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Updated Apr 6, 2026
Magento

36 Magento Sexual Wellness Stores: Stats & Market Data (2026)

36 active Magento stores fall into the Sexual Wellness segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Adult, Health. 58% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
67%
Contact info
Total Stores
36
Active Magento stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
4,681
Among 28 stores with catalog data
Avg. Price
$67
Among 20 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1 0 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

10-49 1 · 4%
50-199 4 · 14%
200-999 5 · 18%
1k-4.9k 9 · 32%
5k+ 9 · 32%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
100% coverage
Health
3% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 4,681 products. That's larger than the Magento average of 4,445. The strongest country concentrations are Italy, United Arab Emirates, Argentina.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 35%
$25-$49 3 · 15%
$50-$99 5 · 25%
$100-$199 5 · 25%
Store currencies
USD 8 EUR 5 AOA 3 AED 1 ARS 1 AUD 1 TRY 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $67 because some stores price much higher, pulling it up. That's below the Magento average of $563.

Social media platforms

Facebook (50%), Instagram (50%), Twitter / X (33%).

Facebook
50%
Instagram
50%
Twitter / X
33%
YouTube
22%
Pinterest
14%
TikTok
8%
LinkedIn
3%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns. That's 17 percentage points below the Magento average of 75%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (42%), Facebook Pixel (6%).

Google Analytics
42%
Google Tag Manager
42%
Facebook Pixel
6%
Google Ads
3%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

43 products $189 avg
Adult bdsm gear femdom toys
1,569 products $25 avg
Adult gay sex toys sex shop
1,777 products $26 avg
Adult sex toys lingerie
1,207 products
Adult condoms glijmiddelen
2,060 products $21 avg
Adult sex shop erotic products
530 products $67 avg
Adult bdsm leather bondage
575 products
Adult poppers buy poppers uk
4,092 products
Adult sexual wellness products adult-toys
169 products $187 avg
Adult sex toys vibrators for women

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FAQ

How many Magento Sexual Wellness stores are there?

We currently track 36 active Magento stores in the Sexual Wellness segment.

Are Magento Sexual Wellness stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Sexual Wellness segment, showing a 3% monthly growth rate.

What is the average product price in Magento Sexual Wellness stores?

Among stores with pricing data, the average listed price is about $67, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.