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BigCommerce subcategory analytics
Subcategory
Updated June 29, 2026
BigCommerce

198 BigCommerce Outdoor Recreation Stores: Stats & Market Data (2026)

198 active BigCommerce stores fall into the Outdoor Recreation segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $50-$99 range. The leading categories are Sporting Goods, Vehicles & Parts, Apparel & Accessories. 62% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

62%
Social media
5%
Meta ads
69%
Contact info
Total Stores
198
Active BigCommerce stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
3,944
Among 197 stores with catalog data
Avg. Price
$268
Among 152 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

32 16 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

16 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 1%
10-49 27 · 14%
50-199 44 · 22%
200-999 54 · 27%
1k-4.9k 36 · 18%
5k+ 34 · 17%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
100% coverage
Vehicles & Parts
15% coverage
Apparel & Accessories
13% coverage
Hardware
9% coverage
Home & Garden
7% coverage
Electronics
7% coverage
Toys & Games
3% coverage
Travel
2% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Business & Industrial
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,944 products per store. That's larger than the BigCommerce average of 2,583. The strongest country concentrations are Australia, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 30 · 20%
$25-$49 19 · 12%
$50-$99 33 · 22%
$100-$199 31 · 20%
$200-$499 25 · 16%
$500+ 14 · 9%
Store currencies
USD 132 AUD 13 CAD 8 GBP 6 EUR 4 NZD 4 LBP 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $268. That's below the BigCommerce average of $341.

Social media platforms

Facebook (55%), Instagram (48%), YouTube (25%).

Facebook
55%
Instagram
48%
YouTube
25%
Twitter / X
23%
Pinterest
9%
LinkedIn
7%
TikTok
4%

Social media adoption is strong at 62%, and 5% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 53%.

Marketing & analytics tools

Google Analytics (60%), Facebook Pixel (35%), Google Tag Manager (23%).

Google Analytics
60%
Facebook Pixel
35%
Google Tag Manager
23%
Google Ads
14%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

46 products $352 avg 2 ads
Home & Garden Sporting Goods
1,565 products $260 avg 1 ads
Sporting Goods
79 products $980 avg
Vehicles & Parts Sporting Goods Hunting & Shooting
387 products $21 avg
Sporting Goods Apparel & Accessories Fishing Gear
272 products $258 avg
Vehicles & Parts Sporting Goods Hunting & Shooting
22 products $17 avg
Sporting Goods Sports Equipment
1,227 products $7 avg
Sporting Goods Outdoor Gear
17 products $20 avg
Sporting Goods Apparel & Accessories Hunting & Shooting Sportswear
146 products $412 avg
Sporting Goods Sportswear
177 products $18 avg
Sporting Goods
63 products $224 avg
Sporting Goods Hunting & Shooting
372 products $237 avg
Sporting Goods Hunting & Shooting Sports Equipment

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FAQ

How many BigCommerce Outdoor Recreation stores are there?

We currently track 198 active BigCommerce stores in the Outdoor Recreation segment.

Are BigCommerce Outdoor Recreation stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Outdoor Recreation segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Outdoor Recreation stores?

Among stores with pricing data, the average listed price is about $268, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.