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Magento subcategory analytics
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Updated Apr 27, 2026
Magento

49 Magento Adult Toys Stores: Stats & Market Data (2026)

49 active Magento stores fall into the Adult Toys segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the $25-$49 range. The leading categories are Adult, Health. 61% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

61%
Social media
4%
Meta ads
63%
Contact info
Total Stores
49
Active Magento stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
5,231
Among 43 stores with catalog data
Avg. Price
$138
Among 27 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

4 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Magento average of 16%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 1 · 2%
50-199 6 · 14%
200-999 8 · 19%
1k-4.9k 12 · 28%
5k+ 16 · 37%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
2% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 5,231 products. That's larger than the Magento average of 4,354. The strongest country concentrations are Estonia, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5 · 19%
$25-$49 7 · 26%
$50-$99 6 · 22%
$100-$199 7 · 26%
$500+ 2 · 7%
Store currencies
USD 11 EUR 9 AOA 3 AUD 2 GBP 2 TRY 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $138 because some stores price much higher, pulling it up. That's below the Magento average of $573.

Social media platforms

Facebook (49%), Instagram (45%), Twitter / X (41%).

Facebook
49%
Instagram
45%
Twitter / X
41%
YouTube
27%
Pinterest
10%
TikTok
10%
LinkedIn
8%

Social media adoption is strong at 61%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (51%), Google Analytics (37%), Google Ads (6%).

Google Tag Manager
51%
Google Analytics
37%
Google Ads
6%
Facebook Pixel
2%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

939 products $34 avg
Adult anal sex toys butt plugs
43 products $181 avg
Adult bdsm gear femdom toys
560 products $51 avg
Adult sex toys vibrators
2,060 products $47 avg
Adult sex shop erotic products
58 products $151 avg
Adult men's sex toys male sexual wellness
3,361 products $76 avg
Adult gay sex toys bdsm gear
530 products $69 avg
Adult bdsm leather bondage
1,573 products $28 avg
Adult gay sex toys sex shop
4,751 products
Adult adult toys sexual wellness
748 products $7 avg 22 ads
Adult incontinence supplies medicaid supplies
TITAN shop Netherlands
177 products
Adult adult store sex toys

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FAQ

How many Magento Adult Toys stores are there?

We currently track 49 active Magento stores in the Adult Toys segment.

Are Magento Adult Toys stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Adult Toys segment, showing a 8% monthly growth rate.

What is the average product price in Magento Adult Toys stores?

Among stores with pricing data, the average listed price is about $138, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.