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BigCommerce topic analytics
Topic
Updated June 8, 2026
BigCommerce

158 BigCommerce Haircare Stores: Stats & Market Data (2026)

158 active BigCommerce stores fall into the Haircare segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 65% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

65%
Social media
4%
Meta ads
59%
Contact info
Total Stores
158
Active BigCommerce stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
2,635
Among 156 stores with catalog data
Avg. Price
$59
Among 112 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

6 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 13%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 4%
10-49 26 · 17%
50-199 42 · 27%
200-999 32 · 21%
1k-4.9k 28 · 18%
5k+ 22 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
88% coverage
Apparel & Accessories
12% coverage
Home & Garden
6% coverage
Health
5% coverage
Food & Beverages
2% coverage
Adult
1% coverage
Celebrations & Gifts
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,635 products per store. That's smaller than the BigCommerce average of 2,712. The strongest country concentrations are Australia, United Kingdom, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 28%
$25-$49 42 · 38%
$50-$99 25 · 22%
$100-$199 6 · 5%
$200-$499 7 · 6%
$500+ 1 · 1%
Store currencies
USD 93 AUD 18 GBP 14 EUR 7 CAD 2 CRC 1 INR 1 NZD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the BigCommerce average of $346.

Social media platforms

Facebook (54%), Instagram (52%), YouTube (22%).

Facebook
54%
Instagram
52%
YouTube
22%
Twitter / X
18%
Pinterest
16%
TikTok
7%
LinkedIn
4%

Social media adoption is strong at 65%, and 4% of stores run Meta ad campaigns. That's 11 percentage points above the BigCommerce average of 54%.

Marketing & analytics tools

Google Analytics (62%), Facebook Pixel (45%), Google Tag Manager (25%).

Google Analytics
62%
Facebook Pixel
45%
Google Tag Manager
25%
Google Ads
20%
TikTok Pixel
11%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

The Bath Tub Australia
283 products $22 avg
Beauty & Cosmetics Home & Garden Haircare
239 products $30 avg
Beauty & Cosmetics Haircare Personal Care
39 products $38 avg
Beauty & Cosmetics Skincare Haircare
3,082 products $32 avg
Beauty & Cosmetics Beauty Products Haircare
2,589 products $56 avg
Beauty & Cosmetics Beauty Products Haircare
83 products $12 avg
Beauty & Cosmetics Haircare Beauty Products
38 products $35 avg 1 ads
Beauty & Cosmetics Apparel & Accessories Personal Care Haircare
888 products $48 avg
Beauty & Cosmetics Skincare Haircare
257 products $20 avg
Beauty & Cosmetics Skincare Aromatherapy
79 products $73 avg
Beauty & Cosmetics Haircare Skincare
3,785 products $28 avg 49 ads
Beauty & Cosmetics Haircare Beauty Products
1,809 products $73 avg
Beauty & Cosmetics Haircare Beauty Products

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FAQ

How many BigCommerce Haircare stores are there?

We currently track 158 active BigCommerce stores in the Haircare segment.

Are BigCommerce Haircare stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Haircare segment, showing a 4% monthly growth rate.

What is the average product price in BigCommerce Haircare stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.