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Country report Updated Aug. 29, 2026
Wix

Wix stores in the United States

BootLeads currently tracks 118,450 active Wix stores associated with the United States.

Country is estimated from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Open the store database View store examples
Active stores
118,450
Stores included in this report
First detected in the last 30 days
11,185
Based on when BootLeads first found each store, not its confirmed launch date
Share of platform stores
16.3%
Share of active Wix stores tracked by BootLeads
Median products
12
Data available for 118,081 stores (100%)

Key findings

  • This report covers 16.3% of the active Wix stores currently tracked by BootLeads.

  • The median store lists 12 products, close to the overall platform median.

  • The median store prices its products at $35.52 on average, close to the overall platform median.

  • Arts & Entertainment is the most common related category in this report.

Examples of Wix stores associated with the United States

The sample changes weekly and covers Wix stores associated with the United States with enough data to show. It is not a ranking.

Search all stores →

Store locations and categories in the United States

Top categories

Wix Arts & Entertainment Stores 10,371 · 9%
Wix Clothing & Fashion Stores 9,330 · 8%
Wix Home & Garden Stores 8,393 · 7%
Wix Food & Beverages Stores 5,404 · 5%
Wix Beauty & Cosmetics Stores 5,117 · 4%
Wix Health Stores 3,807 · 3%

A store can appear in more than one category or subcategory. Data available for 68,830 stores (58%).

Wix store benchmarks in the United States

Catalog size

The median is 12 products. Half of stores with catalog data have between 5 and 30 products.
1-9 48,656 · 41%
10-49 49,225 · 42%
50-199 14,216 · 12%
200-999 4,967 · 4%
1k-4.9k 916 · 1%
5k+ 101 · 0%

Store-average product prices

The median store-average price is $35.52. Half of stores with price data fall between $19.53 and $84.76.
Under $25 21,377 · 35%
$25-$49 15,656 · 26%
$50-$99 10,655 · 17%
$100-$199 4,802 · 8%
$200-$499 3,868 · 6%
$500+ 4,553 · 7%

Store currencies

USD 98%

Data availability: Product counts: 118,081 stores (100%) · Store-average prices: 60,911 stores (51%) · Currencies: 117,202 stores (99%). These benchmarks use only stores with available data, so they may not represent every store in this report.

Core Web Vitals for Wix stores associated with the United States (all devices)

CrUX covers 13.8% of active Wix stores associated with the United States. Field data shows 7.7% of the active report set passing all three Core Web Vitals (85.2% of stores with complete data).

Coverage path

  1. Active storefronts analyzed 100.0%
    118,450
    Report baseline; password-protected stores excluded
  2. CrUX field data · all devices 13.8%
    16,341
    of active storefronts analyzed
  3. Complete Core Web Vitals · all devices 9.0%
    10,670
    65.3% of CrUX-covered stores
  4. Pass all three Core Web Vitals · all devices 7.7%
    9,096
    85.2% of stores with complete metrics

Median field experience

July 2026 · all devices · median origin p75
LCP
1.29 s
Good ≤ 2.5 s
INP
50 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.100
TTFB
662 ms
Diagnostic, not a Core Web Vital

CrUX uses eligible real-user Chrome experiences aggregated across devices at the origin level. Coverage is not a traffic estimate or a mobile-only result, and comparisons do not establish platform, app, or category causation. The store country is a BootLeads classification; the CrUX measurements are not limited to users in that country.

Marketing presence for Wix stores in the United States

Based on public signals. It does not measure campaign performance.

Public reach

Social profiles
72%
Detected on public storefronts
Meta advertising
1%
Meta ads detected in the past 30 days
Contact data
74%
Detected email, phone, or WhatsApp

Social platforms

Instagram 69,289 · 58%
Facebook 64,118 · 54%
YouTube 19,572 · 17%
Twitter / X 14,022 · 12%
TikTok 13,901 · 12%
LinkedIn 13,795 · 12%

A store can use more than one social platform or analytics tool. Percentages are based on all stores in this report; contact details are found on public storefronts but are not independently verified.

Languages and domains in the United States

Store languages

English 116,766 · 99%

Domain registration periods

Data available for 110,449 stores (93%)
Before 2016 20,879 · 19%
2016-2019 21,782 · 20%
2020-2022 24,598 · 22%
2023 or later 43,190 · 39%

Domain registration percentages include only stores with a known registration date. A domain registration date does not show when the business opened.

Continue your research

Move from this report to a broader directory or a practical store-research workflow.

Compare ecommerce Core Web Vitals by platform Compare CrUX coverage, complete samples, and observed pass rates across six ecommerce platforms. Open resource → Build an ecommerce lead list for cold email Turn a focused store segment into a reviewed list for a cold email campaign. Open resource → Use ecommerce store data for agency prospecting Learn how agencies turn store, contact, technology, and growth data into lead lists. Open resource →

Questions about this report

How many Wix stores are associated with the United States?

BootLeads currently tracks 118,450 active Wix stores associated with the United States. This page also covers searches for US and USA.

How does BootLeads assign a store to the United States?

BootLeads estimates country from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Can I search and export the stores in this report?

Yes. Open the BootLeads store database to search individual stores and export available contact, catalog, social, and technology data.

About this data

How store counts, comparisons, and categories are calculated.

Active stores

Counts include Wix stores BootLeads currently identifies as active. Duplicate domains and stores removed from the database are excluded.

First detected by BootLeads

The 30-day figure uses the date BootLeads first detected a store. It does not confirm when the store launched and should not be treated as market growth.

Data availability

Product and price benchmarks use stores with usable catalog data and exclude extreme values. Median and range figures are estimates. A section appears only when enough stores have the required data for a useful comparison.

Country assignment

Country is estimated from public storefront details, including platform location, domain, and currency. It may not match where the company is registered or operates.

Store categories

BootLeads groups stores into consistent categories using available storefront and catalog information. Category data is available for 58% of stores in this report, and a store can appear in more than one category.

Report timing

Figures reflect the data available when this report was generated. Store details may change as BootLeads detects new information.

Chrome UX Report field data · all devices

Core Web Vitals use all-device, origin-level Chrome UX Report data for July 2026. CrUX contains eligible real-user Chrome experiences, not search traffic, exact visit counts, or PageSpeed Insights mobile results. The section appears only when at least 100 stores have complete metrics and CrUX covers at least 10% of the report.