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BigCommerce topic analytics
Topic
Updated May 18, 2026
BigCommerce

127 BigCommerce Toys Stores: Stats & Market Data (2026)

127 active BigCommerce stores fall into the Toys segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the $25-$49 range. The leading categories are Toys & Games, Arts & Entertainment, Apparel & Accessories. 60% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

60%
Social media
1%
Meta ads
60%
Contact info
Total Stores
127
Active BigCommerce stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
2,342
Among 125 stores with catalog data
Avg. Price
$114
Among 90 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the BigCommerce average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 2%
10-49 14 · 11%
50-199 22 · 18%
200-999 33 · 26%
1k-4.9k 34 · 27%
5k+ 19 · 15%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
76% coverage
Arts & Entertainment
12% coverage
Apparel & Accessories
10% coverage
Home & Garden
9% coverage
Celebrations & Gifts
7% coverage
Baby & Kids
4% coverage
Sporting Goods
4% coverage
Hardware
3% coverage
Books & Literature
2% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 2,342 products. That's smaller than the BigCommerce average of 2,664. The strongest country concentrations are United Kingdom, Australia, United Arab Emirates.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 34%
$25-$49 34 · 38%
$50-$99 14 · 16%
$100-$199 6 · 7%
$200-$499 2 · 2%
$500+ 3 · 3%
Store currencies
USD 79 AUD 8 GBP 8 AED 2 EUR 2 NZD 2 CAD 1 HKD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $114 because some stores price much higher, pulling it up. That's below the BigCommerce average of $351.

Social media platforms

Facebook (51%), Instagram (42%), Twitter / X (28%).

Facebook
51%
Instagram
42%
Twitter / X
28%
YouTube
23%
Pinterest
16%
TikTok
6%
LinkedIn
5%

Social media adoption is strong at 60%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (53%), Facebook Pixel (29%), Google Tag Manager (13%).

Google Analytics
53%
Facebook Pixel
29%
Google Tag Manager
13%
Google Ads
6%
Pinterest Pixel
3%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,139 products $37 avg
Apparel & Accessories Antiques & Collectibles clothing shoes
29 products $64 avg
Animals & Pet Supplies dog toys pets
131 products $33 avg
Animals & Pet Supplies dog food cat food
192 products $43 avg
Toys & Games lego building blocks
101 products $49 avg
Arts & Entertainment hobby supplies collectible figures
24 products $85 avg
Toys & Games puzzles toys
2,138 products $25 avg
Toys & Games rc cars remote control
2,343 products $25 avg
Books & Literature Celebrations & Gifts Toys & Games books gifts
7 products $92 avg
Arts & Entertainment toys books
67 products $500 avg
Toys & Games Animals & Pet Supplies catnip toys
87 products $54 avg
Toys & Games kites toys

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FAQ

How many BigCommerce Toys stores are there?

We currently track 127 active BigCommerce stores in the Toys segment.

Are BigCommerce Toys stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Toys segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Toys stores?

Among stores with pricing data, the average listed price is about $114, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.