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BigCommerce topic analytics
Topic
Updated June 8, 2026
BigCommerce

154 BigCommerce Tactical gear Stores: Stats & Market Data (2026)

154 active BigCommerce stores fall into the Tactical gear segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Hardware, Sporting Goods. 67% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

67%
Social media
6%
Meta ads
66%
Contact info
Total Stores
154
Active BigCommerce stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
1,516
Among 153 stores with catalog data
Avg. Price
$252
Among 137 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

6 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 3%
10-49 26 · 17%
50-199 47 · 31%
200-999 37 · 24%
1k-4.9k 27 · 18%
5k+ 12 · 8%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
30% coverage
Hardware
21% coverage
Sporting Goods
19% coverage
Vehicles & Parts
19% coverage
Electronics
5% coverage
Business & Industrial
2% coverage
Toys & Games
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,516 products per store. That's smaller than the BigCommerce average of 2,711. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10 · 7%
$25-$49 37 · 27%
$50-$99 30 · 22%
$100-$199 22 · 16%
$200-$499 21 · 15%
$500+ 17 · 12%
Store currencies
USD 137 GBP 3 AUD 2 CAD 1 EUR 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $252 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Instagram (59%), Facebook (54%), YouTube (36%).

Instagram
59%
Facebook
54%
YouTube
36%
Twitter / X
22%
Pinterest
10%
LinkedIn
10%
TikTok
3%

Social media adoption is strong at 67%, and 6% of stores run Meta ad campaigns. That's 12 percentage points above the BigCommerce average of 55%.

Marketing & analytics tools

Google Analytics (64%), Facebook Pixel (32%), Google Tag Manager (17%).

Google Analytics
64%
Facebook Pixel
32%
Google Tag Manager
17%
Google Ads
9%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

128 products $168 avg 2 ads
Apparel & Accessories tactical belts duty pouches
102 products $171 avg
Apparel & Accessories Sporting Goods holsters concealed carry
307 products $33 avg
Sporting Goods Apparel & Accessories Vehicles & Parts tactical gear survival equipment
2,589 products $27 avg
Sporting Goods Vehicles & Parts tactical gear paintball supplies
293 products $98 avg
55 products $694 avg
Vehicles & Parts Sporting Goods firearms accessories gun parts
1,066 products $26 avg
Vehicles & Parts Sporting Goods tactical gear firearm accessories
47 products $2470 avg
Hardware tactical gear firearm accessories
952 products $270 avg

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FAQ

How many BigCommerce Tactical gear stores are there?

We currently track 154 active BigCommerce stores in the Tactical gear segment.

Are BigCommerce Tactical gear stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Tactical gear segment, showing a 4% monthly growth rate.

What is the average product price in BigCommerce Tactical gear stores?

Among stores with pricing data, the average listed price is about $252, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.