240 Magento Toys & Games Stores: Stats & Market Data (2026)
240 active Magento stores fall into the Toys & Games segment, with 30 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. 79% maintain social media profiles — Facebook leads — and 13% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
30 new stores were added in the past 30 days (12% of the total), showing steady growth. This is below the Magento average of 17%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 6,067 products. That's larger than the Magento average of 4,352. The strongest country concentrations are United Kingdom, Netherlands, Indonesia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $423 because some stores price much higher, pulling it up. That's below the Magento average of $572.
Marketing & analytics tools
Google Tag Manager (73%), Google Analytics (40%), Facebook Pixel (24%).
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Start Free TrialFAQ
How many Magento Toys & Games stores are there?
We currently track 240 active Magento stores in the Toys & Games segment.
Are Magento Toys & Games stores growing?
Yes. In the last 30 days, 30 new stores were indexed in the Toys & Games segment, showing a 12% monthly growth rate.
What is the average product price in Magento Toys & Games stores?
Among stores with pricing data, the average listed price is about $423, with the most common pricing band at Under $25.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (75%), Instagram (67%), YouTube (38%).
Social media engagement is exceptionally high: 79% of stores maintain social profiles and 13% run Meta ads. That's 13 percentage points above the Magento average of 66%.