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BigCommerce topic analytics
Topic
Updated May 18, 2026
BigCommerce

114 BigCommerce Supplements Stores: Stats & Market Data (2026)

114 active BigCommerce stores fall into the Supplements segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 56% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

56%
Social media
1%
Meta ads
65%
Contact info
Total Stores
114
Active BigCommerce stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
1,696
Among 114 stores with catalog data
Avg. Price
$81
Among 77 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

12 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the BigCommerce average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 17 · 15%
10-49 30 · 26%
50-199 35 · 31%
200-999 16 · 14%
1k-4.9k 10 · 9%
5k+ 6 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
86% coverage
Beauty & Cosmetics
11% coverage
Food & Beverages
10% coverage
Adult
2% coverage
Apparel & Accessories
1% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,696 products per store. That's smaller than the BigCommerce average of 2,662. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 14 · 18%
$25-$49 34 · 44%
$50-$99 22 · 29%
$100-$199 2 · 3%
$200-$499 3 · 4%
$500+ 2 · 3%
Store currencies
USD 79 GBP 3 EUR 2 CAD 1 HKD 1 INR 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $81 because some stores price much higher, pulling it up. That's below the BigCommerce average of $352.

Social media platforms

Facebook (53%), Instagram (47%), Twitter / X (25%).

Facebook
53%
Instagram
47%
Twitter / X
25%
YouTube
21%
Pinterest
11%
LinkedIn
6%
TikTok
3%

Social media adoption is strong at 56%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (61%), Facebook Pixel (35%), Google Tag Manager (25%).

Google Analytics
61%
Facebook Pixel
35%
Google Tag Manager
25%
Google Ads
17%
TikTok Pixel
6%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

140 products $30 avg
Health cbd hemp-derived cannabinoids
7 products $259 avg
Beauty & Cosmetics wellness supplements
24 products $58 avg
Health cbd hemp
240 products $37 avg
Health vitamins supplements
284 products $50 avg
Health supplements pharmaceutical grade
56 products $137 avg 2 ads
Beauty & Cosmetics anti-aging skin care
1,275 products $26 avg
Health health vitamins
48 products $32 avg
1,304 products $16 avg
Health health store supplements
382 products $23 avg
Food & Beverages Health Beauty & Cosmetics discount vitamins health foods
175 products $36 avg
Health health food store supplements
2,747 products $30 avg
Beauty & Cosmetics Health health and beauty vitamins

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FAQ

How many BigCommerce Supplements stores are there?

We currently track 114 active BigCommerce stores in the Supplements segment.

Are BigCommerce Supplements stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Supplements segment, showing a 11% monthly growth rate.

What is the average product price in BigCommerce Supplements stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.