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BigCommerce topic analytics
Topic
Updated July 20, 2026
BigCommerce

155 BigCommerce Haircare Stores: Stats & Market Data (2026)

155 active BigCommerce stores fall into the Haircare segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 50% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

50%
Social media
5%
Meta ads
54%
Contact info
Total Stores
155
Active BigCommerce stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
2,563
Among 154 stores with catalog data
Avg. Price
$68
Among 107 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

2 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the BigCommerce average of 8%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 4%
10-49 24 · 16%
50-199 41 · 27%
200-999 32 · 21%
1k-4.9k 31 · 20%
5k+ 20 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
86% coverage
Apparel & Accessories
12% coverage
Health
6% coverage
Home & Garden
6% coverage
Food & Beverages
2% coverage
Adult
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,563 products per store. That's smaller than the BigCommerce average of 2,604. The strongest country concentrations are Australia, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 34 · 32%
$25-$49 37 · 35%
$50-$99 22 · 21%
$100-$199 6 · 6%
$200-$499 6 · 6%
$500+ 2 · 2%
Store currencies
USD 90 AUD 17 EUR 12 GBP 12 CAD 2 CRC 1 INR 1 NZD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $68 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Instagram (41%), Facebook (39%), Twitter / X (14%).

Instagram
41%
Facebook
39%
Twitter / X
14%
Pinterest
14%
YouTube
12%
LinkedIn
4%
TikTok
3%

Social media adoption is strong at 50%, and 5% of stores run Meta ad campaigns. That's 8 percentage points above the BigCommerce average of 42%.

Marketing & analytics tools

Google Analytics (61%), Facebook Pixel (39%), Google Tag Manager (19%).

Google Analytics
61%
Facebook Pixel
39%
Google Tag Manager
19%
Google Ads
18%
TikTok Pixel
9%
Pinterest Pixel
4%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

59 products $42 avg
Apparel & Accessories Haircare
831 products $301 avg
Apparel & Accessories Beauty & Cosmetics Haircare Hats
Man Made Store United Kingdom
876 products $38 avg
Beauty & Cosmetics Personal Care Skincare
3,071 products $31 avg
Beauty & Cosmetics Beauty Products Haircare
178 products $25 avg
Beauty & Cosmetics Beauty Products Haircare
13 products $33 avg
Beauty & Cosmetics Skincare Haircare
50 products $49 avg
Beauty & Cosmetics Haircare Beauty Products
61 products $48 avg
Beauty & Cosmetics Beauty Products Haircare
1,736 products $87 avg
Beauty & Cosmetics Haircare
48 products $299 avg
Beauty & Cosmetics Haircare Fashion Accessories
129 products $118 avg
Apparel & Accessories Haircare Hair Extensions

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FAQ

How many BigCommerce Haircare stores are there?

We currently track 155 active BigCommerce stores in the Haircare segment.

Are BigCommerce Haircare stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Haircare segment, showing a 1% monthly growth rate.

What is the average product price in BigCommerce Haircare stores?

Among stores with pricing data, the average listed price is about $68, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.