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BigCommerce topic analytics
Topic
Updated June 8, 2026
BigCommerce

127 BigCommerce Toys Stores: Stats & Market Data (2026)

127 active BigCommerce stores fall into the Toys segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. The leading categories are Toys & Games, Arts & Entertainment, Apparel & Accessories. 61% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

61%
Social media
1%
Meta ads
57%
Contact info
Total Stores
127
Active BigCommerce stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
2,351
Among 125 stores with catalog data
Avg. Price
$114
Among 91 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 2%
10-49 15 · 12%
50-199 22 · 18%
200-999 34 · 27%
1k-4.9k 33 · 26%
5k+ 19 · 15%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
76% coverage
Arts & Entertainment
12% coverage
Apparel & Accessories
10% coverage
Home & Garden
9% coverage
Celebrations & Gifts
7% coverage
Baby & Kids
4% coverage
Sporting Goods
4% coverage
Hardware
3% coverage
Books & Literature
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,351 products per store. That's smaller than the BigCommerce average of 2,716. The strongest country concentrations are United Kingdom, Australia, United Arab Emirates.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 32 · 35%
$25-$49 33 · 36%
$50-$99 16 · 18%
$100-$199 5 · 5%
$200-$499 2 · 2%
$500+ 3 · 3%
Store currencies
USD 79 AUD 8 GBP 8 AED 2 EUR 2 NZD 2 CAD 1 HKD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $114 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Facebook (54%), Instagram (43%), Twitter / X (31%).

Facebook
54%
Instagram
43%
Twitter / X
31%
YouTube
24%
Pinterest
17%
TikTok
6%
LinkedIn
5%

Social media adoption is strong at 61%, and 1% of stores run Meta ad campaigns. That's 6 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (52%), Facebook Pixel (29%), Google Tag Manager (13%).

Google Analytics
52%
Facebook Pixel
29%
Google Tag Manager
13%
Google Ads
6%
Pinterest Pixel
3%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

982 products $41 avg 1 ads
Apparel & Accessories Toys & Games nasa kennedy space center
3,000 products $7 avg
Toys & Games building blocks lego
87 products $54 avg
Toys & Games kites toys
7 products $92 avg
Arts & Entertainment toys books
531 products $37 avg
Apparel & Accessories Antiques & Collectibles clothing shoes
16 products $15 avg
Toys & Games Apparel & Accessories collectibles hobbies
459 products $153 avg
Baby & Kids Celebrations & Gifts baby toys
1,669 products $35 avg
Toys & Games Arts & Entertainment toys lego
1,801 products $31 avg
Toys & Games Books & Literature toys books
532 products $193 avg
Animals & Pet Supplies pets animal supplies
60 products $40 avg
Animals & Pet Supplies pets birds
136 products $46 avg
Celebrations & Gifts toys gifts

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FAQ

How many BigCommerce Toys stores are there?

We currently track 127 active BigCommerce stores in the Toys segment.

Are BigCommerce Toys stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Toys segment, showing a 1% monthly growth rate.

What is the average product price in BigCommerce Toys stores?

Among stores with pricing data, the average listed price is about $114, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.