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BigCommerce category analytics
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Updated Apr 27, 2026
BigCommerce

177 BigCommerce Adult Stores: Stats & Market Data (2026)

177 active BigCommerce stores fall into the Adult segment, with 8 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. 70% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

70%
Social media
2%
Meta ads
58%
Contact info
Total Stores
177
Active BigCommerce stores
New (30d)
8
Newly added in the last 30 days
Avg. Products
1,694
Among 177 stores with catalog data
Avg. Price
$113
Among 125 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

8 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14 · 8%
10-49 38 · 21%
50-199 39 · 22%
200-999 39 · 22%
1k-4.9k 32 · 18%
5k+ 15 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
3% coverage
Beauty & Cosmetics
3% coverage
Health
3% coverage
Books & Literature
2% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Smoking & Vaping
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,694 products per store. That's smaller than the BigCommerce average of 2,634. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 18%
$25-$49 34 · 27%
$50-$99 36 · 29%
$100-$199 20 · 16%
$200-$499 9 · 7%
$500+ 3 · 2%
Store currencies
USD 117 GBP 8 CAD 6 AUD 5 EUR 4 BGN 1 INR 1 PHP 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $113. That's below the BigCommerce average of $340.

Social media platforms

Facebook (59%), Instagram (54%), Twitter / X (40%).

Facebook
59%
Instagram
54%
Twitter / X
40%
YouTube
27%
Pinterest
16%
LinkedIn
6%
TikTok
3%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (60%), Facebook Pixel (24%), Google Tag Manager (23%).

Google Analytics
60%
Facebook Pixel
24%
Google Tag Manager
23%
Google Ads
9%
TikTok Pixel
4%
Pinterest Pixel
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,245 products $49 avg
Adult Apparel & Accessories lingerie bra
1,636 products $45 avg
Adult leather gear neoprene gear
21 products $245 avg
Adult phimosis treatment foreskin care
Korero Press United Kingdom
58 products $81 avg
Books & Literature Adult horror books erotic books
882 products $350 avg
Adult sex dolls tpe dolls
3,027 products $32 avg
Adult Apparel & Accessories adult toys lingerie
590 products $52 avg
Adult fetish clothing sex toys
6 products $71 avg
Adult honey supplements sexual wellness products
207 products $4 avg
Adult male nudist magazine
390 products $14 avg
Adult body jewelry piercing supplies
242 products $497 avg
Adult used sex dolls sex toys

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FAQ

How many BigCommerce Adult stores are there?

We currently track 177 active BigCommerce stores in the Adult segment.

Are BigCommerce Adult stores growing?

Yes. In the last 30 days, 8 new stores were indexed in the Adult segment, showing a 5% monthly growth rate.

What is the average product price in BigCommerce Adult stores?

Among stores with pricing data, the average listed price is about $113, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.