Use Cases Features Pricing API Log in
Magento category analytics
Category
Updated Apr 6, 2026
Magento

208 Magento Toys & Games Stores: Stats & Market Data (2026)

208 active Magento stores fall into the Toys & Games segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. 87% maintain social media profiles — Facebook leads — and 14% run Meta ad campaigns.

87%
Social media
14%
Meta ads
72%
Contact info
Total Stores
208
Active Magento stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
5,511
Among 172 stores with catalog data
Avg. Price
$457
Among 110 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 4%
10-49 5 · 3%
50-199 9 · 5%
200-999 49 · 28%
1k-4.9k 53 · 31%
5k+ 49 · 28%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
9% coverage
Home & Garden
5% coverage
Baby & Kids
4% coverage
Celebrations & Gifts
4% coverage
Books & Literature
3% coverage
Arts & Entertainment
2% coverage
Sporting Goods
2% coverage
Apparel & Accessories
2% coverage
Education & Courses
2% coverage
Furniture
1% coverage
Hardware
1% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 5,511 products. That's larger than the Magento average of 4,445. The strongest country concentrations are United Kingdom, Italy, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 38 · 35%
$25-$49 30 · 27%
$50-$99 13 · 12%
$100-$199 13 · 12%
$200-$499 7 · 6%
$500+ 9 · 8%
Store currencies
EUR 49 USD 16 GBP 12 AUD 10 IDR 8 CAD 3 CHF 3 BGN 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $457 because some stores price much higher, pulling it up. That's below the Magento average of $563.

Social media platforms

Facebook (82%), Instagram (72%), YouTube (41%).

Facebook
82%
Instagram
72%
YouTube
41%
Twitter / X
32%
TikTok
12%
LinkedIn
12%
Pinterest
10%

Social media engagement is exceptionally high: 87% of stores maintain social profiles and 14% run Meta ads. That's 12 percentage points above the Magento average of 75%.

Marketing & analytics tools

Google Tag Manager (71%), Google Analytics (41%), Facebook Pixel (24%).

Google Tag Manager
71%
Google Analytics
41%
Facebook Pixel
24%
Google Ads
11%
TikTok Pixel
4%
Pinterest Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,229 products $26 avg 10 ads
Toys & Games stickers trading-cards
1,802 products $11 avg 2 ads
Arts & Entertainment Toys & Games play sand craft sand
1,637 products $117 avg
Home & Garden Toys & Games Baby & Kids sustainable furniture children's decor
1,445 products $1092 avg
Toys & Games collectible figures gaming merchandise
3,087 products $7 avg
Home & Garden Toys & Games home decor garden tools
1,152 products $7 avg 2 ads
Toys & Games Education & Courses sensory toys educational toys
1,593 products $55 avg
Toys & Games magic toys card tricks
1,719 products $35 avg
Baby & Kids Toys & Games children products educational toys
1,977 products $72 avg
Electronics Toys & Games smartphone accessories gaming equipment
2,236 products $230 avg
Electronics Toys & Games video games gaming consoles
207 products $16 avg
Toys & Games kids toys children's toys
4,300 products $107 avg
Toys & Games pool tables game room equipment

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Magento Toys & Games stores are there?

We currently track 208 active Magento stores in the Toys & Games segment.

Are Magento Toys & Games stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Toys & Games segment, showing a 1% monthly growth rate.

What is the average product price in Magento Toys & Games stores?

Among stores with pricing data, the average listed price is about $457, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.