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Wix country analytics
Country
Updated June 8, 2026
Wix

16.2K Wix Stores in Brazil: Stats & Trends (2026)

We track 16,227 active Wix stores in Brazil, with 7,147 newly added in the last 30 days (44% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Arts & Entertainment, Home & Garden. 68% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

68%
Social media
0%
Meta ads
72%
Contact info
Total Stores
16,227
Active Wix stores
New (30d)
7,147
Newly added in the last 30 days
Avg. Products
79
Among 16,155 stores with catalog data
Avg. Price
$351
Among 8,251 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6,659 3,329 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

7,147 new stores were added in the past 30 days — 44% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5,037 · 31%
10-49 7,794 · 48%
50-199 2,301 · 14%
200-999 825 · 5%
1k-4.9k 182 · 1%
5k+ 16 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
10% coverage
Arts & Entertainment
7% coverage
Home & Garden
7% coverage
Education & Courses
4% coverage
Electronics
3% coverage
Beauty & Cosmetics
3% coverage
Food & Beverages
3% coverage
Jewelry & Watches
2% coverage
Books & Literature
2% coverage
Health
2% coverage
Business & Industrial
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 79 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Arts & Entertainment, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,533 · 55%
$25-$49 1,790 · 22%
$50-$99 771 · 9%
$100-$199 471 · 6%
$200-$499 368 · 4%
$500+ 318 · 4%
Store currencies
BRL 14,138 USD 153 GBP 69 EUR 24 AUD 2 ARS 1 CAD 1 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $351 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (53%), Facebook (42%), YouTube (22%).

Instagram
53%
Facebook
42%
YouTube
22%
Twitter / X
14%
LinkedIn
8%
TikTok
7%
Pinterest
4%

Social media adoption is strong at 68%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (5%), Facebook Pixel (3%), Google Analytics (3%).

Google Tag Manager
5%
Facebook Pixel
3%
Google Analytics
3%
Google Ads
2%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

388 products $114 avg 2 ads
Apparel & Accessories hair accessories headbands
17 products $54 avg 3 ads
Beauty & Cosmetics natural cosmetics personalized formulas
51 products $90 avg 1 ads
Apparel & Accessories handmade bags fashion accessories
37 products $16 avg
Beauty & Cosmetics perfume for women floral perfume scent
17 products $7 avg
Arts & Entertainment digital magazine print magazine
25 products $52 avg
Arts & Entertainment photography brazil
30 products $110 avg
Arts & Entertainment artist supplies art materials
96 products $60 avg
Apparel & Accessories women's fashion female clothing
9 products $79 avg
Celebrations & Gifts customized presents gift shop
12 products $11 avg
Arts & Entertainment photography studio rio de janeiro
12 products $11 avg
Apparel & Accessories men's fashion designer clothing
12 products $11 avg

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FAQ

How many Wix stores are in Brazil?

Our database tracks 16,227 active Wix stores in Brazil.

How fast is the Brazil Wix market growing?

In the past 30 days, 7,147 new Wix stores were indexed in Brazil, reflecting a 44% monthly growth rate.

What is the average catalog size for Brazil Wix stores?

Among Wix stores in Brazil with catalog data, the average is about 79 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.