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BigCommerce subcategory analytics
Subcategory
Updated May 18, 2026
BigCommerce

413 BigCommerce Craft Supplies Stores: Stats & Market Data (2026)

413 active BigCommerce stores fall into the Craft Supplies segment, with 32 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Toys & Games. 66% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

66%
Social media
3%
Meta ads
55%
Contact info
Total Stores
413
Active BigCommerce stores
New (30d)
32
Newly added in the last 30 days
Avg. Products
3,082
Among 409 stores with catalog data
Avg. Price
$48
Among 311 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

32 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the BigCommerce average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7 · 2%
10-49 28 · 7%
50-199 72 · 18%
200-999 136 · 33%
1k-4.9k 109 · 27%
5k+ 57 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
100% coverage
Home & Garden
6% coverage
Toys & Games
5% coverage
Apparel & Accessories
4% coverage
Hardware
3% coverage
Celebrations & Gifts
3% coverage
Jewelry & Watches
2% coverage
Baby & Kids
2% coverage
Books & Literature
1% coverage
Education & Courses
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 3,082 products per store. That's larger than the BigCommerce average of 2,666. The strongest country concentrations are United Kingdom, Australia, United States.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 219 · 70%
$25-$49 40 · 13%
$50-$99 26 · 8%
$100-$199 12 · 4%
$200-$499 10 · 3%
$500+ 4 · 1%
Store currencies
USD 260 GBP 26 AUD 23 CAD 14 EUR 8 NZD 2 BSD 1 HUF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $48 because some stores price much higher, pulling it up. That's below the BigCommerce average of $351.

Social media platforms

Facebook (58%), Instagram (51%), Pinterest (30%).

Facebook
58%
Instagram
51%
Pinterest
30%
YouTube
24%
Twitter / X
22%
LinkedIn
5%
TikTok
4%

Social media adoption is strong at 66%, and 3% of stores run Meta ad campaigns. That's 9 percentage points above the BigCommerce average of 57%.

Marketing & analytics tools

Google Analytics (56%), Facebook Pixel (37%), Google Tag Manager (14%).

Google Analytics
56%
Facebook Pixel
37%
Google Tag Manager
14%
Google Ads
13%
Pinterest Pixel
8%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

89 products $49 avg 1 ads
Arts & Entertainment craft storage organization
43 products $20 avg 3 ads
Arts & Entertainment paint classes art studio
897 products $3 avg 10 ads
Arts & Entertainment scrapbooking craft kits
266 products $3 avg
Arts & Entertainment fabrics sewing materials
345 products $8 avg
Arts & Entertainment planner stamps planner stickers
2,174 products $4 avg
Arts & Entertainment Toys & Games embroidery designs machine embroidery
2,464 products $3 avg
Arts & Entertainment Celebrations & Gifts Baby & Kids craft supplies party decorations
188 products $7 avg
Arts & Entertainment handmade crafts knitting and embroidery
A Mayes Pottery United States
384 products $20 avg
Arts & Entertainment ceramics pottery
410 products $8 avg
Arts & Entertainment mosaic tiles stained glass
310 products $46 avg
Arts & Entertainment yarn store knitting supplies

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FAQ

How many BigCommerce Craft Supplies stores are there?

We currently track 413 active BigCommerce stores in the Craft Supplies segment.

Are BigCommerce Craft Supplies stores growing?

Yes. In the last 30 days, 32 new stores were indexed in the Craft Supplies segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Craft Supplies stores?

Among stores with pricing data, the average listed price is about $48, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.