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BigCommerce subcategory analytics
Subcategory
Updated May 25, 2026
BigCommerce

35 BigCommerce Writing Instruments Stores: Stats & Market Data (2026)

35 active BigCommerce stores fall into the Writing Instruments segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Office Supplies, Apparel & Accessories, Home & Garden. 31% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

31%
Social media
6%
Meta ads
54%
Contact info
Total Stores
35
Active BigCommerce stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
2,351
Among 34 stores with catalog data
Avg. Price
$218
Among 21 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

6 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 9%
10-49 7 · 21%
50-199 5 · 15%
200-999 9 · 26%
1k-4.9k 6 · 18%
5k+ 4 · 12%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
100% coverage
Apparel & Accessories
20% coverage
Home & Garden
17% coverage
Books & Literature
11% coverage
Celebrations & Gifts
6% coverage
Electronics
6% coverage
Hardware
6% coverage
Arts & Entertainment
3% coverage
Baby & Kids
3% coverage
Furniture
3% coverage
General Merchandise
3% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,351 products per store. That's smaller than the BigCommerce average of 2,691. The strongest country concentrations are Australia, United Arab Emirates, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8 · 38%
$25-$49 3 · 14%
$50-$99 7 · 33%
$100-$199 1 · 5%
$200-$499 1 · 5%
$500+ 1 · 5%
Store currencies
USD 18 AED 3 AUD 3 EUR 2 GBP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $218 because some stores price much higher, pulling it up. That's below the BigCommerce average of $353.

Social media platforms

Facebook (26%), Instagram (26%), Pinterest (14%).

Facebook
26%
Instagram
26%
Pinterest
14%
Twitter / X
11%
LinkedIn
9%
YouTube
3%

About 31% of stores maintain social media profiles and 6% run Meta ads — moderate marketing investment overall. That's 22 percentage points below the BigCommerce average of 53%.

Marketing & analytics tools

Google Analytics (49%), Facebook Pixel (26%), Google Tag Manager (23%).

Google Analytics
49%
Facebook Pixel
26%
Google Tag Manager
23%
Google Ads
11%
Pinterest Pixel
3%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

4,598 products $11 avg 1 ads
Apparel & Accessories Office Supplies Home & Garden promotional items branded merchandise
89 products $405 avg
Apparel & Accessories Office Supplies custom printed hats flyer printing
208 products $165 avg
Office Supplies pens stationery
13 products $21 avg
Home & Garden Office Supplies cleaning supplies home organization
321 products $18 avg
Books & Literature Office Supplies fountain pens writing ink
4,026 products $68 avg 1 ads
Apparel & Accessories Home & Garden Office Supplies mens shirts storage bins
296 products $87 avg
Baby & Kids Office Supplies Wedding custom embossers guest books
11 products $58 avg
Office Supplies luxury office supplies executive stationery
50 products $52 avg
Apparel & Accessories Office Supplies Celebrations & Gifts promotional pens custom tote bags
245 products $87 avg
Office Supplies office organization cash management
3,230 products $14 avg
Office Supplies japanese stationery notebooks

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FAQ

How many BigCommerce Writing Instruments stores are there?

We currently track 35 active BigCommerce stores in the Writing Instruments segment.

Are BigCommerce Writing Instruments stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Writing Instruments segment, showing a 17% monthly growth rate.

What is the average product price in BigCommerce Writing Instruments stores?

Among stores with pricing data, the average listed price is about $218, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.