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BigCommerce subcategory analytics
Subcategory
Updated June 8, 2026
BigCommerce

57 BigCommerce Adult Toys Stores: Stats & Market Data (2026)

57 active BigCommerce stores fall into the Adult Toys segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. The leading categories are Adult, Apparel & Accessories, Animals & Pet Supplies. 72% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

72%
Social media
0%
Meta ads
65%
Contact info
Total Stores
57
Active BigCommerce stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
3,563
Among 57 stores with catalog data
Avg. Price
$59
Among 42 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

6 new stores were added in the past 30 days (11% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 4%
10-49 5 · 9%
50-199 13 · 23%
200-999 15 · 26%
1k-4.9k 11 · 19%
5k+ 11 · 19%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Apparel & Accessories
7% coverage
Books & Literature
2% coverage
Education & Courses
2% coverage
Home & Garden
2% coverage
Smoking & Vaping
2% coverage
Vehicles & Parts
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,563 products per store. That's larger than the BigCommerce average of 2,714. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5 · 12%
$25-$49 20 · 48%
$50-$99 12 · 29%
$100-$199 4 · 10%
$200-$499 1 · 2%
Store currencies
USD 39 GBP 3 AUD 2 EUR 2 CAD 1 INR 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Facebook (60%), Instagram (49%), Twitter / X (47%).

Facebook
60%
Instagram
49%
Twitter / X
47%
YouTube
30%
Pinterest
18%
LinkedIn
4%
TikTok
2%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 0% run Meta ads. That's 17 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (60%), Facebook Pixel (21%), Google Tag Manager (16%).

Google Analytics
60%
Facebook Pixel
21%
Google Tag Manager
16%
Google Ads
12%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

291 products $30 avg
Adult abdl diapers adult pacifiers
68 products $33 avg
Adult sex toys erotic products
78 products $47 avg
Adult incontinence supplies adult diapers
388 products $24 avg
Adult sex toys lingerie
22 products $120 avg
Adult adult toys erotic products
2,479 products $45 avg
Adult adult toys sex shop
14 products $11 avg
Adult body jewelry silicone jewelry
578 products $50 avg
Adult fetish clothing sex toys
671 products $45 avg
Adult adult toys romance products
63 products $15 avg
Adult hsa eligible diapers adult diapers
198 products $44 avg
Adult adult toys kinky gear

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FAQ

How many BigCommerce Adult Toys stores are there?

We currently track 57 active BigCommerce stores in the Adult Toys segment.

Are BigCommerce Adult Toys stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Adult Toys segment, showing a 11% monthly growth rate.

What is the average product price in BigCommerce Adult Toys stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.