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Topic
Updated Apr 6, 2026
BigCommerce

123 BigCommerce Sports equipment Stores: Stats & Market Data (2026)

123 active BigCommerce stores fall into the Sports equipment segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Toys & Games, Apparel & Accessories. 73% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

73%
Social media
3%
Meta ads
71%
Contact info
Total Stores
123
Active BigCommerce stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
2,128
Among 121 stores with catalog data
Avg. Price
$244
Among 86 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 6%
10-49 10 · 8%
50-199 32 · 26%
200-999 36 · 30%
1k-4.9k 29 · 24%
5k+ 7 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
40% coverage
Toys & Games
8% coverage
Apparel & Accessories
7% coverage
Arts & Entertainment
2% coverage
Hardware
2% coverage
Food & Beverages
2% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,128 products per store. That's smaller than the BigCommerce average of 2,561. The strongest country concentrations are United Kingdom, New Zealand, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 14%
$25-$49 14 · 16%
$50-$99 25 · 29%
$100-$199 17 · 20%
$200-$499 10 · 12%
$500+ 8 · 9%
Store currencies
USD 74 GBP 10 CAD 6 AUD 4 NZD 4 LBP 1 NOK 1 SAR 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $244. That's below the BigCommerce average of $341.

Social media platforms

Facebook (69%), Instagram (59%), Twitter / X (36%).

Facebook
69%
Instagram
59%
Twitter / X
36%
YouTube
28%
Pinterest
9%
LinkedIn
7%
TikTok
6%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Google Analytics (63%), Facebook Pixel (34%), Google Ads (24%).

Google Analytics
63%
Facebook Pixel
34%
Google Ads
24%
Google Tag Manager
21%
TikTok Pixel
7%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

866 products $458 avg
Sporting Goods sports equipment track and field
2,700 products $18 avg
Toys & Games disc golf sports equipment
341 products $324 avg
17 products $149 avg
2,255 products $14 avg
Toys & Games Animals & Pet Supplies Sporting Goods pet toys dog supplies
217 products $66 avg
622 products $220 avg
Sporting Goods sports equipment sports store
2,446 products $193 avg
Home & Garden pool cues game room
199 products $269 avg
65 products $129 avg
Sporting Goods baseball sports equipment
Wild Wicket Sports United Kingdom
999 products $52 avg

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FAQ

How many BigCommerce Sports equipment stores are there?

We currently track 123 active BigCommerce stores in the Sports equipment segment.

Are BigCommerce Sports equipment stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Sports equipment segment, showing a 2% monthly growth rate.

What is the average product price in BigCommerce Sports equipment stores?

Among stores with pricing data, the average listed price is about $244, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.