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BigCommerce subcategory analytics
Subcategory
Updated June 8, 2026
BigCommerce

198 BigCommerce Handbags & Backpacks Stores: Stats & Market Data (2026)

198 active BigCommerce stores fall into the Handbags & Backpacks segment, with 21 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Home & Garden. 57% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

57%
Social media
4%
Meta ads
51%
Contact info
Total Stores
198
Active BigCommerce stores
New (30d)
21
Newly added in the last 30 days
Avg. Products
1,784
Among 196 stores with catalog data
Avg. Price
$470
Among 146 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

24 12 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

21 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 1%
10-49 25 · 13%
50-199 71 · 36%
200-999 59 · 30%
1k-4.9k 27 · 14%
5k+ 12 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Jewelry & Watches
13% coverage
Home & Garden
12% coverage
Celebrations & Gifts
11% coverage
Sporting Goods
6% coverage
Arts & Entertainment
5% coverage
Toys & Games
3% coverage
Travel
3% coverage
Electronics
2% coverage
Hardware
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,784 products per store. That's smaller than the BigCommerce average of 2,714. The strongest country concentrations are United Kingdom, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 33 · 23%
$25-$49 33 · 23%
$50-$99 30 · 21%
$100-$199 20 · 14%
$200-$499 18 · 12%
$500+ 12 · 8%
Store currencies
USD 123 GBP 20 AUD 13 EUR 8 CAD 4 ZAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $470 because some stores price much higher, pulling it up. That's above the BigCommerce average of $345.

Social media platforms

Instagram (47%), Facebook (46%), Twitter / X (18%).

Instagram
47%
Facebook
46%
Twitter / X
18%
Pinterest
17%
YouTube
13%
LinkedIn
7%
TikTok
5%

Social media adoption is strong at 57%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (46%), Facebook Pixel (39%), Google Tag Manager (19%).

Google Analytics
46%
Facebook Pixel
39%
Google Tag Manager
19%
Google Ads
10%
TikTok Pixel
7%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

228 products $143 avg 2 ads
Apparel & Accessories designer handbags leather bags
1,958 products $57 avg
Apparel & Accessories Home & Garden ethnic apparel accessories
162 products $221 avg
Apparel & Accessories leather handbags handmade wallets
1,768 products $57 avg 5 ads
Home & Garden Jewelry & Watches Apparel & Accessories giftware irish design
Phylese United Kingdom
13 products $47 avg
Apparel & Accessories fashion celebrity style
Girly Handbags United Kingdom
329 products $37 avg
Apparel & Accessories women's clothing fashion accessories
3,276 products $95 avg
Apparel & Accessories Hardware Vehicles & Parts firefighter vests firefighting apparel
639 products $33 avg
Apparel & Accessories hip hop clothing streetwear fashion
660 products $380 avg
Apparel & Accessories leather bags fashion accessories
82 products $46 avg
Apparel & Accessories handbags bags
765 products $364 avg 1 ads
Apparel & Accessories fashion accessories women's clothing
642 products $449 avg
Apparel & Accessories fashion designer

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FAQ

How many BigCommerce Handbags & Backpacks stores are there?

We currently track 198 active BigCommerce stores in the Handbags & Backpacks segment.

Are BigCommerce Handbags & Backpacks stores growing?

Yes. In the last 30 days, 21 new stores were indexed in the Handbags & Backpacks segment, showing a 11% monthly growth rate.

What is the average product price in BigCommerce Handbags & Backpacks stores?

Among stores with pricing data, the average listed price is about $470, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.