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BigCommerce subcategory analytics
Subcategory
Updated June 8, 2026
BigCommerce

422 BigCommerce Craft Supplies Stores: Stats & Market Data (2026)

422 active BigCommerce stores fall into the Craft Supplies segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Toys & Games. 68% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

68%
Social media
3%
Meta ads
55%
Contact info
Total Stores
422
Active BigCommerce stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
3,055
Among 418 stores with catalog data
Avg. Price
$46
Among 330 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

20 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 2%
10-49 29 · 7%
50-199 74 · 18%
200-999 140 · 33%
1k-4.9k 111 · 27%
5k+ 57 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
100% coverage
Home & Garden
5% coverage
Toys & Games
5% coverage
Apparel & Accessories
4% coverage
Hardware
4% coverage
Celebrations & Gifts
3% coverage
Jewelry & Watches
2% coverage
Baby & Kids
2% coverage
Books & Literature
2% coverage
Education & Courses
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,055 products per store. That's larger than the BigCommerce average of 2,711. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 234 · 71%
$25-$49 42 · 13%
$50-$99 29 · 9%
$100-$199 11 · 3%
$200-$499 10 · 3%
$500+ 4 · 1%
Store currencies
USD 274 GBP 27 AUD 24 CAD 17 EUR 8 NZD 2 BSD 1 HUF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $46 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Facebook (60%), Instagram (52%), Pinterest (30%).

Facebook
60%
Instagram
52%
Pinterest
30%
YouTube
24%
Twitter / X
22%
LinkedIn
5%
TikTok
4%

Social media adoption is strong at 68%, and 3% of stores run Meta ad campaigns. That's 13 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (37%), Google Tag Manager (14%).

Google Analytics
56%
Facebook Pixel
37%
Google Tag Manager
14%
Google Ads
13%
Pinterest Pixel
8%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,595 products $6 avg 3 ads
Arts & Entertainment family-owned crafts
746 products $13 avg
Arts & Entertainment stained glass supplies fusing glass
409 products $25 avg
Animals & Pet Supplies Arts & Entertainment pet supplies dog accessories
490 products $22 avg
Arts & Entertainment custom stamps wedding designs
The Doll Collective United Kingdom
12 products $74 avg
Toys & Games Arts & Entertainment cloth-doll-kits crafting
782 products $31 avg
Hardware Arts & Entertainment knife making blacksmithing tools
4,412 products $5 avg
Arts & Entertainment embroidery designs machine embroidery
56 products $2 avg
Arts & Entertainment paintable coolers cooler painting kits
706 products $16 avg
Arts & Entertainment rubber stamping craft supplies
2,958 products $6 avg
Arts & Entertainment embroidery designs machine embroidery
204 products $43 avg
Arts & Entertainment posca markers art supplies
11 products $7 avg
Arts & Entertainment rubber stamping scrapbooking

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FAQ

How many BigCommerce Craft Supplies stores are there?

We currently track 422 active BigCommerce stores in the Craft Supplies segment.

Are BigCommerce Craft Supplies stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Craft Supplies segment, showing a 5% monthly growth rate.

What is the average product price in BigCommerce Craft Supplies stores?

Among stores with pricing data, the average listed price is about $46, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.