Use Cases Features Pricing API Log in
Wix country analytics
Country
Updated Apr 27, 2026
Wix

8,290 Wix Stores in Australia: Stats & Trends (2026)

We track 8,290 active Wix stores in Australia, with 1,060 newly added in the last 30 days (13% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 81% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

81%
Social media
3%
Meta ads
73%
Contact info
Total Stores
8,290
Active Wix stores
New (30d)
1,060
Newly added in the last 30 days
Avg. Products
75
Among 8,202 stores with catalog data
Avg. Price
$259
Among 4,704 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,052 526 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,060 new stores were added in the past 30 days (13% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,983 · 36%
10-49 3,324 · 41%
50-199 1,332 · 16%
200-999 474 · 6%
1k-4.9k 84 · 1%
5k+ 5 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
16% coverage
Home & Garden
11% coverage
Apparel & Accessories
9% coverage
Food & Beverages
7% coverage
Beauty & Cosmetics
7% coverage
Education & Courses
6% coverage
Health
6% coverage
Celebrations & Gifts
4% coverage
Books & Literature
3% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 75 because some stores carry much larger inventories. The most popular store categories in this market are Arts & Entertainment, Home & Garden, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,596 · 34%
$25-$49 1,355 · 29%
$50-$99 732 · 16%
$100-$199 378 · 8%
$200-$499 316 · 7%
$500+ 327 · 7%
Store currencies
AUD 7,878 USD 128 EUR 12 NZD 7 CAD 4 INR 4 PHP 4 GBP 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $259 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (71%), Facebook (65%), YouTube (14%).

Instagram
71%
Facebook
65%
YouTube
14%
TikTok
11%
LinkedIn
10%
Twitter / X
6%
Pinterest
2%

Social media engagement is exceptionally high: 81% of stores maintain social profiles and 3% run Meta ads. That's 7 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Analytics (4%), Google Tag Manager (3%), Facebook Pixel (2%).

Google Analytics
4%
Google Tag Manager
3%
Facebook Pixel
2%
Google Ads
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

86 products $164 avg 2 ads
Animals & Pet Supplies dog beds chew proof
12 products $30 avg 1 ads
Electronics tpms flat tire prevention
23 products $32 avg 1 ads
Animals & Pet Supplies animal rescue animal sanctuary
66 products $187 avg 9 ads
Apparel & Accessories Jewelry & Watches custom tailoring wedding suits
12 products $39 avg 1 ads
Health Baby & Kids infant massage remedial massage
80 products $19 avg 1 ads
Books & Literature dark romance bestsellers
24 products $12 avg 1 ads
Arts & Entertainment kids magazine australian magazine
7 products $31 avg 1 ads
Apparel & Accessories women clothing
32 products $176 avg 1 ads
Sporting Goods Apparel & Accessories gym fitness gear fitness hats
90 products $42 avg 1 ads
Arts & Entertainment art workshops creative events
17 products $952 avg 5 ads
Toys & Games arrow tag kits kids outdoor activity

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Wix stores are in Australia?

Our database tracks 8,290 active Wix stores in Australia.

How fast is the Australia Wix market growing?

In the past 30 days, 1,060 new Wix stores were indexed in Australia, reflecting a 13% monthly growth rate.

What is the average catalog size for Australia Wix stores?

Among Wix stores in Australia with catalog data, the average is about 75 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.