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BigCommerce subcategory analytics
Subcategory
Updated May 18, 2026
BigCommerce

243 BigCommerce Action Figures Stores: Stats & Market Data (2026)

243 active BigCommerce stores fall into the Action Figures segment, with 29 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Toys & Games, Apparel & Accessories, Arts & Entertainment. 58% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
57%
Contact info
Total Stores
243
Active BigCommerce stores
New (30d)
29
Newly added in the last 30 days
Avg. Products
4,527
Among 239 stores with catalog data
Avg. Price
$62
Among 166 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

16 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

29 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the BigCommerce average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 3%
10-49 16 · 7%
50-199 43 · 18%
200-999 63 · 26%
1k-4.9k 56 · 23%
5k+ 55 · 23%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
100% coverage
Apparel & Accessories
12% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
6% coverage
Books & Literature
4% coverage
Sporting Goods
3% coverage
Home & Garden
3% coverage
Electronics
2% coverage
Hardware
1% coverage
Vehicles & Parts
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,527 products per store. That's larger than the BigCommerce average of 2,666. The strongest country concentrations are Australia, United Kingdom, New Zealand.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 77 · 46%
$25-$49 37 · 22%
$50-$99 27 · 16%
$100-$199 15 · 9%
$200-$499 8 · 5%
$500+ 2 · 1%
Store currencies
USD 153 AUD 12 GBP 10 CAD 4 AED 2 NZD 2 PKR 2 PLN 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the BigCommerce average of $351.

Social media platforms

Facebook (51%), Instagram (46%), Twitter / X (32%).

Facebook
51%
Instagram
46%
Twitter / X
32%
YouTube
24%
Pinterest
16%
TikTok
5%
LinkedIn
1%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (41%), Google Tag Manager (14%).

Google Analytics
56%
Facebook Pixel
41%
Google Tag Manager
14%
Google Ads
10%
TikTok Pixel
5%
Pinterest Pixel
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

169 products $57 avg
Electronics Toys & Games Travel gadgets games
1,427 products $68 avg
Toys & Games skateboard longboard
3,181 products $106 avg
Toys & Games anime figures gundam models
984 products $18 avg
Toys & Games Arts & Entertainment collectible figures anime merchandise
192 products $43 avg
Toys & Games lego building blocks
768 products $71 avg
Toys & Games rocketry model rockets
1,193 products $10 avg
Toys & Games model-building hobby
526 products $15 avg
Toys & Games model aircraft hobby kits
546 products $13 avg
Toys & Games miniatures resin miniatures
Navy Shop Australia
4,457 products $19 avg 2 ads
Antiques & Collectibles Toys & Games military gifts model kits
728 products $7 avg
Toys & Games brickarms weapons custom weapons

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FAQ

How many BigCommerce Action Figures stores are there?

We currently track 243 active BigCommerce stores in the Action Figures segment.

Are BigCommerce Action Figures stores growing?

Yes. In the last 30 days, 29 new stores were indexed in the Action Figures segment, showing a 12% monthly growth rate.

What is the average product price in BigCommerce Action Figures stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.