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Magento subcategory analytics
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Updated May 18, 2026
Magento

122 Magento Baby Gear & Strollers Stores: Stats & Market Data (2026)

122 active Magento stores fall into the Baby Gear & Strollers segment, with 21 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Health, Toys & Games. 68% maintain social media profiles — Instagram leads — and 17% run Meta ad campaigns.

68%
Social media
17%
Meta ads
70%
Contact info
Total Stores
122
Active Magento stores
New (30d)
21
Newly added in the last 30 days
Avg. Products
4,209
Among 111 stores with catalog data
Avg. Price
$253
Among 63 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

21 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 39%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 4 · 4%
50-199 16 · 14%
200-999 24 · 22%
1k-4.9k 33 · 30%
5k+ 34 · 31%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Health
2% coverage
Toys & Games
2% coverage
Books & Literature
1% coverage
Education & Courses
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 4,209 products. That's larger than the Magento average of 4,032. The strongest country concentrations are United Kingdom, Netherlands, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 14%
$25-$49 16 · 25%
$50-$99 11 · 17%
$100-$199 7 · 11%
$200-$499 15 · 24%
$500+ 5 · 8%
Store currencies
EUR 40 GBP 8 USD 6 BRL 2 CHF 2 IDR 2 MYR 2 AED 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $253 because some stores price much higher, pulling it up. That's below the Magento average of $711.

Social media platforms

Instagram (65%), Facebook (63%), YouTube (39%).

Instagram
65%
Facebook
63%
YouTube
39%
TikTok
20%
Twitter / X
19%
Pinterest
10%
LinkedIn
6%

Social media adoption is strong at 68%, and 17% of stores run Meta ad campaigns. That's 13 percentage points above the Magento average of 55%.

Marketing & analytics tools

Google Tag Manager (74%), Google Analytics (40%), Facebook Pixel (29%).

Google Tag Manager
74%
Google Analytics
40%
Facebook Pixel
29%
Google Ads
11%
TikTok Pixel
7%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

993 products $443 avg 1 ads
Baby & Kids kids children
1,462 products $40 avg 4 ads
Baby & Kids baby gear strollers
83 products $243 avg 3 ads
Baby & Kids baby store children's clothing
976 products $80 avg
Baby & Kids Home & Garden nursery furniture children's bedding
1,139 products $34 avg
Baby & Kids baby room decor nursery furniture
120 products $10 avg
Baby & Kids baby-products children's nutrition
41 products $66 avg
Baby & Kids baby strollers kids gear
883 products $323 avg
Baby & Kids children baby products
209 products $31 avg
Baby & Kids baby products feeding
1,027 products $86 avg
Baby & Kids baby strollers
948 products $23 avg
Baby & Kids baby store baby products
1,009 products $134 avg
Baby & Kids baby products child accessories

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FAQ

How many Magento Baby Gear & Strollers stores are there?

We currently track 122 active Magento stores in the Baby Gear & Strollers segment.

Are Magento Baby Gear & Strollers stores growing?

Yes. In the last 30 days, 21 new stores were indexed in the Baby Gear & Strollers segment, showing a 17% monthly growth rate.

What is the average product price in Magento Baby Gear & Strollers stores?

Among stores with pricing data, the average listed price is about $253, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.