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Wix country analytics
Country
Updated July 20, 2026
Wix

23.5K Wix Stores in Brazil: Stats & Trends (2026)

We track 23,525 active Wix stores in Brazil, with 7,228 newly added in the last 30 days (31% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

65%
Social media
0%
Meta ads
70%
Contact info
Total Stores
23,525
Active Wix stores
New (30d)
7,228
Newly added in the last 30 days
Avg. Products
66
Among 22,561 stores with catalog data
Avg. Price
$393
Among 11,423 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6,259 3,129 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

7,228 new stores were added in the past 30 days — 31% of the total, making this one of the fastest-growing areas on the platform. This is above the Wix average of 24%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 7,063 · 31%
10-49 11,406 · 51%
50-199 2,897 · 13%
200-999 977 · 4%
1k-4.9k 200 · 1%
5k+ 18 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
7% coverage
Home & Garden
5% coverage
Arts & Entertainment
4% coverage
Electronics
3% coverage
Beauty & Cosmetics
2% coverage
Education & Courses
2% coverage
Food & Beverages
2% coverage
Jewelry & Watches
2% coverage
Health
2% coverage
Books & Literature
1% coverage
Hardware
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 66 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Arts & Entertainment.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6,581 · 58%
$25-$49 2,468 · 22%
$50-$99 1,025 · 9%
$100-$199 546 · 5%
$200-$499 396 · 3%
$500+ 407 · 4%
Store currencies
BRL 20,569 USD 257 GBP 118 EUR 35 AUD 3 CAD 3 ARS 2 CHF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $393 because some stores price much higher, pulling it up.

Social media platforms

Instagram (50%), Facebook (40%), YouTube (21%).

Instagram
50%
Facebook
40%
YouTube
21%
Twitter / X
14%
LinkedIn
8%
TikTok
6%
Pinterest
4%

Social media adoption is strong at 65%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Tag Manager (5%), Google Analytics (3%), Facebook Pixel (2%).

Google Tag Manager
5%
Google Analytics
3%
Facebook Pixel
2%
Google Ads
2%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

31 products $14 avg 4 ads
Home & Garden Kitchenware Furniture
131 products $278 avg 2 ads
Arts & Entertainment Art
31 products $53 avg 15 ads
Sporting Goods Education & Courses
59 products $16 avg 1 ads
Apparel & Accessories Clothing Swimwear
181 products $8 avg
Arts & Entertainment Stationery Craft Supplies
173 products $9 avg
Baby & Kids Baby Clothing Baby Products
43 products $252 avg
Arts & Entertainment Art
20 products $12 avg
Beauty & Cosmetics Home & Garden Hardware
344 products $3 avg
Apparel & Accessories
24 products $6 avg
Beauty & Cosmetics Beauty Products Fragrance

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FAQ

How many Wix stores are in Brazil?

Our database tracks 23,525 active Wix stores in Brazil.

How fast is the Brazil Wix market growing?

In the past 30 days, 7,228 new Wix stores were indexed in Brazil, reflecting a 31% monthly growth rate.

What is the average catalog size for Brazil Wix stores?

Among Wix stores in Brazil with catalog data, the average is about 66 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.