162 Magento Stores in New Zealand: Stats & Trends (2026)
We track 162 active Magento stores in New Zealand, with 10 newly added in the last 30 days (6% of the current base). Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Hardware, Apparel & Accessories, Home & Garden. 52% maintain social media profiles — Facebook leads — and 12% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
10 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the Magento average of 20%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,084 products. That's larger than the Magento average of 3,240. The most popular store categories in this market are Hardware, Apparel & Accessories, Home & Garden.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $334 because some stores price much higher, pulling it up. That's below the Magento average of $537.
Marketing & analytics tools
Google Tag Manager (62%), Google Analytics (49%), Facebook Pixel (18%).
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Start Free TrialFAQ
How many Magento stores are in New Zealand?
Our database tracks 162 active Magento stores in New Zealand.
How fast is the New Zealand Magento market growing?
In the past 30 days, 10 new Magento stores were indexed in New Zealand, reflecting a 6% monthly growth rate.
What is the average catalog size for New Zealand Magento stores?
Among Magento stores in New Zealand with catalog data, the average is about 4,084 products. The most common catalog size range is 1k-4.9k.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (49%), Instagram (42%), YouTube (28%).
Social media adoption is strong at 52%, and 12% of stores run Meta ad campaigns.