This comprehensive analytics report covers 52,790 Shopify apparel stores, providing insights into growth trends, business models, technology adoption, and market dynamics within the apparel industry.
Market Growth: The segment shows steady and healthy growth at 2.7% monthly, adding 1,425 new stores over the last 30 days.
See how the market is trending with a look at new store launches month over month.
An analysis of what's being sold and at what price, from catalog size to popular product types.
A large share (41.3%) operate with smaller catalogs (<50 products), while 8.4% manage extensive inventories (1000+ products), highlighting diversity from niche specialists to large-scale marketplaces.
The segment serves both mainstream and premium audiences, with 51.0% targeting the $20-50 range and 21.2% offering premium $200+ products.
| # | Product Type | Store Count |
|---|---|---|
| 1 | T-Shirts | 11899 |
| 2 | Hoodie | 7013 |
| 3 | Hats | 6791 |
| 4 | Sweatshirt | 4103 |
| 5 | Accessories | 4036 |
| 6 | Shirts | 3040 |
| 7 | Mug | 2487 |
| 8 | Shorts | 2197 |
| 9 | Bags | 2002 |
| 10 | Apparel | 1846 |
A breakdown of how these stores operate, from dropshipping and print-on-demand to traditional inventory models.
An overview of the popular apps, technologies, and themes for stores in the apparel category.
| # | Tool | Usage |
|---|---|---|
| 1 | Google search console | 26389 |
| 2 | Google Analytics | 24966 |
| 3 | Google Ads | 12123 |
| 4 | Facebook pixel | 444 |
| 5 | Tiktok pixel | 118 |
| 6 | Pinterest pixel | 13 |
An overview of the payment gateways, currencies, and shipping options these stores offer.
A curated list of active stores to give you a feel for the market.
| Store | Country | Products | Avg. Price | Latest Product |
|---|---|---|---|---|
|
|
ID
|
298 | $43.22 GBP | 2025-11-06 |
|
|
PK
|
102 | $859.52 PKR | 2025-11-06 |
|
|
GB
|
492 | $46.7 GBP | 2025-11-06 |
|
|
AR
|
583 | $47.3 USD | 2025-11-06 |
|
|
VN
|
1772 | $46.54 USD | 2025-11-06 |
|
|
US
|
1723 | $45.53 USD | 2025-11-06 |
|
|
BT
|
2310 | $24240.67 INR | 2025-11-06 |
|
|
HK
|
24 | $427.73 HKD | 2025-11-06 |
|
|
US
|
600 | $36.82 USD | 2025-11-06 |
|
|
IL
|
196 | $25.82 USD | 2025-11-05 |
|
|
US
|
492 | $36.74 USD | 2025-11-05 |
|
|
US
|
213 | $41.83 USD | 2025-11-05 |
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Get Full Access - Free TrialWe currently track 52,790 active Shopify stores in the apparel category.
Product pricing among Shopify apparel stores varies by niche and target audience. See the 'Pricing Strategy' section for details.
The most popular apps in this category are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, and Privy β Email, SMS & Pop Ups, supporting inventory management, marketing automation, and customer engagement.
Yes. In the last 30 days, 1,425 new stores launched in the apparel category, showing continued expansion.
π± Social Media & Contact Channels
Discover which social platforms are most popular and the common ways stores offer customer contact.
Social media adoption is strong at 76.4%, driven primarily by Instagram (66.2%).