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Topic
Updated Apr 27, 2026
BigCommerce

112 BigCommerce Supplements Stores: Stats & Market Data (2026)

112 active BigCommerce stores fall into the Supplements segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 63% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

63%
Social media
1%
Meta ads
65%
Contact info
Total Stores
112
Active BigCommerce stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
1,752
Among 112 stores with catalog data
Avg. Price
$80
Among 78 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

7 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 17 · 15%
10-49 30 · 27%
50-199 31 · 28%
200-999 17 · 15%
1k-4.9k 11 · 10%
5k+ 6 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
87% coverage
Beauty & Cosmetics
10% coverage
Food & Beverages
10% coverage
Adult
2% coverage
Apparel & Accessories
2% coverage
Education & Courses
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,752 products per store. That's smaller than the BigCommerce average of 2,634. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 15 · 19%
$25-$49 36 · 46%
$50-$99 20 · 26%
$100-$199 2 · 3%
$200-$499 3 · 4%
$500+ 2 · 3%
Store currencies
USD 81 GBP 3 EUR 2 HKD 1 INR 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $80 because some stores price much higher, pulling it up. That's below the BigCommerce average of $340.

Social media platforms

Facebook (60%), Instagram (49%), Twitter / X (29%).

Facebook
60%
Instagram
49%
Twitter / X
29%
YouTube
21%
Pinterest
13%
LinkedIn
5%
TikTok
4%

Social media adoption is strong at 63%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (62%), Facebook Pixel (35%), Google Tag Manager (27%).

Google Analytics
62%
Facebook Pixel
35%
Google Tag Manager
27%
Google Ads
17%
TikTok Pixel
6%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

5 products $200 avg
Health detox digestive health
517 products $46 avg
Health supplements vitamins
9 products $57 avg
Health health products immune system
24 products $58 avg
Health cbd hemp
11 products $111 avg
Health wellness supplements
44 products $87 avg
Health natural health products wellness
59 products $38 avg
Beauty & Cosmetics cbd wellness
24 products $86 avg
Health Food & Beverages hemp extract mushrooms
28 products $47 avg
Health Food & Beverages cbd products herbal tea
38 products $22 avg
362 products $35 avg
Health health products supplements
382 products $23 avg
Food & Beverages Health Beauty & Cosmetics discount vitamins health foods

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FAQ

How many BigCommerce Supplements stores are there?

We currently track 112 active BigCommerce stores in the Supplements segment.

Are BigCommerce Supplements stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Supplements segment, showing a 6% monthly growth rate.

What is the average product price in BigCommerce Supplements stores?

Among stores with pricing data, the average listed price is about $80, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.