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BigCommerce segment analytics
Segment
Updated June 15, 2026
BigCommerce

894 BigCommerce stores running Meta ads: Stats & Market Data (2026)

We track 894 active BigCommerce stores running Meta ads, with 22 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Home & Garden, Hardware. 66% maintain social media profiles — Facebook leads — and 100% run Meta ad campaigns.

66%
Social media
100%
Meta ads
63%
Contact info
Total Stores
894
Active BigCommerce stores
New (30d)
22
Newly added in the last 30 days
Avg. Products
4,460
Among 832 stores with catalog data
Avg. Price
$346
Among 710 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

33 16 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

22 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 17 · 2%
10-49 76 · 9%
50-199 135 · 16%
200-999 248 · 30%
1k-4.9k 196 · 24%
5k+ 160 · 19%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
19% coverage
Home & Garden
14% coverage
Hardware
8% coverage
Electronics
7% coverage
Arts & Entertainment
6% coverage
Vehicles & Parts
6% coverage
Beauty & Cosmetics
6% coverage
Sporting Goods
5% coverage
Health
4% coverage
Food & Beverages
4% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,460 products per store. That's larger than the BigCommerce average of 2,717. The strongest country concentrations are Australia, United Kingdom, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 145 · 20%
$25-$49 141 · 20%
$50-$99 157 · 22%
$100-$199 101 · 14%
$200-$499 69 · 10%
$500+ 97 · 14%
Store currencies
USD 546 AUD 83 GBP 51 EUR 35 CAD 30 NZD 17 INR 4 MXN 4

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $346.

Social media platforms

Facebook (61%), Instagram (61%), YouTube (36%).

Facebook
61%
Instagram
61%
YouTube
36%
Twitter / X
27%
Pinterest
20%
TikTok
13%
LinkedIn
13%

Social media adoption is strong at 66%, and 100% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 57%.

Marketing & analytics tools

Google Analytics (80%), Facebook Pixel (63%), Google Tag Manager (60%).

Google Analytics
80%
Facebook Pixel
63%
Google Tag Manager
60%
Google Ads
27%
TikTok Pixel
16%
Pinterest Pixel
10%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

56 products $1023 avg 1 ads
Hardware Sporting Goods Car Accessories Water Sports
294 products $22 avg 1 ads
Food & Beverages Gifts
2,982 products $97 avg 1 ads
Vehicles & Parts Car Accessories Auto Parts
2,385 products $12 avg 1 ads
Books & Literature
69 products $59 avg 1 ads
Celebrations & Gifts
134 products $1191 avg 4 ads
Home & Garden Home Improvement
549 products $117 avg 7 ads
Apparel & Accessories Women's Clothing Clothing
508 products $35 avg 1 ads
Wedding Flowers & Florists Wedding
816 products $41 avg 62 ads
Apparel & Accessories Toys & Games Graphic Tees Hoodies
2,545 products $14 avg 1 ads
Sporting Goods Fishing Gear
Cats Shop Australia
292 products $39 avg 1 ads
Apparel & Accessories Clothing
269 products $118 avg 6 ads
Food & Beverages

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FAQ

How many BigCommerce stores running Meta ads are there?

We currently track 894 active BigCommerce stores running Meta ads.

Are BigCommerce stores running Meta ads growing?

In the last 30 days, 22 new BigCommerce stores running Meta ads were indexed, showing a 2% monthly growth rate.

What is the average catalog size for BigCommerce stores running Meta ads?

Among BigCommerce stores running Meta ads with catalog data, the average is around 4,460 products, with most falling in the 200-999 range.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.