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BigCommerce topic analytics
Topic
Updated June 29, 2026
BigCommerce

153 BigCommerce Haircare Stores: Stats & Market Data (2026)

153 active BigCommerce stores fall into the Haircare segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 61% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

61%
Social media
5%
Meta ads
59%
Contact info
Total Stores
153
Active BigCommerce stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
2,579
Among 151 stores with catalog data
Avg. Price
$58
Among 107 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

10 5 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

5 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 9%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 4%
10-49 25 · 17%
50-199 41 · 27%
200-999 31 · 21%
1k-4.9k 28 · 19%
5k+ 20 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
87% coverage
Apparel & Accessories
12% coverage
Home & Garden
5% coverage
Health
5% coverage
Food & Beverages
2% coverage
Adult
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,579 products per store. The strongest country concentrations are Australia, United Kingdom, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 29%
$25-$49 40 · 37%
$50-$99 23 · 21%
$100-$199 6 · 6%
$200-$499 6 · 6%
$500+ 1 · 1%
Store currencies
USD 90 AUD 18 GBP 12 EUR 9 CAD 2 CRC 1 INR 1 NZD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $58 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Instagram (49%), Facebook (48%), YouTube (17%).

Instagram
49%
Facebook
48%
YouTube
17%
Twitter / X
16%
Pinterest
16%
TikTok
7%
LinkedIn
5%

Social media adoption is strong at 61%, and 5% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 52%.

Marketing & analytics tools

Google Analytics (61%), Facebook Pixel (43%), Google Tag Manager (21%).

Google Analytics
61%
Facebook Pixel
43%
Google Tag Manager
21%
Google Ads
18%
TikTok Pixel
10%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,785 products $28 avg 30 ads
Beauty & Cosmetics Haircare Beauty Products
761 products $214 avg
Apparel & Accessories Hair Extensions Haircare
61 products $48 avg
Beauty & Cosmetics Beauty Products Haircare
61 products $6 avg
Beauty & Cosmetics Haircare Beauty Products
239 products $30 avg
Beauty & Cosmetics Haircare Personal Care
2,776 products $1 avg
Beauty & Cosmetics Beauty Products Haircare
1,790 products $63 avg
Beauty & Cosmetics Haircare Beauty Products
1,833 products $25 avg
Beauty & Cosmetics Beauty Products Haircare
100 products $65 avg
Beauty & Cosmetics Haircare
141 products $14 avg
Beauty & Cosmetics Personal Care Skincare
585 products $16 avg
Adult Beauty & Cosmetics Haircare Skincare

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FAQ

How many BigCommerce Haircare stores are there?

We currently track 153 active BigCommerce stores in the Haircare segment.

Are BigCommerce Haircare stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Haircare segment, showing a 3% monthly growth rate.

What is the average product price in BigCommerce Haircare stores?

Among stores with pricing data, the average listed price is about $58, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.