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Topic
Updated Apr 6, 2026
Magento

27 Magento Toys Stores: Stats & Market Data (2026)

27 active Magento stores fall into the Toys segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Toys & Games, Celebrations & Gifts, Baby & Kids. 93% maintain social media profiles — Facebook leads — and 15% run Meta ad campaigns.

93%
Social media
15%
Meta ads
67%
Contact info
Total Stores
27
Active Magento stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
7,750
Among 22 stores with catalog data
Avg. Price
$61
Among 13 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

50-199 1 · 5%
200-999 4 · 18%
1k-4.9k 8 · 36%
5k+ 9 · 41%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
81% coverage
Celebrations & Gifts
22% coverage
Baby & Kids
7% coverage
Electronics
7% coverage
Books & Literature
4% coverage
Home & Garden
4% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 7,750 products. That's larger than the Magento average of 4,445. The strongest country concentrations are United Kingdom, Greece, United Arab Emirates.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6 · 46%
$25-$49 3 · 23%
$50-$99 1 · 8%
$100-$199 2 · 15%
$200-$499 1 · 8%
Store currencies
EUR 8 CAD 2 AUD 1 CHF 1 GBP 1 PLN 1 USD 1 ZAR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $61 because some stores price much higher, pulling it up. That's below the Magento average of $563.

Social media platforms

Facebook (89%), Instagram (74%), Twitter / X (37%).

Facebook
89%
Instagram
74%
Twitter / X
37%
YouTube
30%
LinkedIn
19%
TikTok
11%
Pinterest
4%

Social media engagement is exceptionally high: 93% of stores maintain social profiles and 15% run Meta ads. That's 18 percentage points above the Magento average of 75%.

Marketing & analytics tools

Google Tag Manager (74%), Google Analytics (44%), Facebook Pixel (26%).

Google Tag Manager
74%
Google Analytics
44%
Facebook Pixel
26%
TikTok Pixel
7%
Google Ads
4%
Pinterest Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

3,009 products 3 ads
Toys & Games Electronics gaming collectibles
556 products $65 avg
Toys & Games rc cars hobbies
606 products
Toys & Games toys collectible figures
438 products
Celebrations & Gifts children's gifts toys
120 products
Toys & Games puzzle production family games
2,515 products $42 avg
Toys & Games Celebrations & Gifts toys gifts
3,118 products
Celebrations & Gifts b2b wholesale gift articles
773 products $42 avg
Toys & Games micro scooter kickboards
3,528 products $117 avg
Toys & Games dolls toys
2,069 products
Toys & Games collectible-dolls teddy-bears
3,737 products
Toys & Games Celebrations & Gifts wholesale clearance

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FAQ

How many Magento Toys stores are there?

We currently track 27 active Magento stores in the Toys segment.

Are Magento Toys stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Toys segment, showing a 4% monthly growth rate.

What is the average product price in Magento Toys stores?

Among stores with pricing data, the average listed price is about $61, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.