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BigCommerce category analytics
Category
Updated June 8, 2026
BigCommerce

195 BigCommerce Adult Stores: Stats & Market Data (2026)

195 active BigCommerce stores fall into the Adult segment, with 11 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. 64% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

64%
Social media
2%
Meta ads
68%
Contact info
Total Stores
195
Active BigCommerce stores
New (30d)
11
Newly added in the last 30 days
Avg. Products
2,040
Among 195 stores with catalog data
Avg. Price
$106
Among 139 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

11 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14 · 7%
10-49 40 · 21%
50-199 44 · 23%
200-999 42 · 22%
1k-4.9k 36 · 18%
5k+ 19 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
4% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Books & Literature
2% coverage
Celebrations & Gifts
2% coverage
Home & Garden
1% coverage
Smoking & Vaping
1% coverage
Toys & Games
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,040 products per store. That's smaller than the BigCommerce average of 2,711. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 19%
$25-$49 40 · 29%
$50-$99 39 · 28%
$100-$199 24 · 17%
$200-$499 5 · 4%
$500+ 5 · 4%
Store currencies
USD 126 GBP 10 CAD 7 AUD 6 EUR 6 INR 2 PHP 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $106 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Facebook (53%), Instagram (49%), Twitter / X (36%).

Facebook
53%
Instagram
49%
Twitter / X
36%
YouTube
25%
Pinterest
15%
LinkedIn
5%
TikTok
3%

Social media adoption is strong at 64%, and 2% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (59%), Facebook Pixel (21%), Google Tag Manager (21%).

Google Analytics
59%
Facebook Pixel
21%
Google Tag Manager
21%
Google Ads
9%
TikTok Pixel
4%
Pinterest Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

51 products $55 avg
Adult cbd thca
387 products $17 avg
Adult ear gauges ear stretching
90 products $10 avg
Adult herb grinder weed grinder
291 products $30 avg
Adult abdl diapers adult pacifiers
29 products $56 avg
Adult adult diapers incontinence products
1,878 products $129 avg
Adult cigar pipe tobacco
878 products $411 avg
Adult sex dolls tpe dolls
21 products $57 avg
Adult cigars tobacco
2,830 products $1 avg
Books & Literature Adult Apparel & Accessories books condoms
44 products $181 avg
Adult cigar smoking
68 products $33 avg
Adult sex toys erotic products

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FAQ

How many BigCommerce Adult stores are there?

We currently track 195 active BigCommerce stores in the Adult segment.

Are BigCommerce Adult stores growing?

Yes. In the last 30 days, 11 new stores were indexed in the Adult segment, showing a 6% monthly growth rate.

What is the average product price in BigCommerce Adult stores?

Among stores with pricing data, the average listed price is about $106, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.