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BigCommerce subcategory analytics
Subcategory
Updated May 18, 2026
BigCommerce

74 BigCommerce Sexual Wellness Stores: Stats & Market Data (2026)

74 active BigCommerce stores fall into the Sexual Wellness segment, with 11 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Adult, Beauty & Cosmetics, Health. 58% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

58%
Social media
1%
Meta ads
65%
Contact info
Total Stores
74
Active BigCommerce stores
New (30d)
11
Newly added in the last 30 days
Avg. Products
1,314
Among 74 stores with catalog data
Avg. Price
$119
Among 43 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

11 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 8 · 11%
10-49 22 · 30%
50-199 15 · 20%
200-999 13 · 18%
1k-4.9k 11 · 15%
5k+ 5 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Beauty & Cosmetics
5% coverage
Health
5% coverage
Apparel & Accessories
1% coverage
Books & Literature
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,314 because some stores carry much larger inventories. That's smaller than the BigCommerce average of 2,666. The strongest country concentrations are Australia, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4 · 9%
$25-$49 10 · 23%
$50-$99 14 · 33%
$100-$199 10 · 23%
$200-$499 3 · 7%
$500+ 2 · 5%
Store currencies
USD 44 AUD 3 EUR 3 CAD 2 GBP 2 INR 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $119. That's below the BigCommerce average of $351.

Social media platforms

Facebook (50%), Instagram (39%), Twitter / X (26%).

Facebook
50%
Instagram
39%
Twitter / X
26%
YouTube
20%
Pinterest
15%
LinkedIn
5%
TikTok
3%

Social media adoption is strong at 58%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (69%), Google Tag Manager (23%), Facebook Pixel (19%).

Google Analytics
69%
Google Tag Manager
23%
Facebook Pixel
19%
Google Ads
9%
TikTok Pixel
4%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

19 products $125 avg 3 ads
Health Adult mens health supplements sexual health products
11 products $56 avg
Adult waterproof sex blanket adult-toys
45 products $95 avg
Health Adult testosterone boosters weight loss supplements
66 products $110 avg
Adult yoni eggs self love products
130 products $34 avg
Adult male sexual health supplements
28 products $134 avg
Adult thca flower delta 8 thc gummies
10 products $75 avg
Adult Beauty & Cosmetics cbd products wellness products
36 products
Adult men's tights male tights

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FAQ

How many BigCommerce Sexual Wellness stores are there?

We currently track 74 active BigCommerce stores in the Sexual Wellness segment.

Are BigCommerce Sexual Wellness stores growing?

Yes. In the last 30 days, 11 new stores were indexed in the Sexual Wellness segment, showing a 15% monthly growth rate.

What is the average product price in BigCommerce Sexual Wellness stores?

Among stores with pricing data, the average listed price is about $119, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.