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Topic
Updated June 8, 2026
Wix

98 Wix Apparel online Stores: Stats & Market Data (2026)

98 active Wix stores fall into the Apparel online segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Health, Home & Garden. 50% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

50%
Social media
1%
Meta ads
61%
Contact info
Total Stores
98
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
49
Among 95 stores with catalog data
Avg. Price
$78
Among 50 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

3 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 16 · 17%
10-49 66 · 69%
50-199 9 · 9%
200-999 3 · 3%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
100% coverage
Health
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 49 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 13 · 26%
$25-$49 12 · 24%
$50-$99 17 · 34%
$100-$199 2 · 4%
$200-$499 6 · 12%
Store currencies
USD 39 EUR 19 CAD 6 GBP 5 INR 4 JPY 4 MXN 4 BRL 2

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $78. That's below the Wix average of $368.

Social media platforms

Instagram (40%), Facebook (27%), LinkedIn (9%).

Instagram
40%
Facebook
27%
LinkedIn
9%
YouTube
7%
TikTok
6%
Twitter / X
5%
Pinterest
4%

Social media adoption is strong at 50%, and 1% of stores run Meta ad campaigns. That's 14 percentage points below the Wix average of 64%.

Marketing & analytics tools

Google Ads (1%), Google Tag Manager (1%).

Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,151 products $56 avg
Apparel & Accessories online clothing store fashion apparel
13 products $61 avg
Apparel & Accessories women's clothing store fashion accessories shop
42 products $64 avg
Apparel & Accessories online clothing store fashion
12 products $66 avg
Apparel & Accessories mens fashion womens fashion
20 products $26 avg
Apparel & Accessories men's fashion women's clothing
12 products $56 avg
Apparel & Accessories mens fashion womens fashion
10 products $154 avg
Apparel & Accessories clothing boutique fashion store
20 products $279 avg
Apparel & Accessories men fashion women fashion
50 products $1 avg
Apparel & Accessories mens fashion womens fashion
5 products $81 avg
Apparel & Accessories men fashion women fashion
20 products $388 avg
Apparel & Accessories mens fashion womens fashion
142 products $32 avg
Apparel & Accessories men clothing fashion store

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FAQ

How many Wix Apparel online stores are there?

We currently track 98 active Wix stores in the Apparel online segment.

Are Wix Apparel online stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Apparel online segment, showing a 3% monthly growth rate.

What is the average product price in Wix Apparel online stores?

Among stores with pricing data, the average listed price is about $78, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.