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Magento Toys & Games stores

BootLeads tracks 238 active Magento stores in the Toys & Games category.

Updated

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Active stores
238
Public storefronts in this report
New in the last 30 days
3
First found by BootLeads, not launch dates
Share of Magento
0.7%
Of all active Magento stores
Median products
1,282
82% of stores have this data

What this market looks like

Subcategories

The subcategories Magento Toys & Games stores are listed under.

Subcategories

  • Educational Toys 84 · 35%
  • Action Figures 66 · 28%

100% of these stores have a category, and a store can be listed under more than one.

Key findings

  • 11% of stores ran Meta ads in the last 30 days, 5 points above Magento overall.
  • The median store prices its products at $43.12 on average, 35% below the platform median for categorized stores.
  • 80% of stores show a public social profile, 19 points above Magento overall.
  • Netherlands accounts for 17 of these stores, more than any other country.

Examples of Magento Toys & Games stores

Search all of them

A handful of stores with complete data, picked again every week. This is not a ranking.

Store Country Category Products Avg. price
VALTRA: Official Valtra Merchandise Shopshop.valtra.com United Kingdom Hats & Headwear 370 $49.55
Piscine, balançoire, abri jardin, garage, carport - Trigano Storewww.triganostore.com — Educational Toys 466 $124.75
Pillerpall Götz nukud ja mänguasjadpillerpall.ee Estonia Action Figures 372 $82.20
Megamix – akustické peny, odhlučnenie a technické izolácie | megamix.skwww.megamix.sk Slovakia Home Decor 412 $3.14
Wholesale Toys and Novelties | Toy Wholesalerswww.joissu.com — Educational Toys 812 $5.06
Modelsshop.eumodelsshop.eu — Educational Toys 3,713 $56.42
Official climbing frames and outdoor toys shop | Fatmoose.iefatmoose.ie Germany Garden & Outdoor 216 $1215.16
Wombats Toy Shop - Educational and Inspirational Toys, Puzzles & Games, Party Supplies, Children's Books, Children's Room Decor | Wombats Toy Shopwww.wombatstoyshop.com.au Australia Educational Toys 3,116 —

Catalog and prices

Catalog size and average product price for Magento Toys & Games stores.

Catalog size

of the 82% with this data

Median 1,282 products. The middle half of stores list 376 to 3,671.

  • 1-9 3 · 2%
  • 10-49 5 · 3%
  • 50-199 16 · 8%
  • 200-999 63 · 32%
  • 1k-4.9k 70 · 36%
  • 5k+ 37 · 19%

Extreme values are left out, and the average price is each store's own average across its products.

How these stores run

Marketing

Social profiles, ads and contact details for Magento Toys & Games stores.

Public reach

Social profiles
80% vs 61% on Magento
Linked from the storefront
Meta ads
11% vs 6% on Magento
Running ads in the last 30 days
Contact details
69% vs 65% on Magento
Email, phone or WhatsApp

Shares are of all stores in this report. Contact details come from public storefronts and are not verified.

Site speed

39.1% of the stores with complete Chrome data pass Core Web Vitals, in line with Magento overall. Chrome reports data for 80.3% of this report.

Typical store

Median of each store's 75th percentile, August 2026

LCP
2.30 s
Good ≤ 2.5 s
INP
100 ms
Good ≤ 200 ms
CLS
0.050
Good ≤ 0.1
TTFB
1.50 s
Server response

From the Chrome UX Report: real Chrome visits on all devices, for each site as a whole. It is not a traffic estimate. Compare all platforms

Languages and domains

Store languages, domain age and catalog activity for Magento Toys & Games stores.

Store languages

  • English 103 · 43%
  • French 18 · 8%
  • German 15 · 6%
  • Italian 15 · 6%
  • Dutch 14 · 6%
  • Spanish 13 · 5%

A registration year is when the domain was bought, not when the business opened.

Keep exploring

On other platforms

Other Magento categories

Guides

Questions about this report

How many active Magento Toys & Games stores are in this report?

BootLeads tracks 238 active Magento stores in the Toys & Games category.

How does BootLeads decide which stores appear under Toys & Games?

Stores are grouped by what their storefront and products show. A store can appear in more than one category, so these totals are not a market size.

Can I search and export the stores in this report?

Yes. Search the stores one by one in BootLeads and export their contact, catalog, social and technology data.

About this data

  • Counts cover active public Magento storefronts. Password-protected stores are searchable but left out of this report.
  • “New in the last 30 days” is when BootLeads first found a store, not when it launched.
  • Product and price figures use stores with product data and leave out extreme values.
  • 43% of active Magento stores have a category, and category comparisons only use those stores. A store can have more than one category.
  • Site speed comes from August 2026 Chrome UX Report data: real Chrome visits on all devices, for each site as a whole. It is not a PageSpeed Insights score.
  • Stores are re-checked on a rolling basis, so figures move a little every day.

See what each field means and how complete the data is.

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