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BigCommerce subcategory analytics
Subcategory
Updated June 15, 2026
BigCommerce

43 BigCommerce Writing Instruments Stores: Stats & Market Data (2026)

43 active BigCommerce stores fall into the Writing Instruments segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Office Supplies, Apparel & Accessories, Home & Garden. 35% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

35%
Social media
2%
Meta ads
53%
Contact info
Total Stores
43
Active BigCommerce stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
4,406
Among 42 stores with catalog data
Avg. Price
$188
Among 26 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

7 3 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

10 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is above the BigCommerce average of 12%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 10%
10-49 8 · 19%
50-199 8 · 19%
200-999 9 · 21%
1k-4.9k 7 · 17%
5k+ 6 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Apparel & Accessories
16% coverage
Home & Garden
14% coverage
Books & Literature
9% coverage
Celebrations & Gifts
5% coverage
Electronics
5% coverage
Hardware
5% coverage
Arts & Entertainment
2% coverage
Baby & Kids
2% coverage
Furniture
2% coverage
General Merchandise
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,406 products per store. That's larger than the BigCommerce average of 2,718. The strongest country concentrations are Australia, United Arab Emirates, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 12 · 46%
$25-$49 3 · 12%
$50-$99 7 · 27%
$100-$199 1 · 4%
$200-$499 2 · 8%
$500+ 1 · 4%
Store currencies
USD 22 AUD 6 AED 3 EUR 2 GBP 2 CAD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $188 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Instagram (30%), Facebook (28%), LinkedIn (14%).

Instagram
30%
Facebook
28%
LinkedIn
14%
Pinterest
14%
Twitter / X
12%
YouTube
7%

About 35% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 22 percentage points below the BigCommerce average of 57%.

Marketing & analytics tools

Google Analytics (51%), Facebook Pixel (23%), Google Tag Manager (21%).

Google Analytics
51%
Facebook Pixel
23%
Google Tag Manager
21%
Google Ads
12%
Pinterest Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,026 products $68 avg 1 ads
Apparel & Accessories Home & Garden Office Supplies Clothing Women's Clothing
89 products $405 avg
Apparel & Accessories Office Supplies
3,296 products $13 avg
Office Supplies Stationery
245 products $87 avg
Office Supplies Craft Supplies
128 products $10 avg
Office Supplies
33 products $40 avg
Home & Garden Apparel & Accessories Office Supplies Home Decor Kitchenware
13 products $21 avg
Home & Garden Office Supplies Cleaning Supplies Home Decor
208 products $165 avg
Office Supplies Stationery Office Supplies
50 products $52 avg
Apparel & Accessories Office Supplies Celebrations & Gifts
318 products $18 avg
Office Supplies Books & Literature

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FAQ

How many BigCommerce Writing Instruments stores are there?

We currently track 43 active BigCommerce stores in the Writing Instruments segment.

Are BigCommerce Writing Instruments stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Writing Instruments segment, showing a 23% monthly growth rate.

What is the average product price in BigCommerce Writing Instruments stores?

Among stores with pricing data, the average listed price is about $188, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.