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BigCommerce subcategory analytics
Subcategory
Updated May 18, 2026
BigCommerce

180 BigCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

180 active BigCommerce stores fall into the Outdoor Recreation segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Vehicles & Parts, Apparel & Accessories. 63% maintain social media profiles — Facebook leads — and 8% run Meta ad campaigns.

63%
Social media
8%
Meta ads
73%
Contact info
Total Stores
180
Active BigCommerce stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
4,168
Among 176 stores with catalog data
Avg. Price
$289
Among 132 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

21 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

32 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 1%
10-49 23 · 13%
50-199 38 · 22%
200-999 46 · 26%
1k-4.9k 35 · 20%
5k+ 32 · 18%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Vehicles & Parts
16% coverage
Apparel & Accessories
13% coverage
Hardware
9% coverage
Home & Garden
7% coverage
Electronics
7% coverage
Toys & Games
3% coverage
Travel
2% coverage
Health
1% coverage
Business & Industrial
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,168 products per store. That's larger than the BigCommerce average of 2,666. The strongest country concentrations are Australia, United States, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 21 · 16%
$25-$49 18 · 14%
$50-$99 32 · 24%
$100-$199 25 · 19%
$200-$499 23 · 17%
$500+ 13 · 10%
Store currencies
USD 117 AUD 12 CAD 4 GBP 3 NZD 3 EUR 2 LBP 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $289. That's below the BigCommerce average of $351.

Social media platforms

Facebook (57%), Instagram (48%), YouTube (29%).

Facebook
57%
Instagram
48%
YouTube
29%
Twitter / X
27%
Pinterest
10%
LinkedIn
7%
TikTok
5%

Social media adoption is strong at 63%, and 8% of stores run Meta ad campaigns. That's 6 percentage points above the BigCommerce average of 57%.

Marketing & analytics tools

Google Analytics (64%), Facebook Pixel (38%), Google Tag Manager (26%).

Google Analytics
64%
Facebook Pixel
38%
Google Tag Manager
26%
Google Ads
18%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

155 products $89 avg
Sporting Goods archery arrows
1,283 products $14 avg
Health Sporting Goods survival gear first aid kit
131 products $142 avg
Vehicles & Parts Sporting Goods firearms accessories gun parts
22 products $17 avg 5 ads
Sporting Goods sports equipment helmet accessories
Speed One Sports United Kingdom
2,709 products $46 avg
Sporting Goods golf sports equipment fitness accessories
1,083 products $51 avg
Apparel & Accessories Sporting Goods urban adventure hiking gear
1,581 products $62 avg
Sporting Goods Hardware outdoor gear knives
79 products $980 avg
Vehicles & Parts Sporting Goods tactical gear law enforcement
131 products $63 avg
Sporting Goods soccer store sports accessories
1,244 products $13 avg
Sporting Goods fishing tackle fishing gear
1,529 products $252 avg
Sporting Goods ski snowboard

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FAQ

How many BigCommerce Outdoor Recreation stores are there?

We currently track 180 active BigCommerce stores in the Outdoor Recreation segment.

Are BigCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Outdoor Recreation segment, showing a 18% monthly growth rate.

What is the average product price in BigCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $289, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.