)
Apple Pay
82.0% (42266)
Google Pay
78.9% (40660)
Paypal Express
74.9% (38613)
Amazon Pay
7.0% (3620)

Top Currencies

USD 39496 stores
CAD 2633 stores
AUD 2107 stores
GBP 2072 stores
EUR 1585 stores
INR 1145 stores
PKR 380 stores
NZD 325 stores
Cash on Delivery (COD)
0.7%
of stores offer COD payment option
Shop Pay Installments
60.2%
of stores offer installment payments

πŸͺ Sample Stores

A curated list of active stores to give you a feel for the market.

Store Country Products Avg. Price Latest Product
ironandindy.com favicon
ironandindy.com
US
173 $32.93 USD 2026-02-16
thedresscodeboutiques.com favicon
thedresscodeboutiques.com
US
1281 $112.64 USD 2026-02-16
zerodresscode.com favicon
zerodresscode.com
US
1281 $112.64 USD 2026-02-16
www.ourtruegod.com favicon
www.ourtruegod.com
US
770 $45.22 USD 2026-02-16
www.richbrokeboutique.com favicon
www.richbrokeboutique.com
US
2036 $52.74 USD 2026-02-16
badge-wear.com favicon
badge-wear.com
US
1149 $27.69 USD 2026-02-16
shopmidwestmill.com favicon
shopmidwestmill.com
US
141 $32.0 USD 2026-02-16
union12design.com favicon
union12design.com
US
712 $47.53 USD 2026-02-16
summitandnest.com favicon
summitandnest.com
US
207 $20.74 USD 2026-02-16
www.shrewdthreads.com favicon
www.shrewdthreads.com
GB
33 $19.77 GBP 2026-02-16
www.trulybohotique.com favicon
www.trulybohotique.com
ET
1725 $65.27 USD 2026-02-16
marcottesports.com favicon
marcottesports.com
BR
1970 $184.22 CAD 2026-02-16

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❓ Frequently Asked Questions

How many Shopify Apparel stores are there?

We currently track 51,557 active Shopify stores in the Apparel category.

What is the average product price in Shopify Apparel stores?

Product pricing among Shopify Apparel stores varies by niche and target audience. See the 'Pricing Strategy' section for details.

What apps are most popular for Shopify Apparel stores?

The most popular apps in this category are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, and Privy ‑ Email, SMS & Pop Ups, supporting inventory management, marketing automation, and customer engagement.

Are Shopify Apparel stores growing?

Yes. In the last 30 days, 1,169 new stores launched in the Apparel category, showing continued expansion.

How often is the data updated?

Our database is updated weekly to ensure you get the most current information.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.

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