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Magento subcategory analytics
Subcategory
Updated July 13, 2026
Magento

55 Magento Adult Toys Stores: Stats & Market Data (2026)

55 active Magento stores fall into the Adult Toys segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the $25-$49 range. The leading categories are Adult, Health. 62% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

62%
Social media
4%
Meta ads
65%
Contact info
Total Stores
55
Active Magento stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
5,694
Among 52 stores with catalog data
Avg. Price
$134
Among 34 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

6 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Magento average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 1 · 2%
50-199 6 · 12%
200-999 13 · 25%
1k-4.9k 13 · 25%
5k+ 19 · 37%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
2% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 5,694 products. That's larger than the Magento average of 3,170. The strongest country concentrations are Netherlands, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6 · 18%
$25-$49 16 · 47%
$50-$99 4 · 12%
$100-$199 5 · 15%
$200-$499 1 · 3%
$500+ 2 · 6%
Store currencies
EUR 15 USD 9 AOA 3 GBP 3 AUD 2 CAD 1 IDR 1 TRY 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $134 because some stores price much higher, pulling it up. That's below the Magento average of $519.

Social media platforms

Facebook (42%), Twitter / X (38%), Instagram (33%).

Facebook
42%
Twitter / X
38%
Instagram
33%
YouTube
22%
Pinterest
11%
LinkedIn
5%
TikTok
5%

Social media adoption is strong at 62%, and 4% of stores run Meta ad campaigns. That's 18 percentage points above the Magento average of 44%.

Marketing & analytics tools

Google Tag Manager (44%), Google Analytics (36%), Google Ads (5%).

Google Tag Manager
44%
Google Analytics
36%
Google Ads
5%
Facebook Pixel
4%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

61 products $34 avg
Adult Erotic Products
4,154 products $30 avg
Adult Erotic Products Sexual Wellness
644 products $41 avg
Adult Erotic Products Sexual Wellness
166 products $178 avg
Adult Erotic Products Sexual Wellness
64 products $98 avg
Adult Erotic Products
623 products
Adult Erotic Products

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FAQ

How many Magento Adult Toys stores are there?

We currently track 55 active Magento stores in the Adult Toys segment.

Are Magento Adult Toys stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Adult Toys segment, showing a 11% monthly growth rate.

What is the average product price in Magento Adult Toys stores?

Among stores with pricing data, the average listed price is about $134, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.