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Updated May 18, 2026
Magento

35 Magento Sexual wellness Stores: Stats & Market Data (2026)

35 active Magento stores fall into the Sexual wellness segment, with 7 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 5k+, with prices typically in the Under $25 range. The leading categories are Adult, Health. 57% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

57%
Social media
0%
Meta ads
86%
Contact info
Total Stores
35
Active Magento stores
New (30d)
7
Newly added in the last 30 days
Avg. Products
5,720
Among 28 stores with catalog data
Avg. Price
$160
Among 20 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

7 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform. This is below the Magento average of 39%.

Products & categories

How many products stores carry, plus category breakdown.

50-199 3 · 11%
200-999 4 · 14%
1k-4.9k 9 · 32%
5k+ 12 · 43%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
3% coverage

Among stores with catalog data, larger catalogs are most common — the 5k+ range leads. The average store carries 5,720 products. That's larger than the Magento average of 4,032. The strongest country concentrations are Netherlands, Australia, France.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8 · 40%
$25-$49 2 · 10%
$50-$99 3 · 15%
$100-$199 4 · 20%
$200-$499 1 · 5%
$500+ 2 · 10%
Store currencies
USD 8 AOA 5 EUR 5 GBP 2 AUD 1 CHF 1 TRY 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $160 because some stores price much higher, pulling it up. That's below the Magento average of $710.

Social media platforms

Facebook (51%), Instagram (49%), Twitter / X (37%).

Facebook
51%
Instagram
49%
Twitter / X
37%
YouTube
37%
Pinterest
14%
TikTok
9%
LinkedIn
6%

Social media adoption is strong at 57%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (60%), Google Analytics (40%), Google Ads (9%).

Google Tag Manager
60%
Google Analytics
40%
Google Ads
9%
Facebook Pixel
6%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

165 products $187 avg
Adult sex toys erotic products
4,778 products
Adult adult toys sexual wellness
TITAN shop Netherlands
177 products
Adult adult store sex toys
4,154 products $30 avg
Adult sex toys erotic products
542 products
Adult sex toys vibrators
2,060 products $21 avg
Adult sex shop erotic products
4,723 products
Adult sex toys erotic products
1,821 products
Adult dark-themed store erotic products
560 products $51 avg
Adult sex toys vibrators
3,441 products
Adult adult products sexual wellness

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FAQ

How many Magento Sexual wellness stores are there?

We currently track 35 active Magento stores in the Sexual wellness segment.

Are Magento Sexual wellness stores growing?

Yes. In the last 30 days, 7 new stores were indexed in the Sexual wellness segment, showing a 20% monthly growth rate.

What is the average product price in Magento Sexual wellness stores?

Among stores with pricing data, the average listed price is about $160, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.