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BigCommerce subcategory analytics
Subcategory
Updated June 8, 2026
BigCommerce

195 BigCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

195 active BigCommerce stores fall into the Outdoor Recreation segment, with 22 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Vehicles & Parts, Apparel & Accessories. 63% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

63%
Social media
6%
Meta ads
75%
Contact info
Total Stores
195
Active BigCommerce stores
New (30d)
22
Newly added in the last 30 days
Avg. Products
4,065
Among 191 stores with catalog data
Avg. Price
$282
Among 151 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

29 14 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

22 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 1%
10-49 24 · 13%
50-199 44 · 23%
200-999 51 · 27%
1k-4.9k 36 · 19%
5k+ 34 · 18%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Vehicles & Parts
15% coverage
Apparel & Accessories
14% coverage
Hardware
9% coverage
Home & Garden
7% coverage
Electronics
6% coverage
Toys & Games
3% coverage
Health
2% coverage
Travel
2% coverage
Celebrations & Gifts
1% coverage
Business & Industrial
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,065 products per store. That's larger than the BigCommerce average of 2,712. The strongest country concentrations are Australia, United States, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 17%
$25-$49 19 · 13%
$50-$99 35 · 23%
$100-$199 30 · 20%
$200-$499 26 · 17%
$500+ 15 · 10%
Store currencies
USD 134 AUD 13 CAD 5 GBP 4 EUR 3 NZD 3 LBP 1 SGD 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $282. That's below the BigCommerce average of $344.

Social media platforms

Facebook (56%), Instagram (47%), YouTube (29%).

Facebook
56%
Instagram
47%
YouTube
29%
Twitter / X
25%
Pinterest
10%
LinkedIn
8%
TikTok
5%

Social media adoption is strong at 63%, and 6% of stores run Meta ad campaigns. That's 7 percentage points above the BigCommerce average of 56%.

Marketing & analytics tools

Google Analytics (62%), Facebook Pixel (35%), Google Tag Manager (24%).

Google Analytics
62%
Facebook Pixel
35%
Google Tag Manager
24%
Google Ads
15%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

158 products $75 avg
Hardware Home & Garden Sporting Goods ground anchors earth anchors
Onside Sports Australia
3,101 products $82 avg
Sporting Goods sports flags
866 products $384 avg
Sporting Goods sports equipment track and field
2,473 products $168 avg
Sporting Goods outdoor sports mountaineering gear
700 products $134 avg
Sporting Goods tennis equipment sports store
24 products $275 avg
Electronics Sporting Goods Vehicles & Parts drone equipment outdoor gear
4,604 products $200 avg
Vehicles & Parts Sporting Goods atv parts 4 wheeler accessories
Speed One Sports United Kingdom
2,719 products $46 avg
Sporting Goods golf sports equipment fitness accessories
177 products $18 avg 1 ads
Sporting Goods tactical rifle slings military gear
745 products $163 avg
Travel Sporting Goods Apparel & Accessories outdoor gear camping equipment
2,226 products $90 avg
Vehicles & Parts Sporting Goods gun parts camping gear
950 products
Sporting Goods sports outdoor gear

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FAQ

How many BigCommerce Outdoor Recreation stores are there?

We currently track 195 active BigCommerce stores in the Outdoor Recreation segment.

Are BigCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 22 new stores were indexed in the Outdoor Recreation segment, showing a 11% monthly growth rate.

What is the average product price in BigCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $282, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.